[03/14/08 - 09:21 AM]
Tapout Named Official Apparel Sponsor for Season Seven of Spike TV's Hit Series, 'The Ultimate Fighter'
TapouT will receive exclusive apparel integration throughout all 12 episodes of season seven, which premieres on Wednesday, April 2 at 10:00 pm ET/PT.

[via press release from Spike TV]

TapouT Named Official Apparel Sponsor for Season Seven of Spike TV's Hit Series, 'The Ultimate Fighter'

NEW YORK, March 14 -- The cutting-edge clothing line, TapouT, has officially been named the first-ever exclusive apparel sponsor for "The Ultimate Fighter," Spike TV's longest running and most successful original series. The first six seasons of "The Ultimate Fighter" on Spike TV were seen by 101.1 million viewers (36% of the U.S. population).*

TapouT will receive exclusive apparel integration throughout all 12 episodes of season seven, which premieres on Wednesday, April 2 at 10:00 pm ET/PT. The deal also includes signage in the ring and on the walls in the Ultimate Fighting Championship Training Center, where much of the show is taped. TapouT commercials will also run throughout the season of the "The Ultimate Fighter" and in 13 episodes of "UFC Unleashed," a highly-rated weekly series featuring the most thrilling matches in UFC history.

Founder and creator of TapouT, Mask stated, "Hey, we're just an extension of MMA. Hopefully TapouT adds a little fun, hope and excitement. Spike TV and "The Ultimate Fighter" have done so much for the sport that it's an honor to be involved."

Season seven of "The Ultimate Fighter" will feature current UFC light- heavyweight champion, Quinton "Rampage" Jackson and "The Ultimate Fighter" season one victor and light-heavyweight contender, Forrest Griffin as coaches. During the six-week taping of "The Ultimate Fighter," the sixteen men endure a grueling regimen of jiu-jitsu, judo, muay thai, karate, boxing and wrestling. The intense competition between the fighters continues after they leave the gym and head for the Ultimate Fighter House. These warriors live together, knowing that any day they might be forced to fight each other in the famed UFC Octagon(TM).

TapouT is the brainchild of the Crew's leader, Mask. This decade-old-yet- fresh company operates independently without concern for competition, because they've been at the forefront of Mixed Martial Arts since the very beginning, and boast support from several MMA superstars.

TapouT is present at the most extreme events, supporting their fighters and offering everything from their line that reflects the Crew's iconic status: the hottest, edgiest apparel for guys and girls, an exclusive magazine covering all that is MMA, a cable reality TV series gearing up for a second season and even their own flask-shaped bottled water. Their distinctive logo graces everything from hats, tees and car windows to their special limited edition 2007 Toyota Tundra TapouT truck. The TapouT logo has become so noteworthy that its most devoted fans are tattooing it on their bodies, demonstrating the ultimate in commitment.

Craig Piligian of Pilgrim Films and Television, Frank Fertitta III, Lorenzo Fertitta, Dana White of Zuffa, LLC, and Kevin Kay of Spike TV are executive producers of "The Ultimate Fighter." Brian J. Diamond, senior vice president, sports & specials, Spike TV is co-executive producer and Christopher Martello is executive in charge of production for Spike TV.

Spike TV is available in 96.1 million homes and is a division of MTV Networks. A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world's leading creators of programming and content across all media platforms. Spike TV's Internet address is http://www.spike.com.

*Source: Npower; The Ultimate Fighter; all telecasts; 1/17/05-1/08/07; P2+/M18-34 cume; 1 minute qualifier


  [march 2008]  


[10/24/16 - 02:45 PM]
"Frozen," Walt Disney Animation Studios' Blockbuster Film, Makes Its Network Broadcast Premiere on ABC This Holiday Season
Look for "The Making of Frozen: A Return to Arendelle" that same night, Sunday, December 11 on the Alphabet.

[10/24/16 - 02:19 PM]
Video: MTV's "Sweet/Vicious" First Look Promos!
MTV's new series starring Eliza Bennett and Taylor Dearden and created by Jennifer Kaytin Robinson premieres November 15.

[10/24/16 - 01:21 PM]
TLC & Discovery Family to Premiere "Unichef: Uniting Through Food" on Thursday, November 17
The special will premiere at 7/6c on TLC followed by an encore presentation at 9/8c on Discovery Family Channel.

[10/24/16 - 01:20 PM]
Louis C.K., Ryan Reynolds, Tracy Morgan and More Join the Guest List as TBS's "Conan" Heads to New York for a Week of Shows
It will also continue O'Brien's string of innovative road show broadcasts from cities across the United States and around the globe.

[10/24/16 - 12:38 PM]
Food Network Gets Festive for the Holidays with the Return of "Cake Wars: Christmas"
Jonathan Bennett hosts the six hour-long episodes filled with the most over-the-top Christmas cake confections ever seen.

[10/24/16 - 11:21 AM]
Hallmark Movies & Mysteries' "Most Wonderful Movies of Christmas" 2016 Original Movie Premieres
"Love Always, Santa" will kick things off Sunday, November 6 on the cable channel.

[10/24/16 - 11:15 AM]
National Geographic Channel Announces Unprecedented and Historic Global Release of "Before the Flood"
"In our minds, there is no more important story to tell, no more important issue facing our planet than that of climate change," said Courteney Monroe.

[10/24/16 - 10:26 AM]
"Underfire: The Untold Story of PFC. Tony Vaccaro," Recounting the Life of a WWII Combat Infantryman and War Photographer, Debuts Nov. 14 on HBO
The film chronicles the life and vision of this remarkable man, exploring how photography defines the way the public perceives armed conflict, and revealing the sheer difficulty of survival while taking photos in a war zone.

[10/24/16 - 10:26 AM]
The CW Orders New Seasons of "Whose Line Is It Anyway?," "Penn & Teller: Fool Us," and "Masters of Illusion" for Summer 2017
The new seasons of these series will return as part of The CW's 2017 Summer schedule, with dates and times to be announced later.

[10/24/16 - 10:23 AM]
Video: Four New Promos for FX's New Drama Series "Taboo" Starring Tom Hardy
The new original series from Tom Hardy and Ridley Scott premieres early 2017.

[10/24/16 - 10:09 AM]
Video: Amazon Releases Retro 80s Commercial for "Red Oaks" Season 2
Look for the new season to premiere on Amazon Prime Video November 11.

[10/24/16 - 09:13 AM]
Amazon Original Series "The Grand Tour" Announces Studio Recording in Nashville, TN
"The Grand Tour" will launch in 4K on Friday, November 18 exclusively for Amazon Prime members.

[10/24/16 - 08:54 AM]
Seahawks-Cardinals "SNF" Leads Preliminary Results for the Night Among the Big 4 in Every Key Measure
NBC spins the numbers for Sunday, October 23.

[10/24/16 - 08:43 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Keeps NBC on Top
The Peacock once again leads the evening among total viewers and adults 18-49.

[10/24/16 - 07:55 AM]
Mike Tirico to Make Horse Racing Debut as Host of NBC's Primetime Coverage of the 2016 Breeders' Cup
"What a great event and venue for my maiden voyage with our incredibly talented horse racing team," Tirico said.