or


[09/22/08 - 10:36 AM]
The CW and Honda Partner to Present Largest Sweepstakes in Network History
The network will offer viewers a chance to win a brand new 2009 Honda Fit every night from Monday, September 29 through Friday, October 2.

[via press release from The CW]

THE CW AND HONDA PARTNER TO PRESENT LARGEST SWEEPSTAKES IN NETWORK HISTORY

The CW Will Giveaway a New 2009 Honda Fit Each Night of Primetime During Week of September 29

Branded, Short-Form "CWickies" Airing During Commercial Breaks Direct Viewers to CWTV.com to Enter to Win

Burbank, CA (September 22, 2008) - Marking the largest sweepstakes in the network's history, The CW and Honda have formed a strategic partnership to offer viewers a chance to win a brand new 2009 Honda Fit on every night of The CW's primetime from Monday, Sept. 29 through Friday, Oct. 2.

"One of our primary goals in developing these innovative promotions is to create opportunities for us and our advertisers to form strong, interactive relationships with the fans and drive viewers to The CW," said Alison Tarrant, Senior Vice President, Integrated Sales and Marketing. "We're thrilled to partner with Honda for what is easily our biggest promotion ever, and the new 2009 Fit is the perfect product for our on-air environment since the brand attitude is so relevant to The CW audience."

Beginning Monday, Sept. 29, viewers watching The CW's popular original series will see a specially produced "CWickie" featuring the 2009 Honda Fit during the commercial breaks. Viewers will then be directed to www.cwtv.com where they will answer a question about the specific Honda Fit spot that aired that same night. Viewers who answer the question correctly will be entered into the drawing to win a 2009 Honda Fit. One Honda Fit will be given away to one winner on each of the five nights of the sweepstakes.

Customized for every night of the campaign, the short-form, on-air spots showcasing the sweepstakes will each incorporate the 2009 Honda Fit into an environment specific to that night's CW programming, such as "Gossip Girl" or "One Tree Hill" on Monday night.

Unique to The CW, "CWickies" are sponsored, short-form entertainment content that airs during commercial breaks of CW programming, providing clients with an alternate to traditional 30-second commercial.

About The CW:

The CW Network, which is owned jointly by CBS Corp. and Time Warner, Inc., consists of a six-night, 13-hour primetime lineup including Monday through Friday nights from 8:00-10:00 p.m. ET; Sundays from 7:00-10:00 p.m. ET; Sunday from 5:00-7:00 p.m. ET outside of prime time as well as a Monday-Friday afternoon block from 3:00-5:00 p.m. ET and a five-hour Saturday morning animation block. Altogether, The CW programs 30 hours a week over seven days. For more information, visit www.cwtv.com.





  [september 2008]  
S
M
T
W
T
F
S
 


· GOSSIP GIRL (CW)
· ONE TREE HILL (CW)





[08/26/25 - 12:06 PM]
FOX Sports Launches New FS1 Daily Studio Show "Wake Up Barstool"
Debuting Tuesday, September 2, the two-hour daily studio show airs live weekdays on FS1 from 8:00-10:00 AM ET, bringing Barstool's signature mix of unfiltered voices, candid personalities and passionate sports talk to fans nationwide.

[08/26/25 - 12:01 PM]
Netflix Top 10 Week of August 18: "KPop Demon Hunters" Reigns as Netflix's Most Popular Film, Claims No. 1 in Top 10
"Wednesday" stayed on top of the English TV list for a third week with Wednesday Season 2, Part 1 claiming another 13.4 million views.

[08/26/25 - 11:04 AM]
Video: MGM+ Debuts Action-Packed Trailer and Premiere Date for "Billy the Kid" Season 3
The final season premieres Sunday, September 28 at 9:00 pm ET/PT.

[08/26/25 - 11:00 AM]
Golden Globe and Emmy Award-Winner Camryn Manheim, Tyler Posey, Jamie Chung, Noah Reid and Sara Canning to Guest Star in FOX's Returning Captivating Crime Series "Murder in a Small Town"
The series returns Tuesday, September 23 on FOX.

[08/26/25 - 10:30 AM]
It's Time to Get Down to Business When NBC's New Series "On Brand with Jimmy Fallon" Premieres Tuesday, Sept. 30 at 10 P.M. ET/PT
The 10 creatives working to disrupt the marketing profession in NBC's newest innovative business competition series have been revealed.

[08/26/25 - 10:04 AM]
Hulu's Critically Acclaimed Comedy Series "Deli Boys" Renewed for a Second Season
Fred Armisen will join the cast as a legendary gambling savant with an uncanny ability to read people like cards.

[08/26/25 - 09:00 AM]
HBO Original Comedy Series "I Love LA," From Creator and Star Rachel Sennott, Debuts November 2
An ambitious friend group navigates life and love in LA.

[08/26/25 - 09:00 AM]
CBS Presents the Official Emmy Awards Pre-Show, "ET: Live on the Emmys Red Carpet"
Kevin Frazier and Nischelle Turner will bring audiences up close with television's biggest names as they arrive, turn heads with red carpet looks and reflect on what it means to be part of TV's most prestigious night.

[08/26/25 - 08:43 AM]
Video: Peacock Releases Official Trailer & New Images for "Devil in Disguise: John Wayne Gacy"
All eight episodes of the limited series will be available to stream October 16.

[08/26/25 - 08:24 AM]
"Sunday Night Baseball Presented by Capital One": Boston Red Sox vs. New York Yankees Draws ESPN's Second-Largest Audience of MLB Season: 2,572,000 Viewers
The game peaked with 2,889,000 viewers at 8:15 p.m. ET, according to Nielsen.

[08/26/25 - 08:01 AM]
Netflix's Upcoming Preschool Slate Featuring New "Ms. Rachel," The "Sesame Street" Date Announcement, New Games, and More!
Start the school year off with all of your kids' favorite friends on Netflix with all-new episodes from "Ms. Rachel" (September 1), "Sesame Street" (November 10), "Gabby's Dollhouse" (November 17) and so much more on Netflix.

[08/26/25 - 08:01 AM]
Video: "The Lowdown" - Official Trailer - Ethan Hawke, Kyle MacLachlan, Keith David - FX
The series follows the gritty exploits of citizen journalist Lee Raybon (Ethan Hawke), a self-proclaimed Tulsa "truthstorian" whose obsession with the truth is always getting him into trouble.

[08/26/25 - 07:33 AM]
BBC and Showtime Reveal First Look Images from Season Two of "Dreaming Whilst Black" from A24 and Big Deal Films
The new season finds Kwabena at the start of his professional career in a new era: the age of diversity, equity and inclusion, where empowering marginalized voices are seemingly at the top of everyone's agenda.

[08/26/25 - 07:10 AM]
ESPN Reveals 2025-26 College Football Commentator Roster; Top Teams Return for Another Season
The network will deploy more than two dozen teams of commentators, analysts and reporters to cover the season from August's Week 0 kickoff through the College Football Playoff National Championship in Miami in January 2026.

[08/26/25 - 07:01 AM]
Video: Apple TV+ Unveils Trailer for the Engrossing Investigative Thriller "The Savant"
The eight-episode thriller will make its global debut on Apple TV+ with the first two episodes on Friday, September 26 followed by one new episode every Friday through November 7.