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[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
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| [via press release from CBS] |
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THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
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[09/02/26 - 08:14 AM]
Prime Video Reaches Exclusive Agreement with National Hockey League to Provide Local Streaming Coverage for Six Teams
Games for defending Stanley Cup Champion Carolina Hurricanes, Anaheim Ducks, Columbus Blue Jackets, Dallas Stars, Minnesota Wild and St. Louis Blues will be available for in-market fans on Prime Video beginning with 2026-27 season.
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[09/02/26 - 08:01 AM]
Video: HBO Original "Harry Potter and the Philosopher's Stone" Unveils Official Second Teaser
The series will debut Christmas 2026 on HBO and will be available to stream on HBO Max.
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[09/02/26 - 08:01 AM]
Apple TV Unveils First Look at Season Two of Animated Series "The Sisters Grimm"
In season two, one year after their parents' mysterious disappearance, sisters Sabrina and Daphne Grimm continue uncovering the secrets of Ferryport Landing, where fairy tales and fairy tale creatures are real, as they face new adventures and mysteries.
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[09/02/26 - 08:00 AM]
"90 Day Fiance: The Other Way" Returns October 4 with New International Love Stories and Returning Fan Favorites
The new season features five new couples and two returning pairs as their journeys take them across Ghana, Singapore, France, Italy, Australia, and Mexico.
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[09/02/26 - 07:31 AM]
Paramount+ Announces Upcoming Slate of Licensed Documentary Films
The lineup features projects from acclaimed storytellers and filmmakers including Lawrence Bender, Mohammed Ali Naqvi, Alysa Nahmias, Prince Harry, Duke of Sussex, and Meghan, Duchess of Sussex.
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[09/02/26 - 07:02 AM]
Video: "Medusa" Season 2 - Official Trailer - Netflix
CEO Bárbara Hidalgo is targeted by a deadly conspiracy. Can she find the culprit as her ruthless family battles for control of their business empire?
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[09/02/26 - 07:02 AM]
Video: "You+Me - Against the World" - Official Trailer - Prime Video
From the book of Emma Green, with Vittoria di Savoia and Lucas Barski, the film premieres September 18 on Prime Video.
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[09/02/26 - 07:01 AM]
Video: "Mom Knows Best?" - Part 2 - Official Trailer - Netflix
In this new reality show format, nine mothers secretly bet on the choices their adult children will make, putting their familial bonds to the test.
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[09/02/26 - 06:31 AM]
Video: "Ink" - Official Teaser - Netflix
Jack O'Connell, Guy Pearce, and Claire Foy star in "Ink," from Academy Award-winning director Danny Boyle.
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[09/02/26 - 05:31 AM]
Video: "East of Eden" - Official Trailer - Netflix
The limited series premieres October 1, only on Netflix.
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[09/02/26 - 05:25 AM]
"Dancing with the Stars" Is Back in the Ballroom with an All-New Celebrity Cast
Tatyana Ali, Tyler Cameron, Giada De Laurentiis, Jenna Dewan, Ezra Frech, Amber Glenn, Taylor Hanson, Conner Leavitt, Sarah Jane Nader, Harry Shum Jr., Julia Stiles and Connor Wood join previously announced celebrities Maura Higgins, Ciara Miller, Jackson Olson and Guillermo Rodriguez.
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[09/02/26 - 03:01 AM]
Great American Media Commemorates 25th Anniversary of September 11 with the World Television Premiere of Award-Winning Short Film, "Boatlift 9/11," Streaming Exclusively on Great American Pure Flix, September 10
The award-winning short honors the extraordinary mariners and ordinary citizens who answered an urgent call for help as Lower Manhattan came under attack.
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[09/02/26 - 03:00 AM]
Video: Catherine Zeta-Jones Is Out for Revenge in Gripping "Kill Jackie" Trailer, Series Premieres October 2 on AMC+
The adrenaline-fueled, eight-episode series stars Oscar, BAFTA and Tony Award-winning actress Catherine Zeta-Jones and is based on the acclaimed novel "The Price You Pay" by Sunday Times best-selling author Nick Harkaway, writing as Aidan Truhen.
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[09/02/26 - 01:01 AM]
Video: "Love Is Blind: Netherlands" - Official Teaser - Netflix
In this iconic dating experiment, singles who want to be loved for who they truly are date each other without ever seeing one another, talking only through a thin wall separating their pods.
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[09/01/26 - 07:01 PM]
Video: "Merry Berry Love" - Main Trailer - Disney+
Two stars. One love story. Plenty of reasons to fall for it.
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