[04/17/08 - 02:15 PM]
NBC Universal Talent Joins Employee Volunteers for Tree Planting in East Harlem on Earth Day
The project is part of "MillionTreesNYC," a program which seeks to plant and care for one million trees throughout New York City's five boroughs by 2017.

[via press release from NBC]


NBCU Launches a "Green Screens" Recycling Drive in Rockefeller Plaza

"NBC Experience Store" Showcases an Artist's Display Constructed From Junk Mail - Shoppers Can Register For Service To Eliminate Unwanted Mail

NEW YORK - April 17, 2008 - In celebration of Earth Day, NBC Universal is stepping up its "Green" community outreach throughout the week of April 21st, as part of its ongoing "Green Is Universal" initiative. Talent from "Law & Order: SVU," "Saturday Night Live," "Lipstick Jungle," Bravo's "Real Housewives of New York City" and WNBC, will kick off Earth Day, joining hundreds of NBCU volunteers for a tree planting in East Harlem, New York on Tuesday, April 22nd. The project is part of "MillionTreesNYC," a program launched by the New York Restoration Project and Mayor Michael R. Bloomberg, which seeks to plant and care for one million trees throughout New York City's five boroughs by 2017.

A similar event will take place at Griffith Park in Los Angeles, where LA City Councilmember Tom LaBonge will join Ron Meyer, President and Chief Operating Officer of Universal Studios, and NBCU Volunteers. Additional NBCU "Green" volunteer events in connection with Earth Day will take place in New Jersey, Miami, Orlando, Dallas and Washington, DC.

"More than 400 employees on both coasts participated in green volunteer activities during our last 'Green Week' in November, and we have had a tremendous response to the upcoming 'Earth Week' events as well. This speaks volumes about our employee commitment to 'Green is Universal,' and I am proud that we are making a difference in our communities," said Lauren Zalaznick, Chair of NBC Universal's Green Council.

In addition, NBC Universal has partnered with the Environmental Media Association, Electronic Recyclers, HP and Staples in a "Green Screens" initiative, a recycling drive for used electronics. Consumers are invited to drop off their unwanted electronics - cell phones, blackberries, cameras, PC's, notebooks etc.-- in recycle bins outside the "TODAY" studios in Rockefeller Plaza. Additional free drop-off locations will be available at 76 Staples stores throughout the five boroughs and Long Island. A portion of the donated cell phones will be used to create a spectacular art rendering, designed by Kevin O'Callaghan, Chairman of New York City's School of Visual Arts 3D Department, and his students. The artwork will be constructed and displayed in the "TODAY" Plaza throughout the week of April 21st.

Also during the week of April 21st, the "NBC Experience Store" windows will feature an art installation and decoupage of junk mail commissioned by GreenDimes, a company committed to reducing the amount of postal junk mail sent to American mailboxes. This creative design speaks to the magnitude of junk mail we receive, and the necessity to save trees. A special GreenDimes kiosk will be in the store throughout the week, where consumers can register to eliminate junk mail. A portion of the store's proceeds from Earth Day will be donated to MillionTreesNYC.

  [april 2008]  


[10/04/15 - 09:34 AM]
FOX Live + 3 Day Ratings: "Grandfathered" & "The Grinder" Post Healthy Gains
FOX further spins the numbers for Tuesday, September 29.

[10/04/15 - 08:50 AM]
Live + 3 Day Ratings: ABC's "S.H.I.E.L.D." Emerges as the Clear #1 Scripted Show Tuesday at 9pm in Adults 18-49
ABC further spins the numbers for Tuesday, September 29.

[10/04/15 - 08:46 AM]
Saturday's Broadcast Ratings: College Football Keeps ABC on Top
The Alphabet wins the night in total viewers and adults 18-49 by a wide margin.

[10/04/15 - 08:32 AM]
"Saturday Night Live" Season Premiere Up 13% vs. Year-Ago Debut in Metered-Market Households
NBC spins the numbers for Saturday, October 3.

[10/04/15 - 08:22 AM]
College Football Week 5: ABC Televises Two Highest-Rated Games of the Day
ESPN spins the numbers for Saturday, October 3.

[10/03/15 - 09:19 AM]
Friday's Broadcast Ratings: "Shark Tank" Tops Demos for ABC
The Alphabet leads the night among adults 18-49.

[10/03/15 - 09:18 AM]
"Dateline NBC" Grows Week to Week by 10% in Both 18-49 and Total Viewers
NBC spins the numbers for Friday, October 2.

[10/03/15 - 09:03 AM]
"Gotham" Week 2 Rises 63% in Nielsen Live + 3 Day, Outrating Season Premiere
FOX further spins the numbers for Monday, September 28.

[10/03/15 - 08:47 AM]
"Blindspot" Generates NBC's Biggest Live + 3 Day 18-49 Lift in Nearly a Year
NBC further spins the numbers for Monday, September 28.

[10/03/15 - 08:21 AM]
ABC Wins Its 2nd Straight Friday in Adults 18-49, Outdelivering Runner-Up CBS by 17%
ABC spins the numbers for Friday, October 2.

[10/02/15 - 03:33 PM]
ABC to Give "Quantico" Another Encore on Tuesday; "Beyond the Tank" Pushed Again
The newcomer's second episode, due this Sunday, will likewise rebroadcast on Tuesday, October 6 at 10:00/9:00c.

[10/02/15 - 02:25 PM]
ABC Family to Give Fans Access to Talent and Unique Photo Opportunities During New York Comic Con on October 8-11
"Pretty Little Liars," "Stitchers" and "Shadowhunters" are among the participating series.

[10/02/15 - 01:52 PM]
"Baring It All: Inside New York Fashion Week," a Special Programming Event, to Air October 14 on ABC Family
The two-hour documentary produced by Gennifer Gardiner and IMG's Will Staeger and Mike Antinoro showcases a fresh take on New York Fashion Week, following industry insiders who are changing the fashion landscape.

[10/02/15 - 01:09 PM]
VH1's Primetime Ratings for Third Quarter Surge Ahead 34% Over Prior Quarter Among Adults 18-49
VH1 spins the numbers for the third quarter of 2015.

[10/02/15 - 12:50 PM]
Investigation Discovery Tops All of Ad-Supported Cable for Delivery of W25-54 in September
Investigation Discovery spins the numbers for the month of September.