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[04/21/09 - 09:43 AM]
Bravo Announces Development of Fred Segal Docu-Series Going Inside the Premier Los Angeles Boutique
"Fred Segal is a legendary retail haven synonymous with high fashion and style," said the network's Frances Berwick.

[via press release from Bravo]

BRAVO ANNOUNCES DEVELOPMENT OF FRED SEGAL DOCU-SERIES GOING INSIDE THE PREMIER LOS ANGELES BOUTIQUE

NEW YORK, NY - April 21, 2009 - Today, Bravo announced a new project in development, an untitled docu-series that will revolve around the Santa Monica-based premier landmark boutique, Fred Segal Fun. The announcement was made by Frances Berwick, Executive Vice President and General Manager, Bravo Media.

"Bravo has established itself as the go to network for the hottest, trendiest and most dramatic docu-series on television," said Berwick. "Fred Segal is a legendary retail haven synonymous with high fashion and style, and the fashionistas who work, shop and gossip at the store promise to have arresting, entertaining, colorful personalities and lives."

Fred Segal Fun in Santa Monica is where the fashion forward acquire the latest clothes, shoes, accessories and beauty products in one fabulous spot. Packed with the big personalities and major drama that often come with trying to stay on top in the cutthroat world of high-end retail, the famed fashion outlet has demanding clientele and celebrities popping in every day. At the store, life is always unpredictable, especially when you mix in a stressed and competitive sales team.

Most of Fred Segal Fun's customers are regulars, and to them shopping is like therapy, a reprieve from problems at home and the stresses of getting their kids into the right private school or when the next audition might be. As for the sales team, who are close friends with these regulars, they are a tight clique with packed social calendars that includes celebrity events, fashion shows and parties. But in these tough economic times, the pressure to perform and make that sale is more intense than ever.

The untitled Fred Segal docu-series is produced by Target Entertainment. Jenny Daly and Gunnar Wetterberg serve as executive producers, developing the series for Bravo.

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBC Universal cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information, visit www.BravoTV.com.





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· UNTITLED FRED SEGAL FUN PROJECT (BRAVO)









[12/17/14 - 12:00 PM]
"Beautiful & Twisted" Starring Rob Lowe, Paz Vega and Emmy(R) and Golden Globe(R) Winner Candice Bergen, To Premiere January 31
The film is the true story of a couple's obsession, jealousy and greed, which ends in one of the most notorious cold-blooded murders in recent history.

[12/17/14 - 11:48 AM]
NASA's Curiosity Rover Finds Organics on Mars and Discovery Channel Gets Unprecedented Access Every Step of the Way
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[12/17/14 - 11:44 AM]
Channing Tatum Returns to Launch "Team Oscar(R)"
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[12/17/14 - 11:22 AM]
Decorate the Tree and Ring in the New Year with Some of Your Favorite "Ink Master" Alumni on "Merry Ink" and "New Year's Ink" Specials
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[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
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[12/17/14 - 10:59 AM]
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[12/17/14 - 10:52 AM]
HGTV's Stars to Celebrate New Year's Day with Fans During Live All-Day Twitter Party
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[12/17/14 - 10:51 AM]
SEC Network Warms Up Christmas Morning with Yule Log and Fight Songs
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[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 10:32 AM]
"The Biggest Loser: Glory Days" Kicks Off the New Year with 4 Must-See Episodes Leading Up to the Exciting Season 16 Live Finale January 29
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[12/17/14 - 10:17 AM]
The Battle of the Bulbs Will Continue as "The Great Christmas Light Fight" Returns for Season Three in 2015
"The Great Christmas Light Fight" first debuted on ABC in December 2013 and continued in 2014, increasing the field from 20 to 24 participating families.

[12/17/14 - 10:01 AM]
FXX Gets Animated - New One-Hour Late Night Animation Block Kicks Off on January 22 With Special Sneak Preview
The block will feature all-new episodes of "Lucas Bros. Moving Co." and "Stone Quackers."

[12/17/14 - 10:00 AM]
Six-Time Tony Winner Audra McDonald Brings Her Acclaimed Performance in "Lady Day at Emerson's Bar and Grill" to HBO
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[12/17/14 - 09:37 AM]
ESPNU to Televise Inaugural "Burger King(R) State Champions Bowl Series" on December 27
Three state champions from Florida, one from Utah and two from Washington will participate in the event.

[12/17/14 - 09:16 AM]
"The People Magazine Awards" Announce Additional Celebrities for NBC's Special Two-Hour Live Telecast Set for Thursday, Dec. 18 at 9 P.M. ET/PT
Kaley Cuoco-Sweeting, Sean Hayes, Karlie Kloss, John Krasinski, Lisa Kudrow, Elisabeth Moss and Ryan Phillippe are among the latest additions.