MTV Networks & Apple Bring More Music, Comedy & Entertainment Programming to the iTunes Music Store
NEW YORK and CUPERTINO, Calif., June 29 -- MTV
Networks and Apple(R) today announced that new television programming from
Spike TV, Nick at Nite, TV Land, Logo, MTV and The N is now available on
the iTunes(R) Music Store (http://www.itunes.com). Adding to the hit MTV Networks
content already on iTunes, this new round of programming available for
purchase and download crosses virtually every genre and includes Spike TV's
brand-new action series "Blade: The Series," MTV's prank-comedy show "Viva
La Bam" and TV Land's "Sit Down Comedy with David Steinberg." MTV Networks'
programming has been a huge success on iTunes since debuting earlier this
year, with COMEDY CENTRAL's "South Park" alone selling over one million
episodes. iTunes now offers over 150 TV shows for $1.99 per episode for
viewing on a computer or iPod(R).
"At MTV Networks, our brands create some of the most vibrant,
entertaining and pop culture-defining programming today," said Nicholas
Lehman, executive vice president, MTV Networks Digital Media. "We're
excited to add more of our diverse programming to iTunes and to connect a
broad digital audience with our bold entertainment content."
"MTV Networks' programming has been a hit with customers since
launching on iTunes earlier this year," said Eddy Cue, Apple's vice
president of iTunes. "iTunes is the world's most popular online video store
with over 35 million videos sold, and we continue to expand the catalog of
great television content now with over 150 network and cable programs
MTV Networks' shows on iTunes include first-time offerings from Spike
TV, Nick at Nite, TV Land, Logo and additional content from MTV and The N.
The new programming includes full seasons of hits from:
-- Spike TV: "Blade: The Series," the network's first original scripted
action-adventure/drama, builds upon New Line Television/Marvel
Studio's successful movie trilogy and brings the main character into
new story lines. The two-hour premiere episode will be offered for
free, exclusively on iTunes today through July 11. "TNA: iMPACT,"
the wrestling alternative that delivers high-risk athletic
entertainment, integrating well-known superstars with the best up-
and-coming talent. "Disorderly Conduct," an adrenaline-packed series
with outrageous video footage pulled from police precincts across
-- TV Land: "Sit Down Comedy with David Steinberg," hosted by legendary
comedian, producer and director David Steinberg, is a one-on-one
comedy forum where celebrated performers including Larry David,
Martin Short, Bob Newhart, Jon Lovitz and George Lopez open up about
their personal lives and careers.
-- Nick at Nite: "Fatherhood," the animated comedy series based on Bill
Cosby's best-selling book of the same name; "Hi-Jinks", the hit
hidden-camera series where adults play good-natured pranks on kids
of all ages.
-- Logo: "Noah's Arc," the first season of the network's original
drama/comedy series; "U.S. of ANT," a reality series following the
irreverent comedian ANT; and "Wisecrack," a stand-up comedy series.
-- MTV: "Viva La Bam," documenting the comical and chaotic life of
skateboarding pro and "Jackass" star, Bam Margera.
-- The N: "Beyond the Break," a drama series about the competitive
world of surfing, where four passionate women pursue their dreams of
becoming professional surfers.
With Apple's legendary ease of use, pioneering features such as
integrated video and podcasting support, iMix playlist sharing, seamless
integration with iPod and groundbreaking personal use rights, the iTunes
Music Store is the best way for Mac(R) and PC users to legally discover,
purchase and download music and videos online. The iTunes Music Store
features a selection of over 9,000 music videos, Pixar and Disney short
films, a variety of hit TV shows, and more than three million songs from
the major music companies and over 1,000 independent labels.
Pricing & Availability
iTunes 6 for Mac and Windows includes the iTunes Music Store and is
available as a free download from http://www.apple.com/itunes. Purchase and
download of songs and videos from the iTunes Music Store requires a valid
credit card with a billing address in the country of purchase. Television
shows are available in the US only, and video availability varies by
country. Television shows are $1.99 (US) per episode, and music videos and
short films are $1.99 (US) each.
Apple ignited the personal computer revolution in the 1970s with the
Apple II and reinvented the personal computer in the 1980s with the
Macintosh. Today, Apple continues to lead the industry in innovation with
its award- winning desktop and notebook computers, OS X operating system,
and iLife and professional applications. Apple is also spearheading the
digital music revolution with its iPod portable music players and iTunes
online music store.
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the
world's leading creators of programming and content across all media
platforms. MTV Networks, with more than 120 channels worldwide, owns and
operates the following television programming services -- MTV: MUSIC
TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV
LAND, SPIKE TV, CMT, NOGGIN, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE
DIGITAL SUITE FROM MTV NETWORKS, a package of digital services, with all of
these networks trademarks of MTV Networks. MTV Networks connects with
audiences through robust consumer products businesses and more than 100
interactive properties worldwide, including online, broadband, wireless and
interactive television services, and also has licensing agreements, joint
ventures, and syndication deals whereby its programming services can be
NOTE: Apple, the Apple logo, Mac, Mac OS, Macintosh, iTunes and iPod
are trademarks of Apple. Other company and product names may be trademarks
of their respective owners.
SOURCE Apple Computer, Inc.