or


[08/23/06 - 12:00 AM]
Debmar-Mercury Announces Historic Distribution Deals with Tbs, FOX Station Group for First-Run Syndicated Sitcom ''Tyler Perry's House of Payne''

[via press release from Debmar-Mercury]

Debmar-Mercury Announces Historic Distribution Deals with TBS, FOX Station Group for First-Run Syndicated Sitcom ''Tyler Perry's House of Payne''

LOS ANGELES -- Aug. 23, 2006--Debmar-Mercury:

-- Tremendous Viewer Response to Ten Market Test Run Merited Production of an Unprecedented 100 Complete Episodes at Launch

-- TBS to Launch the Series Nationally in Primetime Beginning June 2007; Select FOX-Owned Stations in New York, Houston, Dallas, and Washington D.C. and Weigel's WCUI-TV Chicago to Follow Beginning September 2008

Debmar-Mercury co-presidents Mort Marcus and Ira Bernstein today announced historic distribution deals with TBS and FOX for the original first-run syndicated sitcom "Tyler Perry's House of Payne." After a tremendously successful test run in ten major markets earlier this summer, Debmar-Mercury, a wholly owned subsidiary of Lionsgate, has announced plans for the national launch of the series. Beginning June 2007, TBS will have access to an unprecedented 100 fully produced episodes provided upfront. Broadcast syndication will follow in September of 2008, led by FOX-owned stations in New York, Dallas, Houston and Washington, D.C., and Weigel's WCIU-TV Chicago, who will air the series concurrently with TBS.

"Tyler Perry's House of Payne" was created by Tyler Perry, who has teamed with Lionsgate on the consecutive #1 theatrical hits DIARY OF A MAD BLACK WOMAN and MADEA'S FAMILY REUNION. The series is the first television outing for Perry, expanding his relationship with the Lionsgate family as he partners with Debmar-Mercury to develop the show specifically for first-run syndication. Perry serves as director, producer, executive producer and writer on "Tyler Perry's House of Payne," which is distributed by Debmar-Mercury.

"The highly successful test run of 'Tyler Perry's House of Payne' this summer proved to broadcasters around the country that viewers will respond to this show. We are thrilled that TBS and FOX recognized the value of the series and the tremendous appeal of Tyler's sensibility, and have come on board with this ambitious launch strategy," said Debmar-Mercury co-president Mort Marcus.

"'Tyler Perry's House of Payne' is the first originally-produced syndicated comedy to launch with an unprecedented 100-episode order," continued Debmar-Mercury co-president Ira Bernstein. "Further, this proves that independent producers and distributors have a viable alternative to create and distribute entertainment properties successfully and profitably."

According to TBS's deal with Debmar-Mercury, TBS will begin airing episodes in primetime beginning in June of 2007, with the network having exclusive rights to the episodes before they become available to local stations through syndication in September 2008. TBS's deal was negotiated on the network's behalf by Jonathan Katz, senior vice president of program planning and acquisitions for Turner Broadcasting.

"Tyler Perry has proven himself to be not only an extremely talented individual, but along with distributor Debmar-Mercury, is also helping usher the industry into a new era with innovative distribution models," said Ken Schwab, senior vice president of programming for TBS and sister network TNT. "We had phenomenal success with our test run of 'Tyler Perry's House of Payne' on WTBS in the Atlanta market, and we're thrilled to be able to extend that success into an exclusive national run of new episodes on TBS."

FOX has picked up the series to air on WWOR-My9 New York, KTXH CH 20 Houston, KDFI-TV CH 27 Dallas, and WDCA-TV CH 20 Washington, D.C. The terms of the four-year deals with FOX and Weigel are cash plus barter, and will begin airing in September of 2008, concurrent with the TBS run, which will continue throughout the term.

"Congratulations to Tyler Perry and Debmar-Mercury for thinking outside the box on this one," said Frank Cicha, Senior Vice President of Programming for Fox Television Stations. "It was exciting to be part of the 'Tyler Perry's House of Payne' test, and we're very much looking forward to having the show as an integral part of our syndicated lineup on these key MyNetworkTV affiliates."

"For a creator, you couldn't ask for a better opportunity," said Tyler Perry. "With TBS and FOX committed to 100 episodes of my series, I can concentrate on telling great stories and producing the best series possible."

"This monumental and unprecedented deal is another building block to extending the Tyler Perry brand in all media," said the William Morris Agency's Mark Itkin and Charles King, who represent Perry and put together his distribution and production deal with Debmar-Mercury. Tyler is also represented by Ziffren, Brittenham, Branca, Fischer, Gilbert-Lurie, Stiffelman, Cook, Johnson, Lande & Wolf LLP.

"Tyler Perry's House of Payne" follows the comic situations that ensue when a multi-generational family lives under one roof. It stars Allen Payne as C.J. Payne, who is forced to move in with his parents (Lavan Davis as Curtis Payne and Cassi Davis as Ella Payne) after his house burns down. Joining the Payne household are C.J.'s two children, Malik (Larramie "Doc" Shaw) and Jazmin (China Anne McClain). "Tyler Perry's House of Payne" also stars Demetria McKinney as Janine, C.J.'s ex-wife; Rochelle Aytes as Nicole, C.J.'s new love interest; and Denise Burse as Claretha, the nosy and frisky next-door neighbor.

About Lionsgate and Debmar-Mercury

Lionsgate is the leading independent filmed entertainment studio, winning this year's Best Picture Academy Award(R) for CRASH, generating two consecutive years of $300 million-plus domestic theatrical box office, operating a $500 million-plus home entertainment business and producing a broad slate of prime time television series for fiscal 2007. It is a premier producer and distributor of motion pictures, television programming, home entertainment, family entertainment, and video-on-demand content. Its prestigious and prolific library of more than 7,800 titles is a valuable source of stable, recurring revenue and a foundation for the growth of the Company's core businesses. The Lionsgate brand is synonymous with original, daring, quality entertainment in markets around the world.

Debmar-Mercury is a worldwide production and distribution media company specializing in network, cable, syndication, VOD/Pay-Per-View and Pay TV. Debmar-Mercury owns the distribution rights to the country's fastest growing off-net sitcom, "South Park," an extensive movie library featuring titles from Revolution Studios, and Tyler Perry's first-run syndicated sitcom, "Tyler Perry's House of Payne," which debuted in select markets in summer 2006. The company also licenses the Sci-Fi Channel's hit series "Farscape," USA Network's "The Dead Zone," Lionsgate films, and "National Geographic's Really Wild Animals." Debmar-Mercury was acquired last month by Lionsgate (NYSE:LGF), the premier independent filmed entertainment studio, and is Lionsgate's wholly-owned television syndication subsidiary.

About Tyler Perry

Since making his film debut with DIARY OF A MAD BLACK WOMAN, Tyler Perry has become a multimedia phenomenon with a roster of hugely successful film, stage, television, and book projects. Perry's first two films have grossed over $113 million in the U.S. and the combined sales of his nine DVDs just passed 11 million units. Perry's first book, Don't Make a Black Woman Take Off Her Earrings: Madea's Uninhibited Commentaries on Life and Love, debuted at #1 on the New York Times' hardcover nonfiction bestseller list and remained in the Top 10 for twelve weeks. Most recently he finished production of his next film, DADDY'S LITTLE GIRLS, which will be released February 2007 by Lionsgate.

About TBS

TBS, a division of Turner Broadcasting System, Inc., is television's "very funny" network. It serves as home to such hot contemporary comedies as "Sex and the City," "Everybody Loves Raymond," "Family Guy," "Seinfeld," and "Friends"; original comedy series, like the upcoming scripted comedies "My Boys" and "10 Items or Less"; specials and special events, like The Comedy Festival in Las Vegas, for which TBS serves as title sponsor; blockbuster movies; and hosted movie showcases. Turner Broadcasting System, Inc., a Time Warner company, is a major producer of news and entertainment product around the world and a leading provider of programming for the television industry.

About Fox Television Stations

The Fox Television Stations group, headed by Chairman Roger Ailes, is one of the nation's largest owned-and-operated network broadcast groups, comprising 35 stations in 26 markets and covering nearly 45% of U.S. television homes. This includes six duopolies in the top 10 markets: New York, Los Angeles, Chicago, Dallas, Washington D.C. and Houston; as well as duopolies in Minneapolis, Phoenix and Orlando.





  [august 2006]  
S
M
T
W
T
F
S
  


· DEAD ZONE, THE (USA)
· FARSCAPE (SYFY)
· SOUTH PARK (COMEDY CENTRAL)
· TYLER PERRY'S HOUSE OF PAYNE (TBS)











[05/23/15 - 09:21 AM]
Friday's Broadcast Ratings: ABC Wins Demo Race with "Shark Tank" Repeat
The Alphabet leads the night among adults 18-49.

[05/23/15 - 08:21 AM]
ABC Leads Its 7th Straight Friday in Adults 18-49 with the Top 3 Shows
ABC spins the numbers for Friday, May 22.

[05/23/15 - 06:29 AM]
NBA Western Conference Finals Game 2 Delivers 49 Percent Audience Increase from Last Time on ESPN
ESPN spins the numbers for Friday, May 22.

[05/22/15 - 01:09 PM]
First Look Images: FX's "American Crime Story: The People v. O.J. Simpson"
Get your first look at Sarah Paulson, Billy Magnussen, John Travolta, David Schwimmer, Cuba Gooding, Jr. and Courtney Vance in the limited series, due in early 2016.

[05/22/15 - 11:02 AM]
"The Bastard Executioner" Swings Into Action This Fall on FX
Kurt Sutter's new series is billed as "a gripping and brutal journey through the Late Middle Ages."

[05/22/15 - 10:54 AM]
First Look Image: Danny Trejo as "The Regulator" on El Rey Network/Miramax's 'From Dusk Till Dawn: The Series"
Currently in production on its sophomore season, "From Dusk Till Dawn: The Series" is slated to return late Summer 2015.

[05/22/15 - 10:32 AM]
NBC's Star-Studded Inaugural Charity Event "Red Nose Day" Raises Over $21 Million to Help Lift Children and Young People Out of Poverty
Julia Roberts, Jimmy Fallon, Blake Shelton, Neill Patrick Harris, Richard Gere, Reese Witherspoon, Jennifer Aniston, Will Ferrell, Jack Black, Pharell, Coldplay, One Direction and Zac Efron were just a few of the many celebrities appearing in the three-hour entertainment event.

[05/22/15 - 10:25 AM]
E! Delivers Ratings Highs Led by "Keeping Up with the Kardashians: About Bruce" Special and Season Finale of "The Royals"
E! further spins the numbers for Sunday, May 17.

[05/22/15 - 08:42 AM]
Thursday's Broadcast Ratings: Repeats Power CBS to Victory in Viewers, Demos
"The Big Bang Theory" is the evening's top show in both total viewers and adults 18-49.

[05/22/15 - 08:32 AM]
"500 Questions" Earns ABC's Best Summer Rating in its Slot Since August 2013
ABC spins the numbers for Thursday, May 21.

[05/22/15 - 08:31 AM]
"Mad Men" Finale Is Series' Highest-Rated Episode Ever Among Total Viewers and Adults 25-54
AMC further spins the numbers for Sunday, May 17.

[05/22/15 - 08:21 AM]
NBC's "Red Nose Day" Was No. 1 Among the Big 4 Networks in the 10 p.m. Hour
NBC spins the numbers for Thursday, May 21.

[05/22/15 - 07:01 AM]
NBA Western Conference Finals Game 2 Delivers 47 Percent Ratings Increase from Last Time on ESPN
ESPN spins the numbers for Thursday, May 21.

[05/22/15 - 06:42 AM]
HGTV and DIY Network Greenlight Six New Series
After delivering 11 consecutive months of ratings growth, top 10 cable network HGTV, along with its sister network, DIY Network, have confirmed production orders for six new series.

[05/22/15 - 06:02 AM]
Netflix Announces "A Very Murray Christmas"
Written by Sofia Coppola, Bill Murray and Mitch Glazer and directed by Sofia Coppola, the special is an homage to the classic variety show featuring Bill Murray playing himself, as he worries no one will show up to his TV show due to a terrible snow storm in New York City.