[03/03/09 - 05:23 AM]
The Green Revolution Will Be Televised: Discovery Channel Looks at the Promise and Business of Renewable Energy in 'Earth: The Sequel'
The one-hour special airs Wednesday, March 11 at 10:00/9:00c.

[via press release from Discovery]


Original Special Premieres Wednesday, March 11, 2009, 10 PM (ET/PT)

(Silver Spring, Md.) Facing the high stakes of the current financial crisis, inventors and entrepreneurs are doubling down on green, hoping renewable energy sources will provide a viable, even profitable future for Earth. Discovery Channel takes viewers into the laboratories and startup garages of these entrepreneurs in a new original one hour special, EARTH: THE SEQUEL, premiering Wednesday, March 11 at 10 PM (ET/PT). The following Wednesday, March 18 at 10 PM (ET/PT), Discovery premieres GLOBAL WARMING UPDATE WITH TOM BROKAW, an all new special assessing the continued threats of climate change.

Business leaders and policy experts led by Fred Krupp, president of the Environmental Defense Fund (EDF) and co-author with Miriam Horn (EDF's Clean Energy Specialist) of the companion book, "Earth: The Sequel," detail the strides being made across the nation to solve the energy crisis. From an Alaskan frontiersman who keeps his ice hotel frozen all summer long with the energy of hot springs to start-ups harnessing hydro-power from New York's East River and solar power in New Mexico's high desert, EARTH: THE SEQUEL chronicles dazzling ingenuity and possibility.

EARTH: THE SEQUEL hunts for tomorrow's green energy sources, showcasing inspiring, eye-opening innovations from microbes that ferment sugar into gasoline to the ultimate electric sports car. Sun, wind, sea - even the heat within the earth - are resources for our overloaded grid that few consumers could ever imagine.

EARTH: THE SEQUEL is produced for Discovery Channel by CBS Eye Too Productions. Brett Alexander and Hal Lewis are executive producers for CBS Eye Too Productions. Brooke Runnette is executive producer for Discovery Channel.

About Discovery Channel

DISCOVERY CHANNEL (DSC) is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which reaches 98.1 million viewers in the US, can be seen in over 170 countries, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com.

About Discovery Communications

Discovery Communications is the world's number-one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 170 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, TLC, Animal Planet, Science Channel, Investigation Discovery and HD Theater, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. Discovery Communications is owned by Discovery Holding Company (NASDAQ: DISCA, DISCB), Advance/Newhouse Communications and John S. Hendricks, Discovery's founder and chairman. For more information, please visit www.discoverycommunications.com.

  [march 2009]  

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