[09/18/08 - 03:53 PM]
MTV and DR. Drew Bring Families Together with New Series "SeX... with Mom and Dad" Premiering Monday, September 29 at 7pm ET/PT
The series features the relationship expert as he helps "a teen and their parents work through their problems discussing sex, dating and relationships."

[via press release from MTV]


Save the date: Monday, September 29th @ 10PM. "Sex... With Mom and Dad" --- ewwww, it's not what you think!

Think MTV's Emmy Award Winning "It's Your (Sex) Life" Campaign To Provide Viewers of "Sex... with Mom and Dad" with Information and Resources on Sexual Health Topics

With so much accessible information out there today regarding sex, health, relationships and dating, it's difficult for young people to discern what's true and what's false. But that's all about to change as MTV premieres the new stripped series "Sex... with Mom and Dad" with relationship expert Dr. Drew Pinsky on Monday, September 29 at 7pm ET/PT. A show that is as awkward as it is educational, "Sex... with Mom and Dad" is sure to inform, embarrass, shock and entertain � all while starting important dialogues among families.

"This is a unique and compelling format from overseas that we redeveloped and adapted for the MTV audience about getting families to talk openly about a taboo topic," said Tony DiSanto, EVP, MTV Programming and Series Development. "'The talk' is a personal choice for every family, but what Dr. Drew uncovers in this show is that by talking openly and honestly about sex, families can re-program their way of thinking, break down walls, reinforce trust and create deeper bonds."

In each half-hour episode of "Sex... With Mom and Dad," Loveline's relationship expert Dr. Drew will help a teen and their parents work through their problems discussing sex, dating and relationships. The series will spotlight a wide spectrum of issues from a promiscuous teen whose mom can't control his "manwhore" behavior; to a virgin heading off to college whose dad refuses to give her the sex talk she desperately wants; to a gay teen whose mom is troubled by his taste for bad boys. Whatever the issue, Dr. Drew will get the family talking � often for the very first time � about sex and intimate relationships. Dr. Drew will meet with the family to pinpoint the issue and assign two fun, yet daunting tasks tailored to the family's issues and help open up about sexual beliefs and experience. Shockingly frank, upbeat, and funny, "Sex...with Mom and Dad" proves that if families can talk about sex, they can talk about anything � ultimately breaking down barriers and improving relationships in the process.

Think MTV will offer information on sexual health topics discussed in the show in the form of videos, articles, and discussion forums at http://www.itsyoursexlife.com, home of the Emmy Award winning sexual health campaign It's Your (sex) Life. Topics discussed will cover an array of sexual health areas: abstinence, safe sex, body image, relationships, friends & family, pregnancy, parenting & adoption, infections and diseases, lesbian, gay, bisexual, transgender, emotions, abortion, school and careers. Sexual health messaging will be incorporated into the end of each episode where Dr. Drew will recap what viewers have just seen and send viewers to itsyoursexlife.com for additional information and interaction.

Think.MTV.com is a dynamic, multimedia-driven Community and enables youth to easily learn more about the issues that matter to them most, share their opinions � via uploaded online videos, podcasts and blogs � and connect with others to make a difference. The site is one of the only to reward members for positive actions taken online or off, serving up chances to hang out with socially conscious celebs, access to exclusive MTV events, exposure on MTV and other national media outlets, as well as grants, scholarships and more. Think.MTV.com was built with the help of financial support and expertise from founding partners the Case Foundation, Bill & Melinda Gates Foundation, Goldhirsh Foundation and MCJ Amelior Foundation. For more information or to build a profile and become involved, visit Think.MTV.com.

The most listened to doctor in America, Dr. Drew is the host of two nationally syndicated radio shows; Loveline where he has been taking calls from listeners since 1982, and his daytime talk program Dr. Drew Live which began airing on KGIL earlier this year. Many people do not know that Dr. Drew is an internist who is board certified in addiction medicine, Service Director of the Department of Chemical Dependency Services at Las Encinas Hospital in Pasadena, still runs a private practice, and is Assistant Clinical Professor of Psychiatry at Keck USC School of Medicine. Last year Dr. Drew and VH1 teamed up for the first reality series on television to depict the process of overcoming addiction. "Celebrity Rehab" with Dr. Drew and "Celebrity Rehab Reunion" show were critically acclaimed by the addiction community for pulling back the veil of secrecy on what goes on in rehab. Both shows were huge ratings success for the network. "Celebrity Rehab" season 2 will air in October.

"Sex... With Mom and Dad" is executive produced by Bryan Scott and Lesley Goldman for Picture This Television. Mike Powers and Angie Day are executive producers for MTV. Liz Gateley and Brent Haynes are executives in charge of production. Original show concept created by British Production company Shine Entertainment.

  [september 2008]  


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