VH1.com in Conjunction With the Broadcast Film Critics Association's 'Critics' Choice Awards' Launches 'VH1's eCritic' - An Online Search for the Best Amateur Film Critic
Winner To Become An Honorary Vote-Casting Critic For The 13th Annual
'Critics' Choice Awards' And Will Attend This Year's Ceremony
'Critics' Choice Awards' Airs Live On VH1 Monday, January 7, 2008 at 9 PM
NEW YORK, Oct. 31 -- The Broadcast Film Critics
Association (BFCA) is opening its doors to one lucky aspiring film critic.
Beginning today, would-be film critics can upload a video of themselves
reviewing a movie of their choice for consideration in "VH1's eCritic"
(http://ecritic.vh1.com), the search for the best amateur film critic.
VH1's top "eCritic" will be given the opportunity to join America's
most prestigious group of film critics in the voting process for the 13th
annual "Critics' Choice Awards" and will join their fellow BFCA critics,
nominees and celebrity attendees as they kick off the upcoming awards
season at the "Critics' Choice Awards." VH1 will air the 13th annual
"Critics' Choice Awards" gala live from the Santa Monica Civic Auditorium
on Monday, January 7, 2008 at 9 PM.
Through November 26, contestants can post video of their movie reviews
for consideration at http://ecritic.vh1.com. See site for official rules
and guidelines. Three finalists will be selected by the BFCA membership and
VH1.com users will decide through online voting which finalist has what it
takes to be "VH1's eCritic."
Additional VH1.com and VH1 Mobile programming plans -- in support of
the "Critics' Choice Awards" -- will be announced in the coming weeks.
The Broadcast Film Critics Association is the largest film critics'
organization in the United States and Canada, representing more than 200
television, radio and online critics. BFCA members are the primary source
of information for today's film going public. The very first opinion a
moviegoer hears about new releases at the multiplex or the art house
usually comes from one of its members.
The Critics' Choice Awards are bestowed annually by the BFCA to honor
the finest in cinematic achievement. Since its inception in 1995, the
"Critics' Choice Awards" has become a star-studded bellwether event of the
movie awards season. The BFCA consistently picks nominees and winners that
go on to garner more Academy Award nominations and wins than any other
movie awards shows. The "Critics' Choice Awards" is always a hot ticket
event for entertainment A- listers. Attending the show in 2007 was a who's
who of Hollywood including: Steven Spielberg, Martin Scorsese, Forest
Whitaker, Helen Mirren, Alan Arkin, Eddie Murphy, Jennifer Hudson, Leonardo
DiCaprio, Clint Eastwood, Ryan Gosling, Kate Winslet, Ben Affleck, Jennifer
Garner, Penelope Cruz, Spike Lee, Jessica Biel, Sacha Baron Cohen and
In 2007 alone, the "Critics' Choice Awards" foretold 30 of the 35
nominees and six of the seven Oscar(R) winners in the top seven categories
including best picture, acting, directing, and writing. In addition, since
1999 the BFCA has correctly chosen 43 of 45 Academy Award nominated movies
in the Best
Picture category and this year was the only major film critics group to
name "The Departed" (the 2007 Oscar(R) winner) as Best Picture.
The "Critics' Choice Awards" is the first major award show of the year
and the only one to air before the Oscar(R) nomination ballots are mailed
in. With its history of picking nominees and winners, it provides
television viewers with their first opportunity to see all the top awards
season contenders in one place.
Bob Bain for Bob Bain Productions and Joey Berlin for Berlin
Entertainment are executive producers. Lee Rolontz is the executive
producer for VH1.
Flixster, a community for movie fans of all shapes and sizes, is a
premiere promotional partner for VH1's eCritic.
VH1's eCritic joins MTVN's global portfolio of targeted websites, which
the company recently announced would grow to 300 sites by year's end. In
September, these sites attracted nearly 45 million unique visitors in the
U.S., and nearly 92 million worldwide, according to comScore Media Metrix.
Like VH1's eCritic, many of MTVN's targeted websites, including MTV's Real
World casting site, Nickelodeon's iCarly and VH1's The Score, invite
audiences to take an active role in programming MTVN's television and
online properties by uploading original, user-generated video and audio
VH1 connects viewers to the music, artists and pop culture that matter
to them most with series, specials, live events, exclusive online content
and public affairs initiatives. VH1 is available in 90 million households
in the U.S. VH1 also has an array of digital services including VH1 Classic
and VH1 Soul. Connect with VH1 at http://www.VH1.com.