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[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
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| [via press release from CBS] |
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THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
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[05/11/26 - 08:01 AM]
USA Network's New Original Drama Series "Anna Pigeon" to Premiere on August 7
The series follows Anna Pigeon (Tracy Spiridakos), a former city slicker who became a park ranger after a devastating loss changed the trajectory of her life forever.
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[05/11/26 - 08:01 AM]
Video: "72 Hours" - Official Trailer - Netflix
A 40-year-old executive (Kevin Hart) hopes to save his flailing career by joining a group of twenty-somethings (Marcello Hernández, Mason Gooding, Kam Patterson, Ben Marshall) on a wild three-day bachelor party, after he's inadvertently added to their group text.
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[05/11/26 - 08:01 AM]
HGTV Stars Sarah Baeumler, Mika Kleinschmidt and Ty Pennington Oversee Massive Vacation Rental Renos in New Season of Hit Competition Series "Battle on the Beach"
The latest seven-episode season premieres Monday, June 1 at 9 p.m. ET/PT.
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[05/11/26 - 06:31 AM]
Peacock Showcases Powerhouse Slate at Today's NBCUniversal Upfront
"Dig" (November 2026), "Crystal Lake" (October 15), "The Good Daughter" (November 12), and "TED: The Animated Series" (coming soon) were among the featured projects.
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[05/11/26 - 06:30 AM]
FOX Announces Schedule for 2026-27 Season
Followed by a powerful breakout season, FOX delivers a full lineup of hit shows this fall and expands its winning slate with the return of a global sensation, fresh creative voices and compelling new series.
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[05/11/26 - 06:01 AM]
DC Studios and Warner Bros. Animation Showcase Week of Premieres and Exclusive Reveals at the 2026 Annecy International Animation Festival
"SuperMutant Magic Academy," "Keeping Up With The Joneses," and "Living the Dream" were among the featured proejcts.
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[05/11/26 - 06:01 AM]
Roku to Serve as the North American Streaming Home for the Inaugural Enhanced Games
The Enhanced Games are an elite sports competition that aims to celebrate athletic excellence while exploring the limits of human performance.
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[05/11/26 - 06:01 AM]
Video: "Sesame Street" Volume 3 - New Season Trailer - Netflix Jr
Spend more time with your friends on Sesame Street! From blasting into space to putting on a show, they always find fun ways to learn, play and grow.
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[05/11/26 - 06:01 AM]
NBC Greenlights "Wordle" Game Show from Executive Producer Jimmy Fallon and the New York Times
An avid "Wordle" player, "Today" show co-host Savannah Guthrie will serve as host of the primetime gameshow.?
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[05/11/26 - 06:00 AM]
NBC Unveils Its 2026 Fall Schedule
NBC's primetime lineup will continue to offer viewers unparalleled fare with its fan-favorite franchise dramas, huge unscripted hits as well as a new civilian version of the hit show "The Traitors" on Thursdays this fall and a three-hour special celebrating the 100th anniversary of the network.
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[05/10/26 - 10:31 PM]
Video: "Desi Bling" - Official Trailer - Netflix
Glitzy parties and delicious secrets rule the lives of ultra-wealthy Indian expats as they spare no expense - or drama - in this reality series.
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[05/09/26 - 03:34 PM]
There's a New Coach in Town - Riley Green Joins "The Voice" as a Coach This Fall
NBC confirmed the news on social media this afternoon.
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[05/08/26 - 02:11 PM]
Nine Actors Join Season 2 of Prime Video's "Scarpetta" from Blumhouse Television
David Arquette, Stella Baker, Jodi Balfour, Kim Dickens, Troy Garity, Jerod Haynes, Michael "Killer Mike" Render, Holland Taylor, and William Zabka are all on tap.
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[05/08/26 - 11:01 AM]
NBC Announces Four Series Orders for the 2026-27 Season
Dramas "Line of Fire" and "The Rockford Files" and comedies "Newlyweds" and "Sunset P.I." are on tap.
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[05/08/26 - 10:50 AM]
"Law & Order" to Return for Season 26 on NBC
The network confirmed the news on social media this morning.
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