or


[08/09/06 - 12:00 AM]
The CW Network Embarks on National "Mall Domination" Tour

[via press release from The CW]

THE CW NETWORK EMBARKS ON NATIONAL �MALL DOMINATION� TOUR

August 09, 2006

THE CW STARS AND THE INNOVATIVE, INTERACTIVE �CW LOUNGE� TRAVEL TO TWELVE MALLS IN MAJOR MARKETS

THE CW'S MASSIVE ADVERTISING CAMPAIGN TO FLOOD 35 WESTFIELD MALLS THROUGHOUT THE U.S. FROM AUGUST THROUGH THE CW'S FALL LAUNCH

August 9, 2006 (Burbank, CA) - The CW, America's new fifth broadcast network, will embark on a national �Mall Domination� tour, an extensive promotional initiative featuring the interactive CW Lounge, appearances by CW stars and a massive advertising campaign blanketing numerous malls in major markets around the country, raising awareness and generating buzz for the Network's debut this fall.

Each week beginning on August 12, The CW Lounge, an innovative, multi-media interactive experience, will travel to eleven Westfield Malls around the county, as well as the Grove in Los Angeles, introducing consumers to The CW shows and brand identity. Stars from The CW's hit series will visit each location, meeting their fans in The CW Lounge and signing autographs.

Inside the Lounge, consumers can create their own customized t-shirts emblazoned with the network slogan �Free to Be,� filling in the blank to express exactly what they're �Free to Be.� Photographers will be on hand at each CW Lounge location to take pictures of consumers and their friends, which could also appear in CW promotional spots that will air on the network.

In addition, each CW Lounge will be outfitted with laptops, where consumers can log on to www.cwtv.com and join the CW Lab Online Community, as well as plasma screen TVs, which will air footage from up-coming CW series.

The dates and locations where the The CW Lounge and stars will appear are:

New York: Westfield Sunrise/ Massapequa, NY (August 12-13): James Lafferty (�One Tree Hill�) and Bethany Joy Galeotti (�One Tree Hill�) to appear on August 13.

San Diego: Westfield UTC: (August 12-13): Jason Dohring (�Veronica Mars�), Percy Daggs III (�Veronica Mars�) and Tia Mowry (�The Game�) to appear on August 13.

New Jersey: Westfield Garden State Plaza/ Paramus, NJ (August 18-19): Lee Norris (�One Tree Hill�) and Danneel Harris (�One Tree Hill�) to appear on August 19.

Los Angeles: Westfield Century City/ Los Angeles, CA (August 19-20): Hilarie Burton (�One Tree Hill�), Jason Dohring (�Veronica Mars�) and Matt Czuchry (�Gilmore Girls�) scheduled to appear on August 19.

Washington DC: Westfield Wheaton/ Wheaton, MD (August 26-27)*

Santa Ana, CA: Westfield Main Place, Santa Ana, CA (August 26-27)*

Los Angeles: The Grove (August 30)* - in conjunction with �The CW Presents: Summer at the Grove,� the five-week concert series, which concludes on this night with a free performance by multi-platinum recording artist Jewel.

St. Louis: Westfield Chesterfield, Chesterfield, MO (September 2-3)*

San Jose: Westfield Valley Fair (September 2-3)*

Chicago: Westfield Old Orchard/ Skokie, IL (September 9-10)*

Seattle: Westfield South Center (September 9-10)*

*CW talent attending these locations to be announced.

Additionally, The CW will have a massive, on-going advertising presence in 35 Westfield Malls, including the eleven malls that will feature The CW Lounge, beginning in August and running through The CW's launch this September. The CW will make its debut on Wednesday, Sept. 20, with the seventh cycle premiere of �America's Next Top Model.�





  [august 2006]  
S
M
T
W
T
F
S
  


· GAME, THE (BET)
· GILMORE GIRLS (CW)
· ONE TREE HILL (CW)
· VERONICA MARS (HULU)





[06/01/25 - 06:02 AM]
ABC's Exclusive Coverage of the 2025 NBA Finals Presented by YouTube TV Begins June 5: Indiana Pacers vs. Oklahoma City Thunder
ABC has been the exclusive home of the NBA Finals since 2003.

[05/31/25 - 07:01 PM]
"Tudum 2025: The Live Event" Celebrates Our Biggest Fandoms with Members Around the World
The celebration brought thousands of fans at the sold-out Kia Forum as well as members watching live on Netflix around the world closer to the stars from their favorite series such as "One Piece," "Squid Game," "Stranger Things" and "Wednesday" and most anticipated films like "Frankenstein," "Happy Gilmore 2," "The Rip" and "Wake Up Dead Man: A Knives Out Mystery."

[05/31/25 - 06:30 PM]
Acorn TV's Hit Irish Mystery Series "Harry Wild" Renewed for a Fifth Season
The news was announced during a conversation with series star and executive producer Jane Seymour at the 2025 ATX Television Festival, who will reprise her role as Harry Wild, the titular amateur detective.

[05/31/25 - 06:03 PM]
Video: Prime Video Announces Premiere Date and Releases Explosive Teaser Trailer for "Gen V" Season Two
The second season of the deranged series from the world of "The Boys," from Sony Pictures Television and Amazon MGM Studios, will premiere exclusively on Prime Video on September 17.

[05/31/25 - 04:37 PM]
Video: Showtime Reveals Official Trailer for "Dexter: Resurrection" During CCXP Panel in Mexico City
The trailer made its global debut at CCXP Mexico City during the panel featuring showrunner and executive producer Clyde Phillips, executive producer and star Michael C. Hall, series star David Zayas and executive producer Scott Reynolds.

[05/31/25 - 12:04 PM]
Video: "The War Between the Land and the Sea" - Disney+
Only the tides could have kept them apart.

[05/30/25 - 11:31 AM]
AMC Networks Shares Updates on the Anne Rice Immortal Universe at ATX TV Festival
Celine Buckens and Jason Schwartzman are the latest bound for "Anne Rice's Talamasca," which debuts this October on AMC and AMC+.

[05/30/25 - 11:03 AM]
Hulu Originals & Exclusives Summer 2025 Programming Slate
Newly announced premieres include "The Twisted Tale of Amanda Knox" on August 20.

[05/30/25 - 09:02 AM]
Date Announcement & First Look: Hulu's "King of the Hill" Season 14
The season 14 revival picks up several years after we last saw the Hill family.

[05/30/25 - 09:00 AM]
"The Alto Knights" Begins Streaming Exclusively on Max June 6
The film stars Academy Award winner Robert De Niro in a dual role, directed by Academy Award-winning filmmaker Barry Levinson.

[05/30/25 - 07:01 AM]
Nat Geo Celebrates the 50th Anniversary of Blockbuster Film "Jaws" with the Only Authorized Documentary, "Jaws @ 50: The Definitive Inside Story"
The documentary premieres July 10 at 9:00/8:00c on National Geographic and streams the next day on Disney+ and Hulu.

[05/29/25 - 02:16 PM]
Apple TV+ Sets Riveting New Series Starring Liev Schreiber, Zazie Beetz and Stephen Graham, Based on the Internationally Bestselling Crime Novels by Lars Kepler
The 10-episode drama is written and executive produced by BAFTA Award-winner Rowan Joffe and John Hlavin, with Emmy, Peabody and DGA Award-winner Tim Van Patten set to executive produce and direct the first two episodes.

[05/29/25 - 12:00 PM]
Prime Video Unmasks Master Romance Con Artist in Original True Crime Docuseries "ROMCON: Who the F*** is Jason Porter?"
The series follows successful Toronto real estate broker Heather Rovet as she discovers her perfect three-year romance with "Jace" was nothing but a scam.

[05/29/25 - 11:31 AM]
AXS TV Presents a Special Broadcast of the Acclaimed Rock Doc Triumph: Rock & Roll Machine in Honor of the Band's 50th Anniversary on June 7 & 9
The film tells the true heavy metal underdog story of Canadian outfit Triumph, whose signature sound and revolutionary stage show rocked fans around the world.

[05/29/25 - 11:28 AM]
Prime Video's "FACEOFF: Inside the NHL" Announces Powerhouse Season 2 Roster Additions
The series takes viewers behind the scenes of the National Hockey League, delivering an unfiltered look at the players' lives, training regimens, and the high-stakes world of professional hockey.