or


[02/28/08 - 09:27 AM]
NBC Universal's "The More You Know" Launches a New Season of Public Service Announcements with an Expanded Commitment to Environmental Awareness
Mariska Hargitay, Tiki Barber, Jaime Pressly, Masi Oka, Josh Duhamel, Christopher Meloni, Molly Sims and Donald Faison are among the NBC stars participating in the 2008 campaign.

[via press release from NBC]

NBC UNIVERSAL'S "THE MORE YOU KNOW" LAUNCHES A NEW SEASON OF PUBLIC SERVICE ANNOUNCEMENTS WITH AN EXPANDED COMMITMENT TO ENVIRONMENTAL AWARENESS

Mariska Hargitay, Tiki Barber, Jaime Pressly, Masi Oka, Josh Duhamel, Christopher Meloni, Molly Sims and Donald Faison, Among NBC Stars Participating in 2008 Campaign

NEW YORK - February 28, 2008 - NBC Universal's award-winning public service campaign, "The More You Know," kicks off its 19th season on Saturday, March 1 during Law & Order: CI at 8pm ET. This season marks a major departure in both style and format, showcasing a new creative animated design, with an expanded commitment to environmental awareness. NBC stars participating in this year's campaign are: Noah Gray-Cabey, Greg Grunberg, Ali Larter, Masi Oka, Adrian Pasdar, and Sendhil Ramamurthy (Heroes); Jaime Pressly (My Name is Earl); Mariska Hargitay and Christopher Meloni (Law and Order: SVU); Jerome Bettis and Cris Collinsworth (NBC Sports); Linda Cardellini (ER); Josh Duhamel, Molly Sims and James Lesure (Las Vegas); Jesse Martin and Jeremy Sisto (Law & Order); Donald Faison and Sarah Chalke (Scrubs); and Ann Curry and Tiki Barber (NBC News). This year, "The More You Know" family has expanded to include top cable talent: Jeffrey Donovan (Burn Notice, USA), Tim Gunn (Project Runway and Guide To Style, Bravo), Tricia Helfer (Battlestar Galactica, SciFi) and Mar�a Celeste (Al Rojo Vivo con Mar�a Celeste, Telemundo).

This year's "The More You Know" campaign urges viewers to think and act green. The public service announcements provide viewers with helpful tips and empower them to make a difference, as part of NBC Universal's ongoing "Green Is Universal" initiative. The campaign focuses on environmental issues including pollution, global warming and recycling. In addition to eco-awareness, the campaign continues to address important issues such as diversity, drinking and driving and Internet safety.

"The More You Know" is fortunate to have support from returning stars, as well as "first timers," such as Noah Gray-Cabey, Greg Grunberg, Ali Larter, Masi Oka, Adrian Pasdar and Sendhil Ramamurthy from the cast of Heroes. This season also marks the first time the campaign has expanded its reach to include talent from USA, Bravo, SciFi and Telemundo.

In connection with "The More You Know," NBC Universal works closely with a number of non-profit and government agencies, including Environmental Defense, National Center for Missing and Exploited Children, Anti-Defamation League and U.S. Department of Education. Links to each of these agencies' web sites, as well as their toll-free numbers can be found on TheMoreYouKnow.com.

###

About "The More You Know"

NBC Universal's "The More You Know" is the longest running, most comprehensive network public service campaign in the media landscape. For nearly two decades, the campaign continues to make a difference in communities across the country by raising awareness of important social issues and motivating viewers to take action. Through its on-air public service announcements and website, "The More You Know" reaches more than 52 million viewers each week.

About NBC Universal

NBC Universal is one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80% owned by General Electric and 20% owned by Vivendi.





  [february 2008]  
S
M
T
W
T
F
S
     


· BATTLESTAR GALACTICA (SYFY)
· BURN NOTICE (USA)
· ER (NBC)
· HEROES (NBC)
· LAS VEGAS (NBC)
· LAW & ORDER (NBC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MY NAME IS EARL (NBC)
· PROJECT RUNWAY (LIFETIME)
· SCRUBS (ABC)
· TIM GUNN'S GUIDE TO STYLE (BRAVO)





[02/25/17 - 08:43 AM]
ABC Wins Friday with "Shark Tank" as the #1 Show for the 6th Week Running
ABC spins the numbers for Friday, February 24.

[02/25/17 - 08:30 AM]
Friday's Broadcast Ratings: ABC Edges Out Competition in Adults 18-49
"Shark Tank" sparks another demo victory for the Alphabet.

[02/25/17 - 08:26 AM]
"Grimm" Matches Its 18-49 High Since the Show's Season Premiere
NBC spins the numbers for Friday, February 24.

[02/25/17 - 07:04 AM]
Video: BBC America Releases "Doctor Who" New Companion Trailer
Peter Capaldi (the Doctor) will be joined this season by Pearl Mackie (new companion Bill) and Matt Lucas (assistant Nardole), with guest appearances from David Suchet and Michelle Gomez.

[02/24/17 - 11:46 PM]
Development Update: Friday, February 24
Updates include: Freddie Highmore is ABC's "Good Doctor"; Cress Williams to play title role in The CW's "Black Lightning"; and Matt Czuchry cast in FOX's "The Resident."

[02/24/17 - 04:46 PM]
The Second Season of "Criminal Minds: Beyond Borders" Will Premiere Wednesday, March 8
The series will replace newcomer "Doubt" in the 10:00/9:00c hour.

[02/24/17 - 03:13 PM]
Jennifer Aniston, Jason Bateman, Warren Beatty, Sofia Boutella, Matt Damon and More Announced as Final Slate of 89th Oscars(R) Presenters
Also on tap: Faye Dunaway, Michael J. Fox, Ryan Gosling, Salma Hayek, Taraji P. Henson, Dev Patel, Seth Rogen, Octavia Spencer, Meryl Streep and Vince Vaughn.

[02/24/17 - 01:09 PM]
E! Exclusive Premiere of "Fifty Shades of Grey" to Air Sunday, March 5 at 7:30 PM ET/PT
The telecast will be followed by the debut of the network's second scripted series "The Arrangement."

[02/24/17 - 11:38 AM]
Platinum-Selling Artists Machine Gun Kelly and Camila Cabello to Perform at "Nickelodeon's 2017 Kids' Choice Awards"
Hosted by WWE Superstar John Cena, the show will air live on Saturday, March 11 from USC's Galen Center in Los Angeles.

[02/24/17 - 10:11 AM]
Animated Adult Television Series "Animals.," Created by Phil Matarese & Mike Luciano, from Duplass Brothers Productions, Returns for Its Second Season March 17, Exclusively on HBO
The series is also available on HBO NOW, HBO GO, HBO On Demand and affiliate portals.

[02/24/17 - 10:04 AM]
Video: The Story of "The Handmaid's Tale"
The 10-episode first season premieres Wednesday, April 26 on Hulu.

[02/24/17 - 09:30 AM]
Tracy Morgan Comes to Netflix with All-New Stand-Up Comedy Special Launching Tuesday, May 16th
Tracy Morgan's "Staying Alive" finds the comedy icon exploring his fresh take on life, career and mortality in the wake of surviving a devastating near-fatal traffic collision in 2014.

[02/24/17 - 09:30 AM]
BBC America's London East End Drama, "Ripper Street," Returns for Its Final Season on March 8
The powerful closing chapter picks up mere days after the grisly death of Detective Inspector Bennet Drake, which reunites his old friends, Detective Inspector Edmund Reid, surgeon Captain Homer Jackson and "Long" Susan Hart, to bring his murderer to justice.

[02/24/17 - 08:42 AM]
Thursday's Broadcast Ratings: ABC Hangs Onto Demo Crown
A new "Grey's Anatomy" sparks another victory for the Alphabet among adults 18-49.

[02/24/17 - 08:30 AM]
Showtime(R) Celebrates "Twin Peaks" Day, Unveiling Dual Key Art
One poster depicts Laura Palmer (Sheryl Lee), whose mysterious death sparked the "Twin Peaks" saga, while the other showcases series star Kyle MacLachlan as Special Agent Dale Cooper.