or


[03/24/09 - 01:04 PM]
Hallmark Movie Channel to Spotlight Student Films Through New Collaboration with Nyu's Tisch School of the Arts
Alec Baldwin, an alumnus of Tisch, is the first to be confirmed among an esteemed panel of judges who will determine which films meet the criteria to air nationally on the network.

[via press release from The Hallmark Channel]

HALLMARK MOVIE CHANNEL TO SPOTLIGHT STUDENT FILMS THROUGH NEW COLLABORATION WITH NYU'S TISCH SCHOOL OF THE ARTS

Alec Baldwin Among Prestigious Panel of Judges

Sponsorship Opportunities Available to Advertisers

Hallmark Movie Channel has formed a partnership with the Maurice Kanbar Institute of Film & TV of NYU's Tisch School of the Arts to showcase short films from talented student and alumni filmmakers. This is the first effort of its kind for the all-family-movie network, which aims to celebrate the human spirit through movies. Actor Alec Baldwin ("30 Rock"), an alumnus of Tisch, is the first to be confirmed among an esteemed panel of judges who will determine which films meet the criteria to air nationally on the network.

The films will begin airing in October under the branded banner of "Film Positive." They can also be viewed online at www.hallmarkmoviechannel.com. Sponsorship opportunities are available to advertisers to attach their brands to this project.

"This alliance provides a unique opportunity for young up-and-coming filmmakers to showcase their work on a national platform, and serves as a layer of added educational value for NYU's film students," said Henry Schleiff, President and Chief Executive Officer, Crown Media. "The project also expands Hallmark Movie Channel's visibility in the filmmaking community and establishes the channel as an outlet for collaborative and creative expression."

"We are excited to partner with Hallmark Movie Channel in this unique new showcasing opportunity for our filmmakers," said Mary Schmidt Campbell, dean of the Tisch School of the Arts. "Films need audiences and this venture is important not only as a venue for our student's work but for the national exposure it provides. We extend our thanks to Hallmark as well as to Henry Schleiff at Crown Media for choosing the Kanbar Institute of Film and Television."

Hallmark Movie Channel will launch the block with four new student films. The films will each run between three and 20 minutes in length and air in various timeslots and day parts.

Each short student film will meet certain brand-defining criteria in order to qualify for inclusion on the Hallmark Movie Channel schedule. The films will be judged on their production value, their inspirational and celebratory themes, storytelling qualities and, above all, be appropriate for the entire family.

Hallmark Movie Channel, the second linear channel from Crown Media U.S., simulcast in SD (Standard Definition) and HD (High Definition), is a 24-hour cable network dedicated to bringing viewers the greatest family movies of all time with a mix of classic theatrical films, presentations from the acclaimed Hallmark Hall of Fame library, original Hallmark Channel movies and special events. In today's crowded television landscape, the network is a unique and captivating entertainment experience, providing programming that families can watch together, and is now available in nearly 16 million homes. Crown Media also operates Hallmark Channel which provides a diverse slate of high-quality entertainment programming to a national audience of 86 million subscribers. For more information on Hallmark Movie Channel, please visit www.hallmarkmoviechannel.com.





  [march 2009]  
S
M
T
W
T
F
S


· 30 ROCK (NBC)





[06/25/17 - 10:55 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC, FOX
A rebroadcast of "48 Hours" on the Eye leads the night in both categories.

[06/24/17 - 08:25 AM]
Friday's Broadcast Ratings: NBC Tops Demos for Second Straight Week
"Dateline NBC" and a rebroadcast of "America's Got Talent" put the Peacock on top.

[06/23/17 - 10:01 AM]
ABC Sends "Still Star-Crossed" to Saturdays; Various Repeats to Fill Monday Slot
Look for "Celebrity Family Feud" this Monday, June 26 and "Battle of the Network Stars" on Monday, July 3.

[06/23/17 - 08:17 AM]
Thursday's Broadcast Ratings: FOX Edges Demo Win Over ABC, NBC Summer Launches
The Alphabet and the Peacock fall just short of FOX's game show duo.

[06/23/17 - 08:03 AM]
Video: Have You Met the Incredible Jessica James? Get Your Chance July 28!
Jessica Williams stars in the latest Netflix original film.

[06/23/17 - 07:42 AM]
ESPN's NBA Draft Ratings Up 13 Percent
ESPN spins the numbers for Thursday, June 22.

[06/23/17 - 07:32 AM]
"Vice Special Report: A World in Disarray," Examining the Past, Present and Future of American Foreign Policy, Debuts July 21, Exclusively on HBO
The exclusive HBO presentation features interviews with Condoleezza Rice, Tony Blair, Samantha Power, Ash Carter and others.

[06/23/17 - 07:27 AM]
Lifetime Moves Up "A Midsummer's Nightmare" Pilot Premiere to Friday, July 14
Said offering was previously scheduled for Friday, July 28.

[06/23/17 - 07:01 AM]
Conan O'Brien Returns to Comic-Con(R) International with All New Pop! Vinyl Figures from TBS and Funko
During the week of Comic-Con(R) International, "Conan" will be taped at San Diego's historic Spreckels Theatre on Wednesday, July 19 - Saturday, July 22.

[06/22/17 - 02:31 PM]
Sharon Leal Joins the Cast of New Drama Series "Instinct"
Leal will portray a friend of Lizzie's (Bojana Novakovic) who has recently been promoted to be their boss in the NYPD.

[06/22/17 - 01:43 PM]
TV Land's "Younger" Simulcasts Coast-to-Coast on June 28th and Launches Live Digital Aftershow
"Getting Younger," hosted by Taylor Strecker, will continue the enthusiastic fan conversation that occurs on social media every week and encourage viewers to submit questions and interact with other superfans and stars alike.

[06/22/17 - 01:23 PM]
HBO Partners with TRAP Karaoke to Promote "Insecure" and "Ballers"
Fans in Cincinnati, Charlotte and Houston will join cast members from both series for an advance double feature screening of the shows' season premieres.

[06/22/17 - 11:45 AM]
Hannah Hart Hits the Road for a Tasty Cross-Country Trip in New Food Network Series "I Hart Food"
The six-episode series launches Monday, August 14 at 10:00/9:00c on the cable channel.

[06/22/17 - 11:06 AM]
Spike Announces New Docuseries "Gone: The Forgotten Women of Ohio," Premiering July 22 at 9pm ET/PT
The series is the tragic saga of these young women shrouded in a mystery that includes a dark underbelly of a struggling Midwest region plagued by drug and sex trafficking, and a system that seems to have failed to protect these women.

[06/22/17 - 11:00 AM]
FOX Announces Fall Premiere Dates for the 2017-2018 Season
Newcomer "The Orville" will kick things off with two special post-NFL airings on Sunday, September 10 and 17.