or


[01/14/11 - 05:58 PM]
The CW at TCA: Ostroff Affirms Status Quo
By Brian Ford Sullivan (TFC)

LOS ANGELES (thefutoncritic.com) -- "Just five years ago - actually, five years ago this month - we announced the formation of The CW network," Dawn Ostroff, the netlet's President of Entertainment told reporters at the TCA Winter Press Tour. "And in that time we have cultivated a distinct brand and identity that's instantly recognizable as culturally current, smartly provocative, and cutting-edge."

Ostroff was on hand to deliver opening remarks prior to The CW's two sessions at the TCA Winter Press Tour - "Shedding for the Wedding," premiering Wednesday, February 23, and "The Kick-Ass Women of The CW" - rather than a formal executive session.

"We're up 9 percent in total viewers this season, and we're up 10 percent in adults 18-49," she said in the prepared statement. "We've had more growth than any other network in these demos. And we've been holding steady in adults 18-34. And I have to say in today's environment, that's a major accomplishment."

Ostroff added that this fall, "unique viewers to cwtv.com has increased 77 percent over a year ago. And viewers are watching 59 percent more episodic video on our site than last year. So with the increased commercial loads and growth in traffic, streaming is now generating significant additional revenue for us."

She likewise touted the network's freshman dramas "Nikita" and "Hellcats," the latter of which moves to Tuesday nights on January 25. "When 'Nikita' returns in two weeks from now, we'll see the storyline evolving into a new and exciting direction. For those of you who watch the show, Alex will be leaving the Division and secretly teaming up with Nikita out in the field. We'll learn more about their relationships and see more personal and emotional sides of their life, which we think will make them more relatable for our fans."

Overall there were no real announcements made other than its drama pilot "Danni Lowinski" began shooting this morning. "It's a drama about a young female lawyer based on a popular German format," she said. "And we'll be picking up more pilots in the next few weeks, so stay tuned."





  [january 2011]  
S
M
T
W
T
F
S
      


· DANNI LOWINSKI (CW)
· HELLCATS (CW)
· NIKITA (CW)
· SHEDDING FOR THE WEDDING (CW)











[03/03/15 - 11:07 PM]
Development Update: Tuesday, March 3
Updates include: IFC cancels "Garfunkel & Oates"; Jon Foo set as lead in "Rush Hour" at CBS; and Jack Gore is the "Problem Child" at NBC.

[03/03/15 - 04:07 PM]
Idris Elba Steps Onto Set for "Luther" Two-Part Special
Rose Leslie, Laura Haddock, Darren Boyd, John Heffernan and Patrick Malahide also star alongside the returning Michael Smiley and Dermot Crowley.

[03/03/15 - 03:18 PM]
Spike TV Partners with Dwayne Johnson for Event Programming Development Deal
Johnson and Dany Garcia will executive produce shows ranging from big live events, specials, sports and initiatives surrounding our troops and veterans.

[03/03/15 - 03:12 PM]
"Ellen's Design Challenge" Among Highest-Rated Series in HGTV History
HGTV spins the numbers for Monday, March 2.

[03/03/15 - 02:39 PM]
"Live with Kelly and Michael" Announces Its Sixth Annual "Top Teacher Week"
From May 4-8, "Live" will honor teachers who go above and beyond for their schools, communities and students.

[03/03/15 - 02:22 PM]
Social Media Powerhouse ABC Family Delivers During February 2015 Driven by "Pretty Little Liars" and "The Fosters"
ABC Family spins the digital numbers for the month of February.

[03/03/15 - 02:21 PM]
Spike: The Ones to Watch - Network Launches New Logo and Tagline
The tagline encompasses the network's strategic shift to a general entertainment network delivering compelling original entertainment with an edge and a distinctive point of view.

[03/03/15 - 12:56 PM]
TNT Ranks as Basic Cable's #1 Network in Primetime Live + 7 Delivery of Total Viewers, Adults 18-34 and Adults 18-49
Turner further spins the numbers for the week of February 9-15.

[03/03/15 - 12:54 PM]
"48 Hours: Blaming Melissa" Is Saturday's #1 Program with Viewers and Adults 25-54
CBS spins the numbers for Saturday, February 28.

[03/03/15 - 12:37 PM]
Science Channel Skyrockets in February, Charts Best Month Ever
Science Channel spins the numbers for the month of February.

[03/03/15 - 12:31 PM]
Sarah Michelle Gellar to Star in Season 2 of "Star Wars Rebels"
Gellar will join the talented voice cast that includes her husband Freddie Prinze Jr., Vanessa Marshall, Steve Blum, Tiya Sircar, Taylor Gray and David Oyelowo.

[03/03/15 - 11:52 AM]
Nickelodeon Brings Ultimate "Kids' Choice Awards" Interactive Experiences to Kids and Families Nationwide
Beginning Saturday, March 7, Nickelodeon will launch the Kids' Choice Awards Experience, a six-city tour featuring meet and greets with Nick stars and one of-a-kind interactive elements.

[03/03/15 - 11:45 AM]
Ovation TV Greenlights Production on Original Documentary Film, "Ford's Theatre: America's Playhouse"
The project is being co-produced by Ovation Studios and 1895 Films and is set to premiere on April 14 at 10:00/9:00c.

[03/03/15 - 11:13 AM]
truTV Says Yes They Can to The Grawlix's "Those Who Can't," As Network Greenlights Its First-Ever Full-Length Scripted Comedy
The comedy about a trio of frustrated high school teachers stars show creators Adam Cayton-Holland, Andrew Orvedahl and Ben Roy, members of the Denver-based comedy troupe The Grawlix.

[03/03/15 - 11:11 AM]
Spike TV Orders Eight More Episodes of "Lip Sync Battle"
The featured performers for the new eight episodes include Emily Blunt, Anne Hathaway, Terrence Howard, Taraji P. Henson, Justin Bieber, Queen Latifah, Will Arnett, Alison Brie, Mike Tyson and Terry Crews.