 |
 |
[10/24/07 - 01:33 PM] NBC.com Sees Huge Response to 'Dunder Mifflin Infinity' - Over 8 Million Page Views and Over 800,000 Uniques in Just 6 Weeks "The ever-growing fan base for 'The Office' has once again demonstrated their love for this show," said Vivi Zigler, Executive Vice President, NBC Digital Entertainment. |
|
[via press release from NBC] |
NBC.COM SEES HUGE RESPONSE TO 'DUNDER MIFFLIN INFINITY' � OVER 8 MILLION PAGE VIEWS AND OVER 800,000 UNIQUES IN JUST 6 WEEKS
First Scripted Comedy "360" Feature Drives Traffic, Acceptance Rates and Time Spent
BURBANK, Calif. � October 24, 2007 � NBC.com today announced the initial results of its "Office 360" suite of entertainment features. The Dunder Mifflin Infinity site, a social networking site for "The Office" fans, saw over 800,000 unique users coming to view some part of the site, over eight million page views and over 100,000 consumers who signed up to be a part of the virtual work force. The announcements were made by Vivi Zigler, Executive Vice President, NBC Digital Entertainment.
"The ever-growing fan base for 'The Office' has once again demonstrated their love for this show," said Zigler. "We're really excited to see their enthusiastic response to the challenges ranging from creating a branch logo to submitting a trip review for Schrute Farms."
"The Office 360" launched on September 11th, with Dunder Mifflin Infinity (DMI). Fans who register on the site are given positions in the other "branches" of Dunder Mifflin and asked to perform weekly tasks and challenges that tie in to each week's storyline. Winners have already received exclusive signed items from cast members and "SchruteBuck" rewards which they can spend on their virtual desk environments containing many props taken directly from "The Office" set. Additionally, fans can create detailed profiles on the site, creating a community with their "co-workers."
User response to the September 13th DMI newsletter was very strong, with 73% unique open rate and 56% unique click-through rates.
"Office" fans from all over the country will have the chance to get up close and personal with the stars and writers of the show when they gather for "The Office" Convention in Scranton, PA from October 26th to the 28th. Fan events include casino night, autograph signings, performances by the Scrantones, cast Q & A panel, writers block panel, Office Olympic competitions at the street festival and much more. Dunder Mifflin Infinity is the exclusive sponsor of the Office Olympic competitions.
|
|
|
 [october 2007]  |
S |
M |
T |
W |
T |
F |
S |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
 |
|
[07/07/25 - 02:01 PM] "Alice in Borderland" Season 3 Premieres September 25 Once again directed by Shinsuke Sato, Season 3 stars Kento Yamazaki and Tao Tsuchiya, along with an exciting lineup of new and returning actors.
|
[07/07/25 - 11:15 AM] John Slattery, Jessica Henwick, Ellen Robertson and More Join Netflix's "Vladimir" Kayli Carter, Miriam Silverman, Mallori Johnson, Matt Walsh, Tattiawna Jones and Louise Lambert will also recur on the series.
|
[07/07/25 - 11:09 AM] 2025 T-Mobile Home Run Derby Exclusively on ESPN Platforms July 14 Karl Ravech will return for his 9th year to call the action, alongside analysts Eduardo Pérez and Todd Frazier and reporters Buster Olney and Alden González.
|
[07/07/25 - 10:31 AM] Tubi to Launch AMC Studios' Sci-Fi Comedy Series "Demascus" as a Tubi Original The six episode half-hour comedic sci-fi series follows Demascus (Okieriete Onaodowan), a Black man who goes on a journey of self-discovery using an experimental reality-bending technology.
|
[07/07/25 - 10:17 AM] "LEGO Masters Jr." with Host Kelly Osbourne to Air Over Four Weeks Beginning Monday, August 18 at 8/7c on FOX Hosted by television personality Kelly Osbourne, the series features celebrity contestants including Ravi V. Patel, Andy Richter, Jordin Sparks, Alison Sweeney and Porsha Williams.
|
[07/07/25 - 09:01 AM] Video: "My Life With the Walter Boys" Season 2 - Official Teaser - Netflix Hoping for a fresh start in Silver Falls, Jackie discovers second chances aren't guaranteed when unresolved feelings and small-town tensions resurface.
|
[07/07/25 - 08:02 AM] Nickelodeon Sets Launch for "Tim Rex in Space," Brand-New Animated Preschool Series, on Monday, Aug. 4 The series follows a Tyrannosaurus Rex (T-Rex) named Tim, his big brother Tommy, little sister Tia, and triceratops bestie Kai, as they tackle kid-shaped adventures with dino-sized solutions in space.
|
[07/07/25 - 05:01 AM] Video: "The Sandman" Season 2 - Volume 2 Official Teaser - Netflix When the Kindly Ones turn a sorrow-stricken mother into a vessel of vengeance, their combined power puts Lord Morpheus' realm - and life - in jeopardy.
|
[07/07/25 - 03:01 AM] Video: "She Said Maybe" - Official Teaser - Netflix From Hamburg to Istanbul. One journey, two worlds, and a decision that changes everything.
|
[07/06/25 - 10:31 PM] Video: "Vir Das: Fool Volume" - Official Trailer - Stand-Up Comedy Special - Netflix Vir Das is back to make you laugh, think, and feel all the feels with his brand new special.
|
[07/05/25 - 02:11 PM] Yeeee-haw! "My Life with the Walter Boys" Season 2 Premieres August 28 Netflix confirmed the news on social media this afternoon.
|
[07/05/25 - 01:31 PM] From Action-Packed Adventures to Chilling Supernatural Tales: Netflix Invites Viewers to Discover Their Next Favorite Anime In addition to debuts for "BEASTARS" Final Season, "Cyberpunk: Edgerunners 2," "Record of Ragnarok III" and "My Melody & Kuromi," Netflix offered sneak peeks at "The Fragrant Flower Blooms with Dignity," "The Summer Hikaru Died" and "SAKAMOTO DAYS," with new episodes launching weekly beginning July 14.
|
[07/05/25 - 01:01 PM] First Look at "Reasonable Doubt" Season 3 Premiering September 18 on Hulu Jax is coming in red hot.
|
[07/04/25 - 03:31 PM] Video: Tyler Perry's "Miss Governor" - Official Trailer - Netflix Tyler Perry's comedy series "She The People" starring Terri J. Vaughn returns with all the laughs and a new name.
|
[07/04/25 - 02:31 PM] Video: Tyler Perry's "Beauty in Black" Season 2 - Official Teaser - Netflix As she takes the reins of the Bellarie empire, Kimmie confronts a vicious family power struggle, where betrayal, greed and danger lurk at every turn.
|
|
|
|