[07/11/08 - 07:24 AM]
NBC.com Helping Users Raise Money for Charity
"Lately, we all talk about the business of digital entertainment, but this is a great reminder of the power of real community and what it can do," said Vivi Zigler.

[via press release from NBC]


Dunder Mifflin Infinity Members Choose Charities, Raise Funds Through The United Way

BURBANK, Calif. - July 11, 2008 - NBC.com today announced a campaign to help users raise money for charity. Members of the Dunder Mifflin Infinity (www.dundermifflininfinity.com) online community will be given the task of raising funds for the charities of their choice. The announcement was made by Vivi Zigler, President, NBC Universal Digital Entertainment.

"Lately, we all talk about the business of digital entertainment, but this is a great reminder of the power of real community and what it can do," said Zigler. "'The Office' fans are a smart and socially aware group that will no doubt seize this opportunity."

Each member of Dunder Mifflin Infinity (DMI) will vote to select which charity their branch will be supporting. Voting began on July 10th. Once the charities are chosen (on July 17th), the fundraising campaigns will commence. Users will be asked to create online campaigns encouraging other users to donate, through the United Way. The campaigns end on August 28th, with the announcements of the individual and branch winners. DMI users have already created a very successful online campaign to promote the social network, creating the groundwork for the charity task.

The list of charities includes:

The American Heart Association
St. Jude's Children's Research Hospital
The Susan G. Komen Foundation
Conservation International
Habitat for Humanity
Global Fund for Women
AIDS Research Alliance
The Humane Society
The Lymphoma Research Foundation

NBC.com, the Emmy Award-winning broadcast network website, is a leading online and mobile destination for television and interactive entertainment. With both derivative and web-exclusive programming, NBC.com pioneered the "360" experience with "Heroes 360," which gave viewers a way to extend their entertainment experience beyond the broadcast, and the first weekly social networking experience attached to a primetime entertainment program with "Dunder Mifflin Infinity." The site offers full episode streaming of many NBC Entertainment shows as well as short clips, interactive games and social networking, including user-generated content. NBC.com continually develops new ways for consumers to experience entertainment content on both existing and emerging platforms. The site is the recipient of multiple Emmy and Webby awards for its content and applications. Please log on to www.nbc.com to learn more.

  [july 2008]  


[10/26/16 - 12:45 PM]
New Comedy "The Mick," Starring Kaitlin Olson, to Premiere Sunday, January 1, After NFL Doubleheader, on FOX
The series will then regularly air Tuesday nights following "New Girl."

[10/26/16 - 11:42 AM]
Samantha Bee Interviews Her First Male President, Barack Obama
Said installment of "Full Frontal with Samantha Bee" airs Monday, October 31 at 10:30/9:30c on TBS.

[10/26/16 - 11:00 AM]
Starz Adds Michael Nyqvist, Nazanin Boniadi, Nicholas Pinnock and Sara Serraiocco to Spy Thriller "Counterpart"
The espionage thriller with a metaphysical twist also stars Oscar(R) winner J.K. Simmons, Olivia Williams and Harry Lloyd.

[10/26/16 - 10:32 AM]
Weinstein Television's Epic Scripted Event Series "Waco," Lands on Spike TV
Previously announced in August, the six-part event series is based on the harrowing true story of the 1993 FBI siege of a religious sect in Waco, Texas that resulted in the deadly shoot out and fire.

[10/26/16 - 10:32 AM]
"Broad City" Original Series Soundtrack Available Friday, October 28 via Milan Records in Association with Comedy Central Records
The album artwork and packaging is designed by artist Mike Perry, who is also the creator of the animated show opener for "Broad City," and features an insert with spliff-rolling instructions.

[10/26/16 - 10:23 AM]
The CW Gets Into the Spirit with Its Schedule of Upcoming Holiday Specials
New this holiday season, The CW will broadcast an original holiday special, "Terry Crews Saves Christmas," for five hour-long episodes across four consecutive nights, starting Tuesday, December 20.

[10/26/16 - 10:09 AM]
WGN America's Hit Supernatural Thriller "Salem" Returns Halloween Week Wednesday, November 2 at 9:00 PM ET/PT
In advance of the premiere, the network released a riveting new trailer featuring a gruesome twist on "Cats Cradle."

[10/26/16 - 09:26 AM]
Tuesday's Broadcast Ratings: World Series Opens on Top for FOX
The network's coverage is up more than 17% among adults 18-49 from last year.

[10/26/16 - 09:01 AM]
Disney Begins Production on New "Muppet Babies" Series, Slated to Debut in Early 2018
Geared towards kids 4-7, each episode will feature two 11-minute stories that follow the Muppet Babies on various adventures as they let their imaginations take them to the farthest corners of the universe.

[10/26/16 - 09:00 AM]
Esquire Network Teams Up with Nick Offerman and the Movember Foundation to Throw a "'Stache Bash" to Raise Awareness of Men's Health
Take a look at Nick chatting about moustaches and tune in to the marathon to see the best of the beards and flavor savers.

[10/26/16 - 08:56 AM]
Travel Channel Says Week of December 25 Is the Perfect Time for a "Chill-cation"
Travel Channel's favorite experts and explorers - Josh Gates, Jack Maxwell, Anthony Melchiorri, Don Wildman, Andrew Zimmern and Zak Bagans - will lead ultimate chilly escapes with ice-themed episodes of the network's most popular series.

[10/26/16 - 08:32 AM]
ABC Brings You "Home for the Holidays" with Series and Specials from Thanksgiving Through the New Year
Highlights include new seasons of "The Great Christmas Light Fight" and the re-monikered "The Great American Baking Show."

[10/26/16 - 08:16 AM]
Cubs vs. Indians Delivers Best Metered Market Rating for Game 1 of the World Series Since 2009
FOX Sports spins the numbers for Tuesday, October 25.

[10/26/16 - 07:47 AM]
2016 MTV EMAS Embraces Fans-First Innovation
The 2016 MTV EMAs are the first-ever awards show to launch a Facebook Messenger interactive bot to give fans an exclusive way to engage with the live show.

[10/26/16 - 07:02 AM]
National Geographic Goes "Further" - Company Announces Global Rebrand Extending Across Entire Organization
The rebrand will coincide with the global event series premiere of "Mars," the epic story of mankind's thrilling quest to colonize Mars, from executive producers Brian Grazer and Ron Howard, on Monday, November 14.