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[01/05/11 - 08:03 AM]
Cartoon Network Enterprises and Rubies Costumes Partner for First-Ever "Generator Rex" Halloween Costumes
Plus: the network has committed to at least 40 episodes of the series.

[via press release from Cartoon Network]

Cartoon Network Enterprises and Rubies Costumes Partner for First-Ever "Generator Rex" Halloween Costumes

Debuting for Halloween 2011, Line from Rubies Costumes Features Popular Characters from Cartoon Network's Newest Hit Action-Adventure Series

Cartoon Network Enterprises (CNE), the licensing and merchandising arm of Cartoon Network, today announced a partnership with Rubies Costumes for its smash-hit action-adventure series, Generator Rex. The Generator Rex costume line will feature kids costumes based on hit characters from the top-rated Cartoon Network original series. Fans of the series can enjoy the ultimate role play experience, as they dress up as Rex or his evil counterpart Van Kleiss and reenact favorite moments from the series. The costumes will debut at all tiers of retail in time for Halloween 2011.

"As a top action-adventure series, a key component of the success of Generator Rex has been the likeability and aspirational qualities of its main characters, and that gives us a great opportunity as we continue to build the consumer products program for the brand," said Christina Miller, senior vice president, CNE. "Rubies has done a terrific job creating costumes based on Rex and Van Kleiss that will give young trick-or-treaters the chance to dress up as their favorite young hero or villain and really bring Rex's world to life this Halloween."

The newest action-adventure original series from Cartoon Network, Generator Rex is created by Man of Action (creators of the Ben 10 franchise) and produced at Cartoon Network Studios in Burbank, CA. The series follows Rex, a 15-year-old typical teenager with abnormal powers - including the ability to make his fists the size of boulders, sprout a jet pack out of his back and turn his legs into a lightning-fast motorcycle, among other talents - as he uses his superhuman abilities to help fight fight mutant creatures known as E.V.O.s (Exponentially Variegated Organism). In the U.S., new episodes from the series debut on Cartoon Network on Fridays at 8:30 p.m. (ET/PT), with replays on Saturday mornings, and the network has committed to at least 40 episodes of the series.

About Cartoon Network Enterprises:

Cartoon Network Enterprises (CNE) is responsible for building consumer products and merchandising programs for a wide range of brands by securing and supporting long-term licensing partnerships across all categories. As the global branding and merchandising arm of Cartoon Network and Adult Swim, the division manages the consumer product programs for the networks' award-winning original programming, brands and characters including Ben 10, Generator Rex, Chowder, The Marvelous Misadventures of Flapjack, Adventure Time, Adult Swim and more. CNE also serves as the exclusive global licensing agent for the full portfolio of brands from Spin Master Ltd., as well as Nelvana Enterprises and Spin Master for the award-winning Bakugan brand and the PGA of America for the youth marketplace.

Cartoon Network (CartoonNetwork.com), currently seen in more than 97 million U.S. homes and 166 countries around the world, is Turner Broadcasting System, Inc.'s ad-supported cable service now available in HD offering the best in original, acquired and classic entertainment for youth and families. Nightly from 10 p.m. to 6 a.m. (ET, PT), Cartoon Network shares its channel space with Adult Swim, a late-night destination showcasing original and acquired animated and live-action series for young adults 18-34.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.





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· GENERATOR REX (CARTOON)









[12/17/14 - 02:44 PM]
Join Us Saturday, February 28 8/7c for the Two-Hour World Premiere Event of "Good Witch" A Hallmark Channel Original Primetime Series
Catherine Bell, Bailee Madison and James Denton star in the project, based on the series of TV movies of the same name.

[12/17/14 - 01:59 PM]
Nickelodeon Premieres a New Live-Action Comedy Series That Follows One Girl's Dream from the Sideline to the Gridiron in "Bella and the Bulldogs," Saturday, Jan. 17, at 8 P.M. (ET/PT)
In the special two-part series premiere, head cheerleader Bella earns a chance to try out to be quarterback of her middle school football team.

[12/17/14 - 12:51 PM]
Two Lucky Fans Will Win Trip to Super Bowl XLIX by Entering NBC Sports Super Bowl Fan Challenge
Fans can complete weekly challenges for a chance to win the grand prize - VIP access and two tickets to Super Bowl XLIX, as well as hotel and airfare accommodations.

[12/17/14 - 12:00 PM]
"Beautiful & Twisted" Starring Rob Lowe, Paz Vega and Emmy(R) and Golden Globe(R) Winner Candice Bergen, To Premiere January 31
The film is the true story of a couple's obsession, jealousy and greed, which ends in one of the most notorious cold-blooded murders in recent history.

[12/17/14 - 11:48 AM]
NASA's Curiosity Rover Finds Organics on Mars and Discovery Channel Gets Unprecedented Access Every Step of the Way
"Red Planet Rover" premieres this Thursday, December 18 at 10:00/9:00c.

[12/17/14 - 11:44 AM]
Channing Tatum Returns to Launch "Team Oscar(R)"
Winners will deliver Oscar statuettes to celebrity presenters at the 87th Academy Awards(R) on Oscar Sunday, February 22, live on ABC.

[12/17/14 - 11:22 AM]
Decorate the Tree and Ring in the New Year with Some of Your Favorite "Ink Master" Alumni on "Merry Ink" and "New Year's Ink" Specials
Every drop of ink counts, there are no flash challenges on these episodes and after every round, one artist is eliminated from their chance at "Ink Master" redemption.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:59 AM]
Emmy(R)-Winning Comedy Series "Girls," Created By and Starring Lena Dunham, Returns for Fourth Season Jan. 11, Exclusively on HBO
New guest stars this season include Ana Gasteyer, Anthony Edwards, Natasha Lyonne, Gillian Jacobs, Marc Maron, Zachary Quinto, Jason Ritter, Maude Apatow and Spike Jonze.

[12/17/14 - 10:52 AM]
HGTV's Stars to Celebrate New Year's Day with Fans During Live All-Day Twitter Party
The viewing and Twitter party begins with Drew Scott and Jonathan Scott as they co-host HGTV's Rose Parade 2015 with Josh Temple, who will be on the ground offering unique street-side perspectives and spectator interviews.

[12/17/14 - 10:51 AM]
SEC Network Warms Up Christmas Morning with Yule Log and Fight Songs
On Christmas morning, SEC Network will warm up any living room with a fireplace featuring a burning blaze, accompanied by a playlist of Southeastern Conference college fight songs and holiday music.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 10:32 AM]
"The Biggest Loser: Glory Days" Kicks Off the New Year with 4 Must-See Episodes Leading Up to the Exciting Season 16 Live Finale January 29
In a special two-hour, live finale from 8-10 p.m. ET, all of the former athletes who made up the season 16 cast return to weigh-in one last time.

[12/17/14 - 10:17 AM]
The Battle of the Bulbs Will Continue as "The Great Christmas Light Fight" Returns for Season Three in 2015
"The Great Christmas Light Fight" first debuted on ABC in December 2013 and continued in 2014, increasing the field from 20 to 24 participating families.

[12/17/14 - 10:01 AM]
FXX Gets Animated - New One-Hour Late Night Animation Block Kicks Off on January 22 With Special Sneak Preview
The block will feature all-new episodes of "Lucas Bros. Moving Co." and "Stone Quackers."