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[01/17/08 - 10:32 AM]
Cbs, the Recording Academy(R) and Delta Air Lines Partner in a Sweepstakes for a Chance to Attend an In-Flight Concert with Grammy(R) Winner John Legend
"I look forward to performing this unique concert in the skies with my biggest fans," said John Legend. "It's certainly something I've never done before, so if you want to join me for a free ride to the GRAMMY Awards, enter the contest. Let's get lifted!"

[via press release from CBS]

CBS, THE RECORDING ACADEMY(R) AND DELTA AIR LINES PARTNER IN A SWEEPSTAKES FOR A CHANCE TO ATTEND AN IN-FLIGHT CONCERT WITH GRAMMY(R) WINNER JOHN LEGEND

Delta, the Official Airline of the GRAMMY Awards, Hosts Performance at 30,000 Feet Onboard Special GRAMMY Aircraft to Celebrate The GRAMMY Awards' 50th Anniversary

Fans in Select CBS Markets Can Enter Sweepstakes Starting Today

Five-time GRAMMY� winner John Legend will perform an acoustic in-flight concert on board Delta Air Lines' new GRAMMY aircraft for the winners of a special sweepstakes that begins today, sponsored by CBS, The Recording Academy� and Delta Air Lines. Contest winners, who will fly from New York to Los Angeles, will also attend GRAMMY rehearsals and THE 50TH ANNUAL GRAMMY AWARDS, scheduled to be broadcast live from STAPLES Center in Los Angeles, Sunday, Feb. 10 (8:00-11:30 PM, live ET/delayed PT) on the CBS Television Network.

CBS is partnering with The Recording Academy and Delta, the Official Airline of the GRAMMY Awards, to host this unique performance at 30,000 feet that celebrates the 50th Anniversary of the music industry's most coveted honor.

"What better way to engage music fans across the country and celebrate the 50th anniversary of the GRAMMY Awards than with this groundbreaking in-flight concert experience," said Jack Sussman, Executive Vice President, Specials, Music and Live Events, CBS. "Lucky winners will have a very special opportunity to experience a John Legend concert up close and personal at 30,000 feet."

"The Recording Academy is very excited about aligning ourselves with like-minded partners like Delta who are forward-thinking, innovative, and recognize and support excellence in their field," said Neil Portnow, President/CEO of The Recording Academy. "We're also pleased to be represented by an airline that is as passionate about music as we are. This new long-term partnership brings with it even more unique and innovative opportunities to get people excited about the upcoming 50th Annual GRAMMY Awards and beyond."

"Delta customers love high-flying entertainment, and we couldn't think of a better match than to be aligned with the GRAMMY Awards, a renowned organization and entertainment event, as its Official Airline," said Tim Mapes, vice president of Marketing for Delta. "We are proud to celebrate the 50th Anniversary of the iconic awards through a unique, exciting event that aligns with the inventive spirit of our brand. Delta will be honored to host John Legend and 50 of his biggest fans on our special GRAMMY-branded aircraft that is, appropriately, GRAMMY-bound."

Winning music fans, along with one guest each, will receive boarding passes for Delta's "GRAMMY Flight," which departs New York's John F. Kennedy International Airport on Feb. 7 en route to Los Angeles International Airport. Before the flight departs, John Legend and GRAMMY officials will join Delta to unveil a specially-designed new livery that commemorates the GRAMMY Awards' 50th Anniversary. Delta's Boeing 757 "GRAMMY plane" will be branded with the GRAMMY Awards' iconic gramophone symbol adjacent to the front boarding door and, on a larger scale, on the front left side of the aircraft. During the flight, winners will be treated to a special acoustic performance by John Legend, who won the GRAMMY Award for Best New Artist in 2005. Last year, he won the GRAMMY for Best Male R&B Vocal Performance for his recording titled "Heaven."

"I look forward to performing this unique concert in the skies with my biggest fans," said John Legend. "It's certainly something I've never done before, so if you want to join me for a free ride to the GRAMMY Awards, enter the contest. Let's get lifted!"

CBS Stations and Affiliates participating in the sweepstakes are New York (WCBS, www.wcbstv.com), Los Angeles (KCBS, www.cbs2.com), Chicago (WBBM, www.cbs2chicago.com), Philadelphia (KYW, www.cbs3.com), Boston (WBZ, www.wbztv.com), San Francisco (KPIX, www.cbs5.com), Dallas (KTVT, www.cbs11tv.com), Baltimore (WJZ, www.wjz.com), Miami (WFOR, www.cbs4.com), Denver (KCNC, www.cbs4denver.com), Sacramento (KOVR, www.cbs13.com), Pittsburgh (KDKA, www.kdka.com), Atlanta (WGCL, www.cbs46.com), Washington D.C. (WUSA, www.wusa9.com), Raleigh (WRAL, www.wral.com) and Houston (KHOU, www.khou.com) (More stations may be added.). The sweepstakes period begins at 12:00 PM (ET) on Jan. 17 and will end at 12:00 PM (ET) on Jan. 29, 2008 (may vary by market).

Participants can review complete rules and regulations and can enter the sweepstakes online at the individual station's website by completing and submitting the entry form at the Delta Grammy Plane Sweepstakes portion of the site. The sweepstakes is open to U.S. residents of the designated market area only and must be 21 years of age or older. There will be one grand prize awarded per station which includes the in flight performance by John Legend, a six day/five night trip for two, five nights of hotel accommodations, two tickets to the GRAMMY Awards and after party and a gift card in the amount of $200.00.

About The Recording Academy

Established in 1957, The Recording Academy is an organization of musicians, producers, engineers and recording professionals that is dedicated to improving the cultural condition and quality of life for music and its makers. Internationally known for the GRAMMY Awards - the preeminent peer-recognized award for musical excellence and the most credible brand in music - The Recording Academy is responsible for groundbreaking professional development, cultural enrichment, advocacy, education and human services programs. In its 50th year, The Academy continues to focus on its mission of recognizing musical excellence, advocating for the well-being of music makers and ensuring music remains an indelible part of our culture. For more information about The Academy, please visit www.grammy.com.

About Delta

Delta Air Lines operates service to more worldwide destinations than any airline with Delta and Delta Connection flights to 317 destinations in 55 countries. Since 2005, Delta has added more international capacity than any other major U.S. airline and is the leader across the Atlantic with flights to 35 trans-Atlantic markets. To Latin America and the Caribbean, Delta offers nearly 500 weekly flights to 58 destinations. Delta's marketing alliances also allow customers to earn and redeem SkyMiles on nearly 15,000 flights offered by SkyTeam and other partners. Delta is a founding member of SkyTeam, a global airline alliance that provides customers with extensive worldwide destinations, flights and services. Including its SkyTeam and worldwide codeshare partners, Delta offers flights to 479 worldwide destinations in 104 countries. Customers can check in for flights, print boarding passes and check flight status at delta.com.

THE 50TH ANNUAL GRAMMY AWARDS are produced by John Cossette Productions and AEG Ehrlich Ventures for The Recording Academy. Ken Ehrlich and John Cossette are executive producers, Walter C. Miller is producer/director, Tisha Fein is the coordinating producer and Tzvi Small is supervising producer.





  [january 2008]  
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