or


[11/17/10 - 07:53 AM]
Heatwave Interactive, CMT Partner to Create "CMT Presents Platinum Life: Country"
"Platinum Life" is a depot where "country music fans will meet for social network gaming and community interaction."

[via press release from CMT]

Heatwave Interactive, CMT Partner to Create "CMT Presents Platinum Life: Country"

CMT and Heatwave Team up for Unique Online Game to Deliver Virtual and Social side of Country

AUSTIN, Texas and NASHVILLE, Tenn. - Nov. 17, 2010 - Heatwave Interactive and CMT (Country Music Television) have partnered to develop a new social game that offers up a country music and lifestyle twist with the development of CMT Presents Platinum Life: Country. CMT and Heatwave will share their passion for country music and digital media to deliver quality online entertainment for each brand's family, friends and new fans.

Together, the two leaders in their respective industries will create:

· A depot where country music fans will meet for social network gaming and community interaction.

· A viral, captivating platform across social networks to connect fans and expose new country music.

· An extension of country music and lifestyle into the interactive entertainment realm.

"The CMT audience lives and breathes country music online," said Jay Frank, senior vice president of music strategy at CMT. "This unique social game connects fans with CMT and country artists in a whole new unique way. This will be another important extension of our goal to bring new country music to all platforms in the most entertaining way."

"We've always intended to expand the Platinum Life brand and knew the country music community lacked an online game that suits their way of life," said Mykel Mitchell, studio executive at Heatwave Interactive. "CMT's dedication to the country music audience pairs well with our ability to develop engaging online entertainment experiences. It's an ideal partnership to develop a social game built for country music fans."

With CMT Presents Platinum Life: Country, Heatwave and CMT will be connecting fans on a global scale, allowing players to discover and enjoy on a new level the music and lifestyle they love. With the partnership, CMT and Heatwave hope to give new fans, as well as the established country community, an additional reason to get country and get social.

About Heatwave Interactive:

Based in Austin, Texas, and established in 2007, Heatwave Interactive, Inc. is a game development studio and online publisher specializing in cross-media properties for gaming, film, music and television. The credited works of the veteran team include more than 200 commercial video, PC and tabletop games and Academy Award-winning films. Heatwave's current products offerings include iSamJackson for iPhone and iPod touch and SamDroidJackson for Android smartphones as well as the recently re-launched hip-hop social gaming experience Platinum Life: Web Edition for social networks Facebook and MySpace. The company is also developing the highly anticipated massively multi-player online game Gods & Heroes: Rome Rising.

About CMT

CMT, a unit of Viacom's MTV Networks (NYSE: VIA and VIA.B), is the leading television and digital authority on country music and entertainment, reaching more than 91 million homes in the U.S. CMT and its website, CMT.com, offer an unparalleled mix of music, news, live concerts and series and is the top resource for country music on demand. The network's digital platforms include the 24-hour music channel, CMT Pure Country, CMT Mobile and CMT VOD.





  [november 2010]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[11/26/14 - 11:15 AM]
Watch a Sneak Peek at a Special Bite-Sized "Brooklyn Nine-Nine" Airing Thanksgiving, After the Football Game, on FOX
Said installment, guest starring Eva Longoria, then airs in full on Sunday, November 30 at 8:30/7:30c.

[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 10:45 AM]
Six Groups Battle for First Place on Wednesday, Dec. 17 in the Two-Hour Special Edition of "The Sing-Off"
Returning judges Jewel and Shawn Stockman will be joined by Fall Out Boy frontman Patrick Stump while Nick Lachey is once again set as host.

[11/26/14 - 09:56 AM]
TNT Offers On-Demand Sneak Peek of Dwayne "The Rock" Johnson's New Series "Wake Up Call"
Fans will be able to watch the sneak peek episode through the Watch TNT app & www.tntdrama.com starting Thanksgiving Day.

[11/26/14 - 09:45 AM]
Nick Jonas to Perform Hit Single "Jealous" from Self-Titled Album on Monday, Dec. 1 Telecast of "The Voice"
Hot country newcomer RaeLynn is also set to perform on the Tuesday, December 2 telecast.

[11/26/14 - 09:14 AM]
NBCSN Presents "NASCAR America" Specials Recapping the Thrilling Top Moments of 2014
The specials began airing during "NASCAR America's" 30-minute 5 p.m. ET time slot on Nov. 19, with new episodes debuting Dec. 1, 2, 10 and 11, and culminating on Dec. 16 with the Top 20 Moments of 2014.

[11/26/14 - 09:08 AM]
CBS to Broadcast Special Editions of "The Late Late Show," Jan. 5 - March 6
Judd Apatow, Will Arnett, Wayne Brady, Drew Carey, Jim Gaffigan, Billy Gardell, Sean Hayes, Thomas Lennon, John Mayer and Kunal Nayyar are among the scheduled guest hosts.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/26/14 - 08:14 AM]
USSA, NBC Sports Group and Universal Sports Network to Provide Unprecedented Coverage of 2014-15 U.S. Ski and Snowboarding Season
The partnership will result in a record 67 of hours of coverage this season across NBC, NBCSN, and Universal Sports.

[11/26/14 - 08:07 AM]
New Survey from National Geographic Channel and Kelton Global Timed to the Premiere of "Sleepless in America" Finds That Most Americans Sleep Less Than Eight Hours a Night
What's more alarming is that our efforts to get more rest could actually be doing more harm than good.

[11/25/14 - 05:08 PM]
Remaining Episodes of "Selfie" Will Be Available Weekly Starting Today on Hulu with a Plus Subscription
The series previously aired Tuesday nights at 8:00/7:00c on ABC.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:35 PM]
Video: Six New Videos for "Archer" Season Six
The electrifying new season of "Archer" premieres January 8 on FX.