or


[01/30/06 - 12:00 AM]
Bravo to Go Launches with 'Project Runway' and 'Queer Eye' Mobile Stores Featuring Ring Tones and Wallpaper from Acclaimed Series Today, Monday, January 30

[via press release from Bravo]

BRAVO TO GO LAUNCHES WITH 'PROJECT RUNWAY' AND 'QUEER EYE' MOBILE STORES FEATURING RING TONES AND WALLPAPER FROM ACCLAIMED SERIES TODAY, MONDAY, JANUARY 30

BRAVO TO GO LAUNCHES WITH 'PROJECT RUNWAY' AND 'QUEER EYE' MOBILE STORES FEATURING RING TONES AND WALLPAPER FROM ACCLAIMED SERIES TODAY, MONDAY, JANUARY 30

CLICK ON BRAVOTV.COM AND GIVE YOUR PHONE A 'MAKE-BETTER' WITH WALLPAPER & RINGTONES THAT TELL FRIENDS IF YOU ARE IN OR OUT!

NEW YORK - January 30, 2006 - Bravo has entered into the mobile phone market with the launch of Bravo To Go, which will include two online mobile storefronts for the acclaimed original series "Project Runway" and "Queer Eye." Teaming up with iLoop Mobile, Inc., mobile phone users will be able to purchase wallpaper as well as ringtones featuring the shows' theme songs when the storefronts launch on BravoTV.com today, Monday, January 30. The announcement was made today by Lauren Zalaznick, President, Bravo.

"Networks are branding their programming through mobile content and providing an audible and visual experience for the consumer," said Zalaznick. "We're launching our mobile store with the most in demand Bravo brands, 'Project Runway' and 'Queer Eye'."

A selection of "Project Runway" and "Queer Eye" mobile phone ringtones can be purchased at www.BravoTV.com for $1.99 per Bravo To Go download. Take Heidi Klum on the go and choose between the "Project Runway" theme song and the supermodel's famous words, "Are You In Or Out," or make their ringtones fabulous with the "Queer Eye" theme song, "All Things Just Keep Getting Better," by Widelife with Simone Denny.

Mobile phone users can also give their cell phones a makeover with a selection of "Project Runway" and "Queer Eye" wallpaper for $1.99. Whether it's Heidi Klum's smile or a Fab Five group shot, it's guaranteed high-phone-fashion and style for the consumer.

The mobile storefronts will be live on BravoTV.com and powered by iLoop Mobile, Inc., a mobile application software company that allows content owners to create, connect, and control text-based SMS mobile marketing campaigns and web and WAP mobile storefronts.

"We are proud to be selected as the mobile provider for 'Project Runway' and 'Queer Eye'," said Steve Koskie, iLoop Mobile CEO, "Bravo has been able to leverage our mobile technology platform to connect their brands to the consumer in a fun and interactive way."

Bravo's "Queer Eye" and "Project Runway" continue to be the networks biggest hits. This season, the Fab Five has geared up to "make-better" a new group of straight men in need for a new look on life, from the men of Moose International to Kevin Bacon's big brother, Michael. "Project Runway" has come back even stronger this season, with season two's premiere episode reaching triple the audience of season one's, and last week's episode surpassing season one's finale in key demos, and the Project Runway site has reached 30 million pageviews since the new season launched.

Bravo is the cable network that plugs people into arts, entertainment and pop culture with original programming, acclaimed off-network dramas, comedy and music specials, movies and by showing a whole different side of celebrities. Currently available in more than 79 million homes, Bravo is known for breaking exciting new personalities, shaking up the way we look at style, media, fame and Hollywood, pulling back the curtain on the creative process and making influential and inventive original programming. Its critically acclaimed and award-winning original programming includes "Inside the Actors Studio," "Project Runway," "Celebrity Poker Showdown," and "Blow Out" as well as the 2004 Emmy winner for Outstanding Reality Program, "Queer Eye." The network's latest hits include "Being Bobby Brown" and "Kathy Griffin: My Life on the D-List."

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been a NBC Cable Network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information visit: www.bravotv.com .

iLoop Mobile is the leading mobile application software company providing interactive mobile phone marketing initiatives and content distribution. Our suite of patent-pending products, Dimension Interactive, Dimension Subscription, and Dimension Storefront allows companies to create, connect, and control mobile phone campaigns across the Americas, Europe, and Asia. iLoop Mobile is privately held and is headquartered in San Jose, California.





  [january 2006]  
S
M
T
W
T
F
S


· PROJECT RUNWAY (LIFETIME)
· QUEER EYE (BRAVO)





[07/26/16 - 11:04 AM]
AMC's Revolutionary War Drama "Turn: Washington's Spies" to Conclude with Fourth and Final Season
The network also announced executive producer and showrunner, Craig Silverstein, has renewed his overall development deal.

[07/26/16 - 10:37 AM]
"Girl in the Box," The Disturbing True Story of a Woman Held Captive for Seven Years, Premieres September 10 on Lifetime, Starring Addison Timlin, Zane Holtz and Zelda Williams
Immediately following the premiere of the film, the two-part special "Colleen Stan: The Girl in the Box," which documents the real-life story of Colleen Stan, will air at 10:00/9:00c.

[07/26/16 - 10:03 AM]
Hulu Announces New Original Special From Emmy(R)-Nominated Triumph the Insult Comic Dog
The new Hulu Original, in association with Funny Or Die, will become available to stream to Hulu subscribers on August 11.

[07/26/16 - 10:01 AM]
Spike Greenlights New Game Show, "Caraoke Showdown," Hosted by Craig Robinson
"Caraoke Showdown" will tape in Los Angeles and New York this summer and debut on Spike in 2017.

[07/26/16 - 09:01 AM]
Monday's Broadcast Ratings: ABC Tops Charts with "The Bachelorette"
The Alphabet leads the night in total viewers and adults 18-49.

[07/26/16 - 08:15 AM]
"Roast Battle" Adds Judd Apatow, Whoopi Goldberg, Kevin Hart and Seth Rogen to All-Star Panel of Judges
They'll join the previously announced Anthony Jeselnik, Jimmy Kimmel, Sarah Silverman and David Spade.

[07/26/16 - 07:18 AM]
Let the Battle Begin on Season Eight of "Ink Master" Premiering Tuesday, August 23 at 10PM ET/PT
This season, judges - and now, mentors - Oliver Peck and Chris Nuñez will pick their own teams of tattoo artists as the contestants battle it out in permanent ink for a $100,000 grand prize.

[07/26/16 - 06:14 AM]
Netflix and John Wells Productions Team Up to Tell the Definitive Story Behind The Panama Papers
The project aims to tell the definitive story behind the two journalists who cracked open an unprecedented torrent of lies, diversions and information that revealed how the wealthy hid billions of dollars offshore through a little known law firm in Panama.

[07/25/16 - 05:49 PM]
Five Episodes of HGTV's "Flip or Flop" Will Showcase Spectacular Backyard Transformations
The special episodes will premiere Thursday, August 25 through Thursday, September 22.

[07/25/16 - 01:42 PM]
E!'s Scripted Series "The Arrangement" Begins Production in Vancouver
The 10-episode one-hour series is a multi-layered, Hollywood love story about the darker side of celebrity where nobody is what they seem.

[07/25/16 - 01:38 PM]
Digital Star Hannah Hart Joins Food Network Lineup
Plans for the partnership include a six episode series along with an array of complementary digital and social content leveraging both Hart's and the network's respective digital footprints.

[07/25/16 - 01:10 PM]
Destination America Earns #1 Telecast Ever in P25-54 with "Ghosts of Shepherdstown" Season Finale
Destination America further spins the numbers for Sunday, July 17.

[07/25/16 - 12:53 PM]
National Geographic Channel Greenlights Second Season of Critically Acclaimed Series "Breakthrough"
Production has begun on the new season, which is slated to air in spring 2017 in 440 million homes in 171 countries and in 45 languages, as well as on the Spanish language network Nat Geo Mundo.

[07/25/16 - 11:57 AM]
Netflix Announces Steve Aoki Doc: "I'll Sleep When I'm Dead"
In the lead-up to Aoki's biggest show of his career, this introspective doc examines the driving force behind his passion: Rocky Aoki, daredevil showman, Benihana founder, and Steve's looming father figure.

[07/25/16 - 11:30 AM]
Michelle Dockery Joins Cast of "Godless" for Netflix
Dockery joins previously announced cast members, including: Jeff Daniels and Jack O'Connell, in the period drama, that is set to premiere worldwide on Netflix in 2017.