or


[01/14/11 - 10:05 AM]
USA Network and Gilt Groupe Create Tailored "White Collar" Partnership
The collaboration marks the first time Gilt Groupe has ever partnered with a television series.

[via press release from USA]

USA NETWORK AND GILT GROUPE CREATE TAILORED WHITE COLLAR PARTNERSHIP

Partnership Includes Free Shirt Giveaway and Exclusive Curated Shopping Sales Inspired by the Characters of USA's Hit Show

New Episodes of WHITE COLLAR Premiere Tuesday, January 18 at 10/9c

NEW YORK, NEW YORK - January 14, 2011 - USA, the #1 cable network, has partnered with Gilt Groupe (www.gilt.com), the exclusive online shopping destination, to celebrate the return of WHITE COLLAR on Tuesday, January 18 at 10/9c. This first time partnership brings WHITE COLLAR fans and Gilt members together to shop customized sales for both women and men, inspired by the classic style and sensibility of WHITE COLLAR'S Neal Caffrey (Matt Bomer), Peter Burke (Tim DeKay) and Elizabeth Burke (Tiffani Thiessen). The sales are pegged to begin following the first new episode of WHITE COLLAR, it was announced today by Alexandra Shapiro, USA's senior vice president, brand marketing and digital.

"Both Gilt Groupe and WHITE COLLAR embody a refined concept of style, so we're excited to partner with them to launch new episodes of the show," said Shapiro. "Through this relationship, we can showcase the series' iconic fashion and provide another platform for fans to engage with the WHITE COLLAR experience."

The WHITE COLLAR Gilt limited-time event will be curated by the show's season one and season two costume designer, Stephanie Maslansky, and will take place at Gilt.com/whitecollar on Wednesday, January 19, beginning at 12pmET and will last for 36 hours. This sale will consist of four distinct sales. There will be three sales that will consist of clothing and accessories inspired by the show's popular characters. One sale will be experiential through Gilt City, paying homage to New York City, where the show is based, where Gilt members and WHITE COLLAR fans will have the opportunity to dine at restaurants, visit bars and other NYC hotspots that encompass the WHITE COLLAR lifestyle. Lastly, USA and Gilt are also giving away a limited quantity of free Brooks Brothers men and women's white-collar shirts at noon ET on January 19.

"As television shows continue to inspire and influence consumers' fashion and lifestyle purchases, Gilt is excited to partner with WHITE COLLAR and USA Network to create a unique shopping experience inspired by the characters of this popular show," said Carl Sparks, president, Gilt Groupe. "In partnering with Brooks Brothers and the show's costume designer from season one and two, we've created a unique opportunity for the five million-plus viewers of WHITE COLLAR to act on the fashion and lifestyle inspirations in the show."

The collaboration marks the first time Gilt Groupe has ever partnered with a television series. As part of the promotion, WHITE COLLAR will be featured in Gilt MAN's blog, the Gilt MANual: The Daily Guide to Permanent Style, through editorial content that will describe the style and vision behind each character.

Top-rated USA series WHITE COLLAR stars Matt Bomer and Tim DeKay as an unlikely duo of con artist and FBI agent working together to put away infamous and elusive criminals. Shot entirely in and around New York City, the series also stars Willie Garson, Tiffani Thiessen, Marsha Thomason and Sharif Atkins. WHITE COLLAR was created and is executive produced by Jeff Eastin and comes from Fox Television Studios. Jeff King and Mark Goffman are co-executive producers.

Gilt Groupe is an innovative e-commerce company offering highly coveted products and experiences at insider prices. Each day, Gilt offers its members a new, curated selection of merchandise, including apparel, accessories and lifestyle products for women, men and children, home entertaining and decor, along with luxury travel packages and fantastic offers on local services and experiences. Most sales start at noon ET and last only 36 hours, making Gilt.com an addictive destination for aspirational shoppers from coast to coast.

USA Network is the #1 network in all of basic cable and is seen in over 102 million U.S. homes. A division of NBC Universal, USA is the cable television leader in original series and home to the best in blockbuster theatrical films, acquired television series and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [january 2011]  
S
M
T
W
T
F
S
      


· WHITE COLLAR (USA)





[02/11/25 - 01:15 PM]
FOX "Super Week" Kicks Off, Breaking Records with "The Floor" as Season's #1 Entertainment Series Telecast and New Survival Competition "Extracted" Off to a Wild Start
For six consecutive seasons, FOX has delivered the highest-rated unscripted entertainment series telecast.

[02/11/25 - 12:28 PM]
HBO Announces the End of Filming for the Second Season of "City of God: The Fight Rages On"
The second season, consisting of six episodes, was filmed in several locations in São Paulo and Rio de Janeiro.

[02/11/25 - 12:00 PM]
Netflix Top 10 Week of Feb. 3: "Kinda Pregnant" Delivers, "The Night Agent" Holds Strong in Top 10
Fans also basked in the Southern charm of Season 4 of "Sweet Magnolias," which debuted at No. 4 in English TV (4 million views), and flocked to the Australian limited series "Apple Cider Vinegar" (No. 5 in English TV, 3.8 million views).

[02/11/25 - 11:38 AM]
FOX Sports' Presentation of Super Bowl LIX Delivers Most-Watched Super Bowl of All-Time with 127.7 Million Viewers Across All Platforms
Philadelphia's big win in the bayou peaked at 137.7 million viewers in the second quarter (8:00 PM - 8:15 PM ET), per Nielsen Media Research.

[02/11/25 - 11:24 AM]
TNT Sports to Showcase NBA All-Star 2025 Across TNT, TBS, truTV, Bleacher Report & Max, Feb. 14-16, from San Francisco Bay Area
The 2025 NBA All-Star Game - TNT's 23rd consecutive year airing the event - will feature a new mini-tournament format, with the 24 NBA All-Star selections divided evenly into three teams and the fourth team composed of the Castrol Rising Stars champions.

[02/11/25 - 11:08 AM]
Karl Ravech, David Cone, Eduardo Perez and Buster Olney Return for Fourth Season as ESPN "Sunday Night Baseball" Broadcast Team
The 36th season of "Sunday Night Baseball" begins on March 30, when the San Diego Padres host the Atlanta Braves at 7 p.m. ET.

[02/11/25 - 11:04 AM]
Paramount+ to Exclusively Premiere "Tom Petty: Heartbreakers Beach Party" on Tuesday, March 11
The news marks the first time the fully restored version of the classic '80s documentary from legendary and Academy Award-winning director Cameron Crowe will be widely available to a global audience.

[02/11/25 - 11:01 AM]
"The Day of the Jackal" Becomes Peacock's Most-Watched New Original Drama Series
Viewership of the series in its first 75 days has surpassed that of any other original drama series in the same timeframe.

[02/11/25 - 10:00 AM]
Video: Starz Releases Gripping Trailer for Season Four of Its Hit Series "Power Book III: Raising Kanan"
Season three of "Power Book III: Raising Kanan" averaged over 9M viewers per episode, hitting a high compared to the prior season.

[02/11/25 - 10:00 AM]
"Beyond the Gates: Welcome to the Neighborhood," An "Entertainment Tonight" Five-Part Behind-the-Scenes Special, to Air Monday, Feb. 17 Through Friday, Feb. 21 on CBS
The five-part news special, hosted by Kevin Frazier and comedian and television host Sheryl Underwood, airs in the week leading up to the series premiere, Monday, February 24 (2:00-3:00 PM, ET; 1:00-2:00 PM, PT) on the CBS Television Network, and streaming on Paramount+.

[02/11/25 - 09:56 AM]
Amy Adams Joins Javier Bardem in "Cape Fear" - A New Series Coming to Apple TV+
The duo will star in Nick Antosca's adaptation of the classic thriller.

[02/11/25 - 09:39 AM]
First Look and Date Announcement: "Jessica Kirson: I'm the Man"
The special will premiere on Friday, April 25 and is the sixth original special in Hulu's new stand-up comedy initiative, Hularious.

[02/11/25 - 09:31 AM]
Video: "Deli Boys" - Official Trailer - Hulu
When their convenience store-magnate father suddenly dies, a pair of pampered Pakistani American brothers (Asif Ali, Saagar Shaikh) lose everything and are forced to reckon with their Baba's secret life of crime as they attempt to take up his mantle in the underworld.

[02/11/25 - 09:31 AM]
Dave Chappelle Named President's Award Recipient for "56th NAACP Image Awards"
Previous recipients include Usher, Gabrielle Union-Wade, Dwyane Wade, Rihanna, LeBron James, Kerry Washington, Spike Lee, Muhammad Ali, Jesse Jackson, Colin Powell, Condoleezza Rice, Shawn "JAY-Z" Carter, and Ms. Lauryn Hill.

[02/11/25 - 09:18 AM]
Showtime Original Series "Dexter: Resurrection" Adds Emmy and Golden Globe Winner Peter Dinklage
Dinklage will play the series regular role of Leon Prater, a billionaire venture capitalist.