ARE THEY THE RIGHT FIT? ELEVEN FASHION STYLISTAS COMPETE FOR A HIGHLY-COVETED POSITION AT ELLE MAGAZINE

September 24, 2008 (Burbank, CA) � The CW takes the fashion world by storm with new series "Stylista," which premieres Wednesday, October 22 at 9:00 p.m. ET. Eleven determined fashionistas vie to prove themselves to Fashion News Director and Elle Accessories Editor Anne Slowey and Creative Director Joe Zee from Elle magazine. Each week, the contestants compete against each other by completing an assistant task and a fashion editorial assignment until only one is left standing to be the new Junior Editor at Elle magazine.

Each episode, in consultation with Joe, Anne fires one person, until the last assistant standing gets promoted to the coveted real-life job opportunity. The grand prize includes a paid editorial position at Elle magazine, a paid lease on a great apartment in Manhattan, and a clothing allowance at H&M, all for one year, valued at $100,000.

"Stylista" is from 10 by 10 Entertainment, Inc. and Bankable Incorporated in association with Magic Molehill Productions, Inc. with executive producers Tyra Banks, Ken Mok, Eli Holzman, Desiree Gruber and Jane Cha.

"Stylista" participants are:

Name: Arnaldo

Age: 24

Hometown: Bronx, NY

Current Location: Bronx, NY

Occupation: Sales, freelance writer

Fashion Icons/Designers: Basquiat, Oscar de la Renta

Name: Ashlie

Age: 22

Hometown: Washington, DC

Current Location: New York, NY

Occupation: Production Assistant for Calving Klein Dresses

Fashion Icons/Designers: Sienna Miller, favorite designer is Zac Posen.

Name: Cologne

Age: 22

Hometown: Newport Beach, CA

Current Location: New York, NY

Occupation: Recent college graduate with dreams of starting own clothing company "Oh de Cologne," getting novel published and modeling. Thesis is on Fashion

Fashion Icons/Designers: Sienna Miller, Edie Sedgwick, Kate Bosworth, Twiggy

Name: Danielle

Age: 22

Hometown: Queens, NY

Current Location: Brooklyn, NY

Occupation: Visual Merchandiser

Fashion Icons/Designers: Stevie Nicks, Debbie Harry and Jenny Lewis.

Name: Devin

Age: 20

Hometown: Burton, OH

Current Location: New York, NY

Occupation: Student, Editor-In-Chief of NY Chic (student publication)

Fashion Icons/Designers: Balenciaga, Yves St. Lauren, John Galliano and Alexander McQueen, Pat Fields, Audrey Hepburn, Nicole Kidman.

Name: DyShaun

Age: 24

Hometown: Newark, NJ

Current Location: New York, NY

Occupation: Freelance Stylist

Fashion Icons/Designers: Mary-Kate Olsen, Diana Vreeland, Thom Browne and Tom Ford

Name: Jason

Age: 25

Hometown: Chico, CA

Current Location: New York, NY

Occupation: Fashion Designer/Print/Editorial/Runway Model

Fashion Icons/Designers: Karl Lagerfeld, Tom Ford, Donatella Versace, Oscar de la Renta, Marc Jacobs, Roberto Cavalli, Alessandro Dell'Acqua, D&G, Zac Posen, Giorgio Armani.

Name: Johanna

Age: 28

Hometown: Okemos, MI

Current Location: Washington, DC

Occupation: China Military Analyst

Fashion Icons/Designers: Karen Elson, Sienna Miller, Audrey Tatou, post-Tom Katie Holmes, Roland Mouret, Alber Elbaz, Alexander Wang, 6267, Ardistia.

Name: Kate

Age: 22

Hometown: Palm Springs , CA

Current Location: San Francisco, CA

Occupation: Legal Secretary at Kirkland and Ellis LLP

Fashion Icons/Designers: Jessica Simpson, Reese Witherspoon, Manny Mashouf (the chairman and founder of BEBE), Oscar de la Renta, Nina Ricci, Lauren Conrad, George Marciano.

Name: Megan

Age: 22

Hometown: Vail, CO

Current Location: New York, NY

Occupation: Entrepeneur

Fashion Icons/Designers: Grace Kelly, Catherine Deneuve, Penny Lane from "Almost Famous," Patty Smith, Anita Pallenberg, Donyale Yuna.

Name: William

Age: 26

Hometown: Boston, MA

Current Location: New York, NY

Occupation: Out of work freelance Fashion Assistant for numerous brands and magazines including Next, New York Magazine, Stuff and Maxin.

Fashion Icons/Designers: Andrea Lieberman and Patricia Field, Tom Ford, Thome Brown, Marc Jacobs, the Heatherette boys, Richie and Traver.