or


[10/11/05 - 12:00 AM]
The WB Defeats UPN for the Entire Week in Every Major Demo

[via press release from The WB]

THE WB DEFEATS UPN FOR THE ENTIRE WEEK IN EVERY MAJOR DEMO

Burbank, CA October 11, 2005

IN HEAD-TO-HEAD COMPETITION, MONDAY-TO-FRIDAY, THE WB TOPS UPN BY +27% IN ADULTS 18-34

�GILMORE GIRLS,� �SMALLVILLE� AND �7TH HEAVEN� ALL AMONG TELEVISION'S TOP 20 SHOWS FOR THE WEEK IN 12-34 DEMOS

The WB Thursday Achieves Its Best-Ever Performance In Men 18-34 And Men 18-49 For Second Consecutive Week

�Everwood� Joins The WB's Thursday Night Party With +240% Year-To-Year Growth In Adults 18-34 And Adults 18-49 As �Smallville� Ranks #1 In Its Time Period Among Men 18-34 And #2 In Adults 18-34, Persons 12-34 And Men 12-34

�Related� Improves Its Time Period +25% In Adults 18-34 And +69% In Women 18-34 Compared To The Parallel Week Last Season

The WB Tuesday Up Across The Board In Week Four As The Network Ranks A Strong #2 In Persons 12-34, Women 18-34 And Women 12-34

New Hit �Supernatural� Scares Up Growth And Equals Season Highs Across The Board In All 12-34 Demographics, #1 Rankings In Teens And Female Teens And A Third Place Finish In Men 12-34

Powerful �Gilmore Girls� Tops All Competitors With #1 Finish In Persons 12-34 And Women 12-34, And Strong #2 Finish In Adults 18-34 And Women 18-34

The WB Network completed the past week gaining a large margin of victory over UPN in the first week since both networks rolled out their entire fall schedules.

On Monday to Fridays when the two networks go head-to-head with 10 hours of programming each, The WB won in every major demo, plus total viewers. The WB achieved a victory by 27% in adults 18-34 (1.9/6), +25% in women 18-34 (2.5/7) and +30% in men 18-34 (1.3/4) and +23% in total viewers (4.1 million). The WB also held similar advantages in all 12-34 and 18-49 demos.

Even adding in Sundays, which gives The WB a three-hour programming advantage, The WB led UPN for the week in all 18-34, 12-34 and 18-49 demos, plus total viewers, including +13% in adults 18-34 (1.7/5), +10% in women 18-34 (2.2/6), +20% in men 18-34(1.2/4) and +16% in total viewers (3.8 million).

Three outstanding performers for The WB were returning hits GILMORE GIRLS, which was the #14 show on television among women 12-34 (4.3/13), SMALLVILLE, which ranked #17 for the week in men 18-34 (3.0/11) and 7TH HEAVEN, the longest-running family drama in television history, which was #20 among women 12-34 (3.6/10).

THURSDAY STRATEGY CONTINUES TO PAY DIVIDENDS

Leading the way for the The WB, was its re-vamped Thursday lineup, which built on its outstanding opening performance the previous week again achieving THE NETWORK'S ALL-TIME BEST-EVER THURSDAY RATINGS among men 18-34 (2.5/8) and men 18-49 (2.2/6) and its highest ratings in adults 18-49 (2.2/6) since October 2001. Among adults 18-34 (2.4/7), persons 12-34 (2.2/7) and women 18-49 (2.1/5), The WB achieved its best Thursday ratings since January 2003.

EVERWOOD achieved tremendous year-to-year gains compared to the parallel week last year in all key demos, including +240% in adults 18-34 (1.7/5), +240% in adults 18-49 (1.7/4) and +220% in persons 12-34 (1.6/5) as well as +239% in total viewers (4 million). Impressively, EVERWOOD, which was #3 in its time period among women 18-34 and women 12-34, showed greater gains in male demos (+250% in men 18-34), despite going up against a baseball playoff game on Fox.

EVERWOOD also established itself as a winner on Thursday compared to its first outing this season with +31% gains among adults 18-34 and adults 18-49 as well as +23% in persons 12-34 and +15% in total viewers.

SMALLVILLE, in its second week on Thursday, again established itself as a major player on the night. SMALLVILLE WON ITS TIME PERIOD, RANKING #1 in men 18-34 and was #2, defeating �Joey� and �Will and Grace� on NBC, �Alias� on ABC, �Everybody Hates Chris� on UPN and baseball on Fox, in adults 18-34 (3.0/10), persons 12-34 (2.8/9) and men 12-34 (3.0/11) and was #3 in women 18-34 (2.6/8) and women 12-34 (2.6/8). SMALLVILLE improved its time period over the parallel week last season in all 18-34, 18-49 and 12-34 demos, including +131% in adults 18-34, +86% in adults 18-49 and +115% in persons 12-34, as well as +87% in total viewers (5.9 million).

For the night, the record-breaking WB lineup, was #3 across all 18-34 and 12-34 demos from 8-10 p.m. and built over the parallel week in all 18-34, 18-49 and 12-34 demos, including +167% in adults 18-34 (2.4/7), +144% in adults 18-49 (2.2/6) and persons 12-34 (2.2/7) as well as +129% in total viewers (4.9 million).

RELATED A BIG WINNER FOR THE WB

Another outstanding performer for The WB was RELATED, which achieved year-to-year gains for its time period in nine key demos and total viewers, including +25% in adults 18-34 (1.5/4), +69% in women 18-34 (2.2/6), +36% in persons 12-34 (1.5/4), +83% in women 12-34 (2.2/6) and +33% in total viewers (2.8 million).

RELATED defeated �Veronica Mars� in nine key demos and total viewers, including by six-tenths of a ratings point in women 18-34 and by nearly half a ratings point in women 12-34.

The WB defeated NBC and CBS from 8-10 p.m. among persons 12-34 and women 12-34 and topped NBC in women 18-34 from 8-10 p.m.

THE WB TUESDAY SCARES UP GROWTH

The WB's powerhouse Tuesday night lineup continued to attract strong viewership, with week four growth of freshman hit SUPERNATURAL taking the show to season-best ratings in a number of key demographics, while GILMORE GIRLS again beat all competition in a number of key demographics, leading the network to strong second place finishes for the night in persons 12-34, women 18-34 and women 12-34.

SUPERNATURAL and its creepy �Phantom Traveler� episode matched its season-high ratings in persons 12-34 (2.5/7), women 12-34 (3.0/8) and men 12-34 (2.1/6), and achieved new series highs in teens 12-17 (2.7/9) and male teens (2.1/7). The show also built over the prior week in several key demos, including a gain of +8% in total viewers (5.4 million), +11% in persons 12-34, + 4% in persons 12-34 and +9% in adults 18-49. �Supernatural� ranked #3 in its time period among men 12-34 (2.1/6), and led the time period in teens and female teens.

GILMORE GIRLS continued its stellar sixth season with another strong performance, ranking #1 in its time period in persons 12-34 (2.9/9), women 12-34 (4.3/13), teens 12-17 (3.0/11) and female teens (5.0/17), and finished a strong #2 in the hour among adults 18-34 (2.8/9) and women 18-34 (4.1/12). GILMORE GIRLS posted gains versus the prior week across a number of key demos, including of +12% in persons 12-34, +8% in women 12-34, +15% in men12-34, +4% in adults 18-34, +8% in adults 18-49 and +10% in total viewers (6.0 million) on its way to its best numbers this season since its premiere.





  [october 2005]  
S
M
T
W
T
F
S
      


· ALIAS (ABC)
· EVERWOOD (WB)
· EVERYBODY HATES CHRIS (CW)
· GILMORE GIRLS (NETFLIX)
· JOEY (NBC)
· RELATED (WB)
· SEVENTH HEAVEN (CW)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)
· VERONICA MARS (HULU)
· WILL & GRACE (NBC)





[09/15/19 - 10:31 AM]
ABC to Air "Beyonce Presents: Making the Gift," An Intimate Behind-the-Scenes Look at the Making of the 23-Time Grammy(R) Award-Winning Artist's "The Lion King: The Gift" Album, Monday, Sept. 16
This intimate behind-the-scenes look at the making of the album features candid footage and interviews detailing the hard work and passion that went into her love letter to Africa.

[09/15/19 - 08:44 AM]
Saturday's Broadcast Ratings: ABC, College Football Hold Onto Top Spots
The Alphabet once again takes home top honors in total viewers and adults 18-49.

[09/14/19 - 08:27 AM]
Friday's Broadcast Ratings: NBC Holds Onto Adults 18-49 Crown
The Peacock wins the demo race for the third consecutive week.

[09/13/19 - 12:45 PM]
"71st Emmy(R) Awards" Red Carpet Preshows to Air Live, Sunday, September 22, on FOX
Jenny McCarthy, Shannon Sharpe and Kelly Osbourne are set as co-hosts.

[09/13/19 - 12:14 PM]
HBO Max Orders Limited Series "Americanah" Starring Oscar(R) Winner Lupita Nyong'o Adapted for Screen by Tony(R) Award Nominee Danai Gurira
Based on Chimamanda Ngozi Adichie's best-selling novel of the same name, "Americanah" is an epic story of a woman born in Nigeria who leaves for America and her extraordinary experiences with love, heartache, adversity and self-discovery.

[09/13/19 - 12:08 PM]
Matt Reeves' 6th & Idaho Lands Sci-Fi Classic "Way Station" for Netflix
The Hugo Award-Winning novel by Clifford D. Simak will be adapted into a feature film.

[09/13/19 - 12:02 PM]
A&E's Original Documentary Series "Live PD" and "Live Rescue" from MGM's Big Fish Entertainment Return with New Episodes
"Live Rescue" returns with a new host, Matt Iseman, and new episodes on Monday, September 23 at 9:00/8:00c.

[09/13/19 - 10:33 AM]
Video: All-New Extended Trailer for "Prodigal Son" Debuting This Weekend After FOX's NFL Sunday Double Header
The newcomer premieres Monday, September 23 on FOX.

[09/13/19 - 10:25 AM]
"Tosh.0" Returns with New Episodes Starting on Tuesday, September 17 at 10:00 P.M. ET/PT
Host Daniel Tosh is back featuring digital and social media gems gleaned from popular viral moments to very curious finds.

[09/13/19 - 10:14 AM]
Video: Jeff Dunham Netflix Comedy Special Trailer - Beside Himself
Performed in front of a sold out arena deep in the heart of Texas, Jeff and his merry band of characters have a lot to say.

[09/13/19 - 10:02 AM]
"L.A.'s Finest" Captures Viewers and Becomes Top Rated TV Drama
"L.A.'s Finest" goes back into production for Season Two on September 16 and will premiere in 2020.

[09/13/19 - 09:06 AM]
Video: Showtime(R) Releases New Trailer for "Shameless"
Plus: the series will now return on Sunday, November 10 at 9:00/8:00c.

[09/13/19 - 09:01 AM]
Video: Teaser - J.J. Abrams and Stephen King's "Castle Rock"
Season two stars Lizzy Caplan, Tim Robbins, Paul Sparks, Yusra Warsama, Barkhad Abdi, Elsie Fisher and Matthew Alan.

[09/13/19 - 09:01 AM]
Alexander Skarsgard Joins CBS All Access' "The Stand" as Randall Flagg
Today also marks the first day of principal photography on the project, which is shooting in Vancouver, British Columbia.

[09/13/19 - 09:00 AM]
Video: Freeform Announces Jan. 8 Premiere Date and Releases an Extended First Look for Highly Anticipated Family Drama "Party of Five"
The new "Party of Five" will follow the five Acosta children as they navigate daily life struggles to survive as a family unit after their parents are suddenly deported back to Mexico.