[10/29/07 - 01:31 PM]
Hallmark Channel to Stream Original Adoption Series Online at WwW.hallmarkchanneL.com
This is the first time that the family-friendly network has scheduled a full-length program online.

[via press release from The Hallmark Channel]


Network Teams With Google to Drive Awareness and Web Presence

Beginning November 1, in celebration of National Adoption month, Hallmark Channel will stream its award-winning original series, "Adoption," on its website, www.hallmarkchannel.com. This is the first time that the family-friendly network has scheduled a full-length program online. It also marks a shift in marketing strategy as the network, best known for its appeal and popularity with baby boomers, targets younger viewers.

In addition to its own on-air promotion, Hallmark Channel has teamed with Google on a search term marketing campaign. When users enter specific search terms � such as "adoption," "adoption information," "adoption resources" � the network's website will be featured as a sponsored link at the top of the Google results page.

"By programming and marketing online, we are sending a clear message to our advertising and distribution partners that we take the digital space seriously," said Laura Masse, Executive Vice President, Marketing. "Consumers have made it clear to the television community that alternative viewing platforms are what they crave. We are responding to that demand with a targeted campaign that makes sense for our brand."

Hallmark Channel will offer its affiliates a co-branded high speed Internet cross-channel spot to support the online series. It can be downloaded at the network's affiliate website (http://insidehallmarkchannel.com) and aired on distributors' channel line-up throughout the promotion.

Hallmark Channel's critically acclaimed original "Adoption" series premiered in 2002. Beginning November 1, all 13 episodes of season one will air exclusively on www.hallmarkchannel.com and will be offered in easy-to-view segments. The first four episodes of the series will premiere online during the first week of the month; then, two episodes per week will air throughout the month.

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming to a national audience of nearly 85 million subscribers. The top tier program service is distributed through more than 5,300 cable systems and communities as well as direct-to-home satellite services across the country. Hallmark Channel consistently ranks among the top 10 ad-supported cable networks in Prime Time and Total Day household ratings and is the nation's leading network in providing quality family programming. Crown Media also operates a second 24-hour linear channel, Hallmark Movie Channel, and will launch Hallmark Movie Channel HD in first quarter 2008.

  [october 2007]  

(series past and present)
(series in development)
(tv movies and mini-series)

[10/13/15 - 11:28 AM]
Video: WGN America Unveils Provocative First Trailer for the Highly Anticipated New Drama "Outsiders"
David Morse, Thomas M. Wright and Ryan Hurst co-star in the series, premiering in early 2016.

[10/13/15 - 11:27 AM]
DIY Network Premieres "Miami Flip" on October 21
In the series, licensed contractor and fearless renovator Carolina Sullivan showcases her keen eye for buying low and selling high as she and her team gut outdated Miami properties and renovate them into gorgeous modern homes to sell.

[10/13/15 - 11:22 AM]
Hallmark Channel Reaps Top Ratings with Premiere of Latest Original Movie, "Harvest Moon"
The Hallmark Channel spins the numbers for Saturday, October 10.

[10/13/15 - 11:08 AM]
ABC Television Network Gives Hit New Drama Series "Quantico" a Full Season Order
Season to date, "Quantico" ranks as Sunday's No. 1 scripted broadcast show in Adults 18-49, improving the 10 o'clock hour for ABC by 44%.

[10/13/15 - 10:41 AM]
Starz Shocks Fans with a Surprise Screening of "Ash vs Evil Dead" at New York Comic-Con 2015
Nearly 2,400 fans were treated to the surprise screening at the Hammerstein Ballroom in New York City.

[10/13/15 - 10:26 AM]
FX to Air Special Halloween Marathon of the Hit FOX Show "Scream Queens"
Spend Halloween night with FX, catching up on the first six episodes of the new FOX horror comedy.

[10/13/15 - 09:59 AM]
Donald Trump to Host "SNL" on Nov. 7 with Musical Guest Sia
Trump previously hosted "SNL" on April 3, 2004.

[10/13/15 - 09:08 AM]
H.R. Pufnstuf Returns to Kids TV for First Time in Over 45 Years in Sid & Marty Krofft's Preschool Hit "Mutt & Stuff" on Nickelodeon
Featuring H.R. Pufnstuf, Cling and Clang, Freddy the Flute and the Rescue Racer, the special is part of an additional 20 episode order that Nickelodeon has greenlit, bringing the total to 40 for "Mutt & Stuff's" first season.

[10/13/15 - 08:34 AM]
Monday's Broadcast Ratings: NBC Stays on Top with "Voice," "Blindspot"
Both series hold even with last week among adults 18-49.

[10/13/15 - 08:25 AM]
History Explores the Theory That Adolf Hitler Successfully Escaped from the Bunker in the New Series "Hunting Hitler"
The eight-part series launches premieres Tuesday, November 10 at 10:00/9:00c.

[10/13/15 - 07:00 AM]
Musical Performers Announced for "The Victoria's Secret Fashion Show," Airing Dec. 8
Eight-time Grammy Award(R)-winning artist Rihanna, Selena Gomez and Grammy Award(R)-nominated "The Weeknd" will perform on the annual CBS event.

[10/13/15 - 06:56 AM]
"Castro: The World's Most Watched Man" Debuts Thursday, October 22 at 10/9c on American Heroes Channel (AHC)
The one-hour documentary looks at the life of Fidel Castro through the eyes of the spies who have observed him for over a half-century.

[10/13/15 - 06:47 AM]
Sundance TV Celebrates the 35th Anniversay of The Shining with Stephen King Thriller Week Beginning on Sunday, October 25, 2015 at 8:00pm ET/PT
Said stunt is timed with the highly anticipated season two premiere of SundanceTV's International Emmy(R) and Peabody Award-winning French drama, "The Returned."

[10/13/15 - 06:00 AM]
Oprah Returns to the "Dr. Phil" Stage for a Rare Interview and to Preview Her New Television Event
They recall unforgettable times from their over 20-year friendship and working relationship, as well as Oprah's life today running her OWN cable network.

[10/13/15 - 03:06 AM]
FOX Sports Adds Eight Live Bundesliga Matches to FOX Broadcast Schedule in 2016
FOX Sports is adding eight live Bundesliga games on the FOX broadcast network on Saturdays in 2016 from January 30 to the season's final day on May 14.