PROGRAMMING NOTE
THE CHALLENGE COMES TO A CLOSE ON THE FINALE EPISODE OF THE "REAL WORLD / ROAD RULES CHALLENGE: THE ISLAND" ON OCTOBER 29TH AT 10:00PM ET/PT
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"THE ISLAND" CAST COMES TOGETHER FOR A NIGHT OF EMOTION, FEAR AND ATTEMPTS AT MENDING DEEP WOUNDS ON THE REUINON SPECIAL ON NOVEMBER 5TH AT 10:00PM ET/PT
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Los Angeles, CA October 24, 2008 � Viewers will be at the edge of their seats for the finale episode of "The Real World / Road Rules Challenge" on October 29th at 10:00pm ET/PT, when the remaining challengers compete to rule "The Island" and uncover the $300,000 prize. In the sixteenth installment of the series, "The Island" has put the cast under extremely tough living conditions on the remote beach located on Bocas Del Toro, Panama.
The returning host, pro BMX dirt jumper TJ Lavin, was really put to the task of keeping this unruly cast focused on the final prize. Over the past eight weeks, the twenty challengers comprised of past "Real World" and "Road Rules" cast members were put to the test both emotionally and physically. Full of backstabbing, alliances, romance and injuries, this season forced the cast to rely more on their individual strength, as the team factor has been totally eliminated. The tense climate of the every man for themselves was destroyed when what was thought to be an iron clad alliance fell victim to the twist of the century.
The current season of "Real World /Road Rules Challenge: The Island" ranked #1 in during the Wednesday, 10:00-11:00pm time period among W12-34 versus cable competition. The series has reached over 50.1 million total viewers (P2+) on MTV, with over 24.5 million from our P12-34 core.
On November 5th the cast will come together for an explosion of emotions on the "Real World / Road Rules Challenge" Reunion. The one-hour special will feature "The Island" cast members: Derrick, Ev, Johanna, Johnny, Jenn, KellyAnne, Kenny, Ryan, Paula and Robin. The cast will sit down to discuss everything that went on throughout the taping of "The Island." In an open fourm, host Carlos Santos MTV Tr3s VJ, will get to the bottom of the constant bickering between Johnny and Ev, the last minute power play, and all of the hook-ups and fights.
Viewers can get even more connected to The Island cast by visiting IAmOnMTV.com. IAmOnMTV.com is an innovative new social network that will connect every cast member on The Island directly with all of their fans. The IAmOnMTV page for the Island features all of the latest social tools and a unique Open Comment system that brings the fan/personality connection front and center. Fans can post personal comment to their favorite Personality profile and Personalities can reply directly to every comment directly. All replies are visible to every user. The community can actually view entire conversations between their favorite Personality, other fans and themselves.
"The Real World/Road Rules Challenge: Gauntlet III" is Executive Produced by Jonathan Murray, Scott Freeman and Justin Booth. Jack Reifert is Producer. Jacquelyn French is the MTV Development Executive overseeing the series.
About MTV
MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture. For over 26 years, MTV has evolved, challenged the norm, and detonated boundaries -- giving each new generation a creative outlet and voice that entertains, informs and unites on every platform and screen. On-air, MTV has been the number one rated 24 hour ad-supported cable network P12-24 for 16 straight years. Online, MTV.com scored double-digit growth in 2007 and MTV launched ten dynamic online communities and six new virtual worlds. On the go, MTV Mobile is the #1 music brand in the wireless space � delivering 90% more streams than in 2006. And MTV�s successful sibling networks MTV2, mtvU and MTV Tr3s each deliver unprecedented customized content, super-serving music fans, college students and young American Latinos like no one else. MTV is part of MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), one of the world�s leading creators of programming and content across all media platforms.
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