G4 BRINGS GAMERS PREMIERE ACCESS INSIDE 2009 GAME DEVELOPERS CONFERENCE, INCLUDING HIGHLY-ANTICIPATED GAME DEVELOPERS CHOICE AWARDS

G4TV.com Offers 24/7 GDC Coverage, Starting March 23

"X-Play's" Adam Sessler to Broadcast from GDC Three Consecutive Nights, Starting March 25

9th Annual Game Developers Choice Awards Half-Hour Special Premieres April 10

LOS ANGELES, March 20, 2009 � As one of the video game industry's biggest annual events, the Game Developers Conference� (GDC) produced by Think Services is the largest gathering of professionals dedicated to furthering the art and science of digital entertainment.. And while the conference remains closed to the public, G4 is once again taking fans inside this industry-only gathering where the hottest names in gaming exchange ideas and shape what's to come. Starting Monday, March 23, G4TV.com will feature extensive around-the-clock coverage from GDC. Viewers can also tune-in to "X-Play" starting Wednesday, March 25 at 6:30pm ET/PT for three consecutive nights, where "X-Play" Host and Editor-In-Chief Adam Sessler will broadcast from the show floor and take viewers inside this "gamer's paradise." Additionally, G4 is the only place on television where fans can see the 9th Annual Game Developers Choice Awards in a half-hour special airing Friday, April 10 at 6:30PM ET/PT.

G4TV.com's week-long coverage includes live-blogging, videos, photos and round-up reports from the biggest GDC panels, as well as hands-on demos and game previews of the biggest and most anticipated games of the year, including "X-Men Origins Wolverine," "Wolfenstein," "Marvel Ultimate Alliance 2," "Battlefield Bad Company 2," "Battlefield 1943," "Terminator Salvation: The Video Game," "Batman Arkham Asylum," "The Conduit," "Aion," "Monster Hunter Freedom Unite," "Sims 3," "GI Joe," "Boom Blox Bash Party," "InFAMOUS," "Fat Princess" and "Huxley." The web site will also feature extensive coverage on the new Nintendo DSi and DSi Ware and the latest Wii and DS titles and the latest news on XNA and Windows 7. In addition, Game trailers and gameplay videos will be featured in high-definition.

Starting Wednesday, March 25 at 6:30 PM ET/PT, "X-Play," the most watched video game series on television, will broadcast from the show floor to give viewers an insider's guide to the biggest announcements of the conference. Sessler will report news directly from Nintendo's Satoru Iwata's GDC 09 keynote presentation, as well as speak to other special guests such as legendary "Metal Gear" creator, Hideo Kojima.

Additionally, "X-Play" is the only place to catch the 9th Annual Game Developers Choice Awards with a half-hour special on Friday, April 10 at 6:30PM ET/PT. The Game Developers Choice Awards honors the developers of the best video games released during the previous calendar year, as well as awards key figures from the video game community. Viewers will find out if titles such as "LittleBigPlanet," "Left 4 Dead" or "Braid" take Best Game Design, as well as which game will win Best Visual Art between games including "Fallout 3," "Metal Gear Solid 4" and "Gears of War 2."

GDC is the world's largest gathering of programmers, artists, producers, game designers and professionals within the game industry worldwide. Gamers can count on G4 to get all the scoop and hottest news from this trade only event. For more information on "X-Play" and online coverage of the 2009 GDC, please visit http://g4tv.com

About the Think Services Game Group

A core provider of essential information to the professional game industry, the Think Services Game Group offers market-defining content, and drives community through its award winning lineup of print, online, event and research products and services. These include Game Developer Magazine, Game Developer Research, the Webby Award-winning Gamasutra.com, GameCareerGuide.com, WorldsInMotion.biz, GameSetWatch.com, GamesOnDeck.com, SeriousGamesSource.com, the Game Developers Conference�, the Game Developers Conference� Austin, the Game Developers Conference� Europe, the Game Developers Conference� China, GDC Mobile, the Game Career Seminars, the Independent Games Festival and Summit, and the Game Developers Choice Awards. To learn more, visit www.tsgamegroup.com

About Think Services, a division of United Business Media

Think Services connects specialized communities worldwide using educational events, consulting, training, certification, membership, and innovative media. Providing comprehensive opportunities for people to learn from, network with, and inspire each other, Think Services builds strong brands and works within communities to foster a unique affinity with its products and services. The division's flagship products include the Game Developers Conference, the Webby Award-winning Gamasutra.com, Game Developer magazine, the International Customer Management Institute (ICMI), and HDI. Think Services is a subsidiary of United Business Media, a global media and marketing services company with a market capitalization of more than $1.6 billion. To learn more, visit www.think-services.com.

About Comcast Entertainment Group

Based in Los Angeles, Comcast Entertainment Group operates E! Entertainment Television, the 24-hour network with programming dedicated to the world of entertainment, and E! Online; The Style Network, the destination for women 18-49 with a passion for the best in relatable, inspiring and transformational lifestyle programming; G4, offering the last word on gaming, technology, animation, interactivity and "geek culture" for the male 18-34 demo; and FEARnet, the world's premier horror and thriller destination on demand, online and on mobile devices. E! is currently available to 96 million cable and direct broadcast satellite subscribers in the United States. In 2006, E! launched the E! Everywhere initiative underscoring the company's dedication to making E! content available on all new media platforms any time and anywhere from online to broadband video to wireless to radio to VOD. The Style Network currently counts 60 million cable and satellite subscribers and G4, the #1 podcasted cable network in America, is available in more than 65 million cable and satellite homes nationwide. FEARnet is a joint venture between Comcast, Sony Pictures Television and Lionsgate. FEARnet.com ranks as the number one horror web site and FEARnet On Demand is one of the top five VOD networks.