or


[05/23/06 - 12:00 AM]
Tyler Perry's House of Payne Off to Strong Start

[via press release from Debmar-Mercury]

TYLER PERRY'S HOUSE OF PAYNE OFF TO STRONG START

WWOR-My9Sets the Pace for Debmar-Mercury's 10 Market Test Run

Los Angeles, May 23, 2006-Tyler Perry's original comedy series, House of Payne, is scoring with late night audiences as its two week test run on WWOR-My9 finished up last week. In its two week test at 11 pm, House of Payne has delivered big female demographics for WWOR-My9, MyNetworkTV's flagship station. In all three key demos; W18-34 (2.3/7), W18-49 (2.1/6) and W25-54 (2.2/5) House of Payne has dramatically increased the time period average of Bernie Mac with gains of 75%, 100% and 67% respectively vs. February 2006. Competitively House of Payne scored big for WWOR-My9, beating sitcom giant Seinfeld in all three female demos, outscoring Sex and The City in W25-54, and tying Sex in W18-49. House of Payne's female demos were the top-rated amongst all strip shows on WWOR-My9 all day long.

KTXH, Ch 20 Houston (The FOX Television Stations owned and operated MyNetworkTV station) which is completing its first week has also seen the show deliver a spike in audience, averaging a 3.1/6 rating and share which is 100% improvement over the February '06 time period average and a 50% increase over the Steve Harvey lead-in. This comes on the heels of its fantastic primetime one-hour premiere last week at 7:00 pm, where House of Payne delivered a 6.7/10 tying it for first place in the time period with CBS' comedy block and NBC's Deal or No Deal.

Inspired by the independent film platform release model, Debmar-Mercury is distributing ten episodes of the series, which was created specifically for syndication, in a limited run this Spring/Summer with additional episodes to be available for national distribution in Fall 2007. The stations participating in the limited run represent all of the major independent station groups, including FOX, Tribune, CBS and Sinclair. Two stations from each station group, in addition to two independents, were selected to give a balanced sample for these first airings.

"With all of the stations watching this test run very carefully, we're thrilled that our confidence in audience response to the concept of a first-run syndicated comedy with Tyler Perry as the creative driving force is paying off, said Mort Marcus, co-president Debmar-Mercury. "We're particularly pleased that the series is performing in markets as disparate as New York and Houston and in different time periods."

Added co-president Ira Bernstein, "In a year with so few comedies, especially those serving the African-American audience, making the broadcast network prime-time line-ups, we believe there will be even greater market potential for House of Payne. As audience response to the initial test runs demonstrates, the market for comedy has not diminished."

House of Payne, about the comical situations that ensue when a multi-generational family lives under one roof, reflects Perry's gift for delivering inspirational and uplifting stories with identifiable characters. Perry serves as creator, executive producer, writer and director of the series.

This is the first television production outing for Perry, who is best known for his hits film Diary of a Mad Black Woman and Madea's Family Reunion. Perry is also one America's most successful young playwrights. His plays including I Know I've Been Changed and I Can Do Bad All By Myself among others, have earned over $100M in ticket sales and $30M in home video sales. Approximately 300 of Perry's live shows a year are seen by over 2,000,000 theatergoers. Perry recently released his first book, titled Don't Make A Black Woman Take Off Her Earrings: Madea's Uninhibited Commentaries on Life and Love.

About Debmar-Mercury

Debmar-Mercury is a worldwide production and distribution media company specializing in network, cable, syndication, VOD/Pay-Per-View and Pay TV. Debmar-Mercury owns the distribution rights to the country's fastest growing off-net sitcom, South Park, and an extensive movie library featuring titles from Revolution Studios. The company also licenses the Sci-Fi Channel's hit series Farscape, sci-fi/suspense series The Dead Zone, Dark Kingdom, Lion's Gate films, and National Geographic's Really Wild Animals.





  [may 2006]  
S
M
T
W
T
F
S
 


· DARK KINGDOM: THE DRAGON KING (SCI FI)
· DEAD ZONE, THE (USA)
· FARSCAPE (SCI FI)
· HOUSE OF PAYNE (BET)
· SOUTH PARK (COMEDY CENTRAL)





[10/08/26 - 10:31 AM]
First Look & Date Announcement: Hulu's "The Land"
"The Land," from "Paradise" and "This Is Us" creator Dan Fogelman, premieres on Hulu and Hulu on Disney+ for bundle subscribers in the US, and Disney+ internationally on February 15.

[10/08/26 - 10:01 AM]
Video: "Grey's Anatomy" - Season 23 Official Trailer on ABC
New beginnings, complicated relationships and high-stakes emergencies await at Grey Sloan.

[10/08/26 - 10:00 AM]
The Soul Train Awards Nominees Are In, and Fans Decide the Winners in Two New Categories!
For the first time, fans will have a say in who takes home the trophies, with two new fan-voted categories: R&B/Soul Song of the Year, with voting on BET.com and Spotify's RNB X International Artist, with voting in the Spotify app.

[10/08/26 - 09:01 AM]
AspireTV to Premiere "A Memorable Christmas" Dec. 4
Asia'h Epperson, Mike Merrill, Kamel Goffin, and Stephen Cofield Jr. star in the movie.

[10/08/26 - 09:01 AM]
Prime Video Orders Untitled Karen Read Series from Justin Noble, Inspired by the Hit Law&Crime and Audible Original Podcast Series "Karen," Starring and Executive Produced by Four-Time Emmy Nominee Elizabeth Banks
The series follows the trial that captivated the country and turned Read into a household name.

[10/08/26 - 08:54 AM]
FOX Nation Set to Premiere "Houdini: Back from the Dead," Marking Platform's First Full-Length Project Created Entirely with AI-Generated Imagery
The new three-part series will premiere Wednesday, October 14.

[10/08/26 - 08:22 AM]
HBO Original Series "City of God: The Fight Rages On" Returns for Its Second Season November 8
The new season examines the impact of escalating violence, political corruption, and community resistance as it explores the complex dynamics between crime, politics, justice, and culture.

[10/08/26 - 08:13 AM]
Food Network Unwraps Its Most Delicious Holiday Season Yet
Highlights include new seasons of "Holiday Baking Championship," "Harry Potter: Wizards of Baking," "Tournament of Champions: All-Star Christmas" and "Beat Bobby Flay: Holiday Throwdown."

[10/08/26 - 08:10 AM]
Video: "Leonard and Hungry Paul" - Official Trailer - Now Streaming - Wonder Project
Meet Leonard and Hungry Paul. Two quiet friends find joy in the little things in this warm, gentle series narrated by Julia Roberts.

[10/08/26 - 08:09 AM]
NFL Stars Ryan Fitzpatrick and Vince Wilfork Face Off in the Ultimate Food Showdown in Discovery Channel's All-New "Men v. Food"
Co-hosted by NFL superstars Ryan Fitzpatrick and Vince Wilfork, the series reimagines the fan-favorite classic with a serving of epic new food challenges and adventures across America's biggest football cities.

[10/08/26 - 08:00 AM]
Video: Bill Murray Tees Off in Official Trailer and Key Art for Paramount+'a "A Course Called Ireland"
The six-part documentary series featuring Bill Murray and author Tom Coyne playing their way across some of Ireland's most legendary golf courses.

[10/08/26 - 07:01 AM]
TNT Sports Unveils 2026-27 Men's College Basketball Slate Headlined by National Championship Rematch & Marquee Big East and Big 12 Showdowns
The 67-game slate across TNT, truTV and HBO Max features 21 teams in NCAA.com college basketball insider Andy Katz's preseason Power 44, with 16 matchups between ranked teams.

[10/08/26 - 07:01 AM]
Video: "The Altruists" - Official Trailer - Netflix
Young, idealistic and suddenly worth billions, they tried to do good - but unleashed the worst in each other. A toxic love story inspired by a real fraud.

[10/08/26 - 07:01 AM]
Video: Apple TV Debuts Un-fore-gettable Trailer for the Second Season of Sports Comedy "Stick"
The 10-episode second season premieres Wednesday, November 4, 2026 with two episodes, followed by one episode weekly until December 30, 2026 on Apple TV.

[10/08/26 - 06:05 AM]
Video: Prime Video Unveils Official Teaser and Announces Launch Date for its New Film "Storm," Starring Bach Buquen and Clara Pacini
The film will be available on January 15, 2027, exclusively on Prime Video, in France and in over 240 countries and territories worldwide.