USA SPORTS DELIVERS MOST-WATCHED WNBA PLAYOFF GAME EVER; 3.3 MILLION VIEWERS WATCH VALKYRIES WIN TITLE IN FIRST-EVER GAME 7

Most-Watched WNBA Playoff Game Ever & Fourth Most-Watched WNBA Game Ever; Up 128% vs. 2025 WNBA Finals Clincher (LV-PHX Game 4)

Valkyries-Dream Game 7 is Second Most-Watched WNBA Game Since League's Opening Weekend in 1997

USA Sports Posts Highest Average Playoff Viewership in WNBA History (Min. Four Games)

USA Sports' 2026 Finals Coverage Delivers 4 of Top 8 Finals Games on Cable in WNBA History

USA Network Represented 20% of WNBA Consumption This Season, Highest Share by an Individual Network

12 of USA Sports' WNBA Broadcasts Averaged More Than 1 Million Viewers

STAMFORD, Conn. - November 3, 2026 - USA Sports delivered the most-watched WNBA playoff game ever as 3.3 million viewers watched the Golden State Valkyries defeat the Atlanta Dream in the first-ever Game 7 in WNBA Finals history on USA Network and CNBC, as well as streaming led by Peacock, based on Nielsen Panel + Big Data and digital data from Adobe Analytics.

"Game 7 put an exclamation point on USA Sports' incredible first season as a WNBA media partner, as our coverage set new viewership records and connected more fans with the game," said USA Sports President Matt Hong. "Our 2026 WNBA coverage is the latest example of USA Sports' ability to draw large, diverse audiences on multiple TV and digital platforms and underscores our role as a home for top-tier sports properties."

USA SPORTS 2026 WNBA FINALS GAME 7 VIEWERSHIP MILESTONES

· Second most-watched game since WNBA's Opening Weekend in 1997;

· Most-watched playoff game ever and most-watched WNBA game ever on cable or streaming;

· Viewership was up 128% vs. the 2025 WNBA Finals deciding game (LV-PHX Game 4);

· Most-watched program of the day on cable, including all college football programming;

· USA Sports' near hour-long post-game coverage, including trophy ceremony and interviews, averaged more than 1 million viewers.

USA SPORTS' WNBA FINALS, PLAYOFF, & FULL-SEASON VIEWERSHIP MILESTONES

· USA Sports delivered the highest average playoff viewership in WNBA history (min. four games), averaging 1.6 million viewers across its eight playoff games spanning the First Round and WNBA Finals;

· USA Sports' WNBA Finals Game 6 Thursday matinee coverage (USA/E!/SYFY/PCK) averaged more than 1.5 million viewers, up 4% vs. the 2025 WNBA Finals clinching broadcast in primetime;

· USA Sports delivered the most-watched WNBA Finals Game 2 ever on cable and the most-watched Game 3 on any platform since 1999;

· Fever-Aces First Round Game 3 averaged 2.3 million viewers across USA Network and CNBC to rank as the second most-watched First Round game in WNBA history;

· USA Sports had 12 WNBA regular-season and playoff game broadcasts average at least 1 million viewers;

· USA Network represented 20% of WNBA consumption this season, the highest share by an individual network. Including simulcasts, USA Sports comprised nearly a quarter of viewing among nationally-rated networks.

USA SPORTS' REGULAR-SEASON VIEWERSHIP MILESTONES

· The WNBA on USA averaged 525K viewers for its first-ever regular season (48 games), up 25% vs. last year's regular-season cable average;

· USA aired 48 games in the regular season, the most national windows of any broadcaster (41% more than the next-highest platform);

· Women represented nearly half of the WNBA on USA audience (47%) and rose 34% vs. last year's regular-season cable average.

· P18-49 grew 25% on USA Sports compared to last year's regular-season cable average;

· USA Sports aired the most-watched late-night regular season game in WNBA history, averaging 1.04M viewers for Indiana/Los Angeles (7/8/26);

· CNBC simulcasts brought more than 1 million new viewers to the WNBA this season.

Last year, USA Sports and the WNBA announced an 11-year media rights agreement for USA Network to present WNBA games - including the regular-season and portions of the Playoffs and WNBA Finals in select years - beginning with the 2026 season.

About USA Sports

USA Sports is home to premier sporting events across USA Network, Golf Channel, CNBC, and Fandango, throughout the calendar year, including NASCAR, PGA TOUR, Premier League, Bundesliga, WWE, WNBA, Pac-12 Football and Basketball, USGA, R&A, LPGA Tour, PGA of America, Atlantic 10 Basketball, DP World Tour, Augusta National, League One Volleyball (LOVB), and more. Golf Channel - the first-ever single-sport cable network which was founded in 1995 - delivers comprehensive live golf tournament, studio and shoulder programming and is the television home of the sport and industry in the United States. USA Sports is a division of Versant (Nasdaq: VSNT), an industry-changing media and entertainment business with a powerful portfolio of iconic and innovative brands, including USA Network, CNBC, MS NOW, Oxygen, E!, SYFY and Golf Channel, along with digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and Full Swing.

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