or


[04/14/09 - 10:27 AM]
Green IT. Mean IT. This Earth Day on Fox
Among the network's plans: HOUSE, THE SIMPSONS and PRISON BREAK will feature special themes inspired by Earth Day.

[via press release from FOX]

"GREEN IT. MEAN IT." THIS EARTH DAY ON FOX

Cross-Platform Campaign Features "Green Tips" Courtesy of FOX Talent and Much More

To raise awareness for Earth Day, Fox Broadcasting Company (FOX) has launched "Green It. Mean It.," a comprehensive on- and off-air initiative that kicked off Sunday and will culminate on Earth Day, Wednesday, April 22. The annual cross-platform campaign features special on-air graphic elements and promos; primetime programming tie-ins; an online initiative on FOX.com; as well as the donation of a solar electric system to a Los Angeles-area school. Designed to raise both viewer and employee awareness of environmental issues, "Green It. Mean It." complements FOX's ongoing efforts to reduce the network's impact on the world's climate and become carbon neutral by 2010.

Highlights of the campaign include:

Special "Green It. Mean It" graphic elements will be used for the duration of the Earth Day campaign across network divisions, and will be featured in on-air promotions and on FOX.com.

As part of the eco-initiative, actors from FOX series will offer "Green Tips" in promos that will air on the network and its affiliated stations, as well as appear on FOX.com. The tips will also be provided to more than 2000 radio stations for their use during all day parts. The promos, featuring talent from 24, AMERICAN IDOL, BONES, FAMILY GUY, FRINGE, GLEE, LIE TO ME and SIT DOWN, SHUT UP, among other FOX series, will offer tips on greening practices and information on environmental issues. Examples include:

"Insulating your home's attic, pipes, ductwork, and floors can save 25 percent on your energy bill. Ask a professional to help make your home more energy efficient."

"Creating a greener planet will require us to change the goods we use and the ways we live and work. Making this transition will require the skills of contractors, electricians, engineers and entrepreneurs. Search the internet for job sites that post opportunities in this growing global business."

"A cleaner planet needs the brightest of minds. Put your gifts to use by encouraging legislators, utility companies, employers and manufacturers to support green initiatives. Doing so will help curb pollution, create new jobs and change our future."

FOX series HOUSE, THE SIMPSONS and PRISON BREAK will feature special themes inspired by Earth Day.

FOX.com will host a dedicated microsite (www.fox.com/greenitmeanit) featuring the "Green Tips" from FOX talent, a "Green Tip" of the Day, as well as information and links to eco-friendly resources. Tips and information will also be distributed daily via Twitter, MySpace and other social networking and new media sites.

FOX has partnered with the Bonneville Environmental Foundation (BEF), E-Village Solar and the Los Angeles Department of Water & Power (LADWP) to donate a solar-electric system similar to the one used to power the red carpet at the 2008 AMERICAN IDOL finale to Camino Nuevo Charter Academy. The 1.36-kilowatt solar-electric system, which will be unveiled on Friday, April 17, is being installed on the roof of the school to teach students about photovoltaic technology. Students will be able to monitor the system's power output and compare it to nearly 100 other systems in BEF's Solar 4R Schools program nationwide. The donation also includes classroom activities such as solar cars, solar ovens and wind turbine kits.

In a special Earth Day themed mailing, FOX will send a dozen vegetable seed packets to radio personalities in the Top 25 markets. The vegetable seed packets will accompany the network's monthly mailer honoring THE SIMPSONS "Best. 20 Years. Ever." campaign.

FOX All Access radio show, syndicated to more than 120 radio stations across the country, will host Earth Day-themed radio shows on Saturday, April 18 and Sunday, April 19.

To raise further awareness and engage employees, FOX will host an Earth Day Fair Friday, April 17 on the FOX lot for News Corporation employees and guests. During the fair, employees can interact with a variety of vendors that provide environmentally friendly products and services. On Earth Day, and in partnership with The Surfrider Foundation, FOX talent and employees can volunteer to participate in a beach clean-up in Santa Monica, CA.





  [april 2009]  
S
M
T
W
T
F
S
   


· 24 (FOX)
· AMERICAN IDOL (ABC)
· BONES (FOX)
· FAMILY GUY (FOX)
· FRINGE (FOX)
· GLEE (FOX)
· HOUSE (FOX)
· LIE TO ME (FOX)
· PRISON BREAK (FOX)
· SIMPSONS, THE (FOX)
· SIT DOWN, SHUT UP (FOX)





[11/16/19 - 08:31 AM]
Friday's Broadcast Ratings: FOX Tops Demos; CBS Leads Total Viewers
"WWE SmackDown" powers the former to the adults 18-49 crown.

[11/15/19 - 11:51 PM]
Development Update: Friday, November 15
Updates include: Clive Owen cast as Bill Clinton in FX's "Impeachment: American Crime Story"; Kingsley Ben-Adir to play Barack Obama for "A Higher Loyalty"; and Quibi orders TV take on "Varsity Blues" to series.

[11/15/19 - 03:10 PM]
Lynette Howell Taylor and Stephanie Allain to Produce the 92nd Oscars(R)
"We have both watched the Oscars for as long as we can remember, and to be given the opportunity to produce the show is a dream," said Howell Taylor and Allain.

[11/15/19 - 03:01 PM]
Viacom Renews "The Office" Through 2025
Additionally, Viacom renewed its cable deal for equally iconic sitcom "Parks and Recreation."

[11/15/19 - 01:01 PM]
Jason Kennedy Named Host of E!'s New Series "In the Room"
The first special airs on Wednesday, December 4 and features Kennedy in a rare sit down with four-time Super Bowl MVP Tom Brady.

[11/15/19 - 12:24 PM]
YouTube and James Charles Partner for New Beauty Competition Series
In this four part competition series brought to life by Brian Graden Media, contestants will put their best makeup artistry on display for Charles and a mix of celebrity guest judges as well as seasoned beauty industry veterans.

[11/15/19 - 10:08 AM]
Faster, Dirtier, Muddier Than Ever: An All-New Season of "Dirty Mudder Truckers" Premieres December 9 on Discovery Channel
Crews from all over the country travel down to central Florida to take on the 'Dirty 7' in The Pit - a 750-foot stretch of mud with tracks designed to chew up and spit out mega-trucks of every size.

[11/15/19 - 09:45 AM]
Investigation Discovery Goes Beyond the Clickbait in the IDGO Original Series, "Caught on Camera: The Untold Stories"
Five, 10-minute episodes are available now on Investigation Discovery's TV Everywhere platform, IDGO, with the second run of five episodes being released on November 29.

[11/15/19 - 09:01 AM]
Showtime(R) to Air the Television Premiere of Academy Award(R) Winner "Green Book"
The film, featuring Oscar(R) winner Mahershala Ali and Oscar nominee Viggo Mortensen, will air Saturday, December 14 at 9:00/8:00c.

[11/15/19 - 08:30 AM]
Chart-Topping Powerhouse Trio and 2019 AMA Nominees Jonas Brothers Team Up with T-Mobile for Live Performance on the "2019 American Music Awards(R)," Airing Live Sunday, Nov. 24, on ABC
Jonas Brothers join previously announced performers Camila Cabello, Billie Eilish, Selena Gomez, Dua Lipa, Lizzo, Thomas Rhett and Shania Twain, as well as Taylor Swift.

[11/15/19 - 08:12 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Continues Its Reign
FOX overshadows the evening in both total viewers and adults 18-49.

[11/15/19 - 08:10 AM]
Discovery's "Diesel Brothers" Is Back for a New Season of Super-Sized Firsts When It Debuts December 9
Mondays will be Trucking Huge as "Diesel Brothers" leads into an all new season of "Dirty Mudder Truckers," airing Monday, December 9 at 9:00/8:00c.

[11/15/19 - 06:00 AM]
Disney Channel Launches Digital Open Casting Call for Kids and Teens
The digital casting call, open today, will accept video submissions now through Tuesday, December 31, at www.Disney.com/disneychannelcasting.

[11/15/19 - 06:00 AM]
Apple Orders "Slow Horses" Starring Academy Award Winner Gary Oldman
Oldman will star as Jackson Lamb, the brilliant but irascible leader of the spies who end up in Slough House due to their career ending mistakes.

[11/15/19 - 02:02 AM]
Further Cast Join "Roadkill," David Hare's Political Thriller for BBC One
The four-part series will air on PBS in the United States.