or


[02/19/08 - 02:19 PM]
ABC Entertainment and TV Guide Announce Unique Promotional Insert for "Oprah's Big Give"
Copies of the February 25 issue will be polybagged with an ABC-branded packet of tissues.

[via press release from ABC]

ABC ENTERTAINMENT and TV GUIDE ANNOUNCE UNIQUE PROMOTIONAL INSERT FOR "OPRAH'S BIG GIVE"

Special Tissue Packets Celebrate ABC's "Feel Good Sunday" and Drive Tune-in to the Premiere of "Oprah's Big Give" and an All-New "Extreme Makeover: Home Edition"

Packets Included in the February 25 Issue of TV Guide for 150,000 Subscribers in Select Markets

ABC and TV Guide magazine are giving fans special pocket-sized packets of tissues for all of those tears of joy they'll experience Sunday, March 2 with the premiere of "Oprah's Big Give" (9:00 p.m., ET) and an all-new "Extreme Makeover: Home Edition" (8:00 p.m., ET) on ABC. Copies of the February 25 issue of TV Guide will be polybagged with an ABC-branded/"Oprah's Big Give," "Extreme Makeover: Home Edition" packet of tissues, which will be mailed to subscribers in select markets to coincide with the premiere.

"It's important for us to engage viewers in a fun and unique way that is directly related to our programming," said Michael Benson, executive vice president, Marketing, ABC Entertainment. "TV Guide was great to work with last fall, and going to them again made sense to reach our core audience and get them ready for our �Feel Good Sunday,'" added Marla Provencio, executive vice president, Marketing, ABC Entertainment.

"In anticipation of the season premiere of �Grey's Anatomy' last September, thousands of ABC-branded life-sized hospital gowns were polybagged in subscribers' issues in NY and LA," said Pete Haeffner, publisher, TV Guide. "We are delighted that ABC chose to partner exclusively with TV Guide again to promote �Oprah's Big Give' and �Extreme Makeover: Home Edition.'"

About "Extreme Makeover: Home Edition" � Sunday 8:00-9:00 p.m., ET/PT

The episode airing on March 2 features the Lucas Family and will include country singer Toby Keith. Michael Lucas is currently serving in the National Guard overseas in Iraq. He and his wife, Jean, have two children, Michael Henry and Joseph Nathan, who has been diagnosed with autism spectrum disorder. Less than a year ago Michael and his family bought a piece of land located on one of the most famous battlefields of the Civil War. Unfortunately, before Michael could finish building a home for his family, he was deployed to Iraq. Troubled by his unfinished home, Michael constantly worries that his family will not have a safe place to live. He also dreams of one day opening a public museum to showcase some of Virginia's notable history.

"Extreme Makeover: Home Edition," which has won back-to-back Emmy Awards as Best Reality Program (non-competitive), is in its 5th season on ABC. The program is produced by Endemol USA, a division of Endemol Holding. Denise Cramsey is the executive producer. David Goldberg is the president of Endemol USA.

About "Oprah's Big Give" � Sunday 9:00-10:02 p.m., ET/PT

In eight one-hour episodes, a diverse, determined and competitive group of ten people are given the challenge of a lifetime -- to change the lives of complete strangers in the most creative and dramatic ways. In this intense competition, the contestants criss-cross the country, scrambling to find ways to impact the fates and fortunes of unsuspecting people who are in for the surprise of their lives. Fates will be changed in the blink of an eye as contestants race against time to create once-in-a-lifetime experiences and also give away hundreds of thousands of dollars. Who will be the lucky few to get a "Big Give"? And who will get all that cash?

Cast members for this series that the whole family can watch are host Nate Berkus and expert judges including world-renowned chef and philanthropist Jamie Oliver, NFL star and Boys & Girls Club Hall of Famer Tony Gonzalez, and charity founder and wife of Chris Rock Malaak Compton-Rock.

"Oprah's Big Give" is executive-produced by Harpo Development in conjunction with Profiles Television Productions, LLC. Executive producers are Oprah Winfrey, Ellen Rakieten and Harriet Seitler. Bertram van Munster and Elise Doganieri � the creators and producers of the five-time Emmy Award-winning series, "The Amazing Race" -- are also executive producers for the series.

About Gemstar-TV Guide

Gemstar-TV Guide International, Inc. (NASDAQ: GMST) is a leading global media, entertainment and technology company that develops, licenses, markets and distributes products and services that maximize the video guidance and entertainment experience for consumers. The Company's businesses include: television, publishing, and new media properties; interactive program guide services and products; and intellectual property licensing. Additional information about the Company can be found at www.gemstartvguide.com.





  [february 2008]  
S
M
T
W
T
F
S
     


· EXTREME MAKEOVER: HOME EDITION (ABC)
· GREY'S ANATOMY (ABC)
· OPRAH'S BIG GIVE (ABC)











[03/28/15 - 08:53 AM]
Friday's Broadcast Ratings: NCAA Continues Its Reign for CBS
The Eye once again leads the night in total viewers and adults 18-49.

[03/28/15 - 08:36 AM]
"Grimm" Is Currently Reporting Its Top Total-Viewer Result Since January 23
NBC spins the numbers for Friday, March 27.

[03/27/15 - 01:33 PM]
Video: "The Casual Vacancy" - Trailer (HBO)
Based on the novel by acclaimed author J.K. Rowling, the mini-series premieres Wednesday, April 29 and Thursday, April 30.

[03/27/15 - 01:13 PM]
Bravo Media's "The Millionaire Matchmaker" Earns Highest-Rated Episode of the Season with 2.2 Million Total Viewers
Bravo spins the numbers for Sunday, March 22.

[03/27/15 - 12:31 PM]
Masi Oka to Return as Hiro Nakamura on NBC's "Heroes Reborn"
"I'm excited to return to my 'Heroes' roots," said Oka. "Hiro Nakamura was such an inspirational role to play, and I'm hoping the fans will enjoy seeing him back on TV."

[03/27/15 - 11:38 AM]
The "Comedy Central Roast of Justin Bieber" Premieres on Monday, March 30 at 10:00 P.M. ET/PT on Comedy Central and Online Via CC.com and the Comedy Central App
The global multiplatform comedy event kicks off with "The Roast of Justin Bieber Pre-Show," airing 9:30 p.m. ET/PT on Comedy Central and simultaneously through the app and cc.com.

[03/27/15 - 11:13 AM]
Showtime Sports(R) to Chronicle the Most Anticipated Event of the Year with "Inside Mayweather vs. Pacquiao"
The first installment kicks off Saturday, April 18 on the cable channel.

[03/27/15 - 11:11 AM]
E!'s "The Royals" Shows Significant Audience Growth in Its Second Week
E! further spins the numbers for Sunday, March 22.

[03/27/15 - 10:37 AM]
Syfy's "Dominion" Adds New Recurring Characters for Season 2
Joining the series' stellar cast are recurring guest stars Nic Bishop, Simon Merrells, Christina Chong, Olivia Mace and Luke Tyler.

[03/27/15 - 10:27 AM]
Video: Starz Releases First Look Live Action Teaser of Original Series "Blunt Talk"
The series will premiere on Starz in the summer of 2015.

[03/27/15 - 10:16 AM]
NBC Goes on 8 "First Dates" as Network Orders Popular U.K. Format to Series
The observational documentary series, from executive producer Ellen DeGeneres and Shed Media, takes a peek at what happens when a couple meets for the first time and love may be in the air.

[03/27/15 - 10:15 AM]
Showtime(R) Offers a Sneak Preview of New Comedy Series "HAPPYish" After the Season Finale of "Shameless" on Sunday, April 5
The newcomer will then formally launch on Sunday, April 26 at 9:30/8:30c.

[03/27/15 - 08:49 AM]
"The Blacklist" Builds by 60% on Its 18-49 Lead-In Versus Round Three of the NCAA Basketball Tournament
NBC spins the numbers for Thursday, March 26.

[03/27/15 - 08:43 AM]
Live + 3: ABC's "Secrets and Lies" Scores a New Series High in Adults 18-49
ABC further spins the numbers for Sunday, March 22.

[03/27/15 - 08:32 AM]
Thursday's Broadcast Ratings: NCAA Enters Week Two on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.