or


[01/14/11 - 10:05 AM]
USA Network and Gilt Groupe Create Tailored "White Collar" Partnership
The collaboration marks the first time Gilt Groupe has ever partnered with a television series.

[via press release from USA]

USA NETWORK AND GILT GROUPE CREATE TAILORED WHITE COLLAR PARTNERSHIP

Partnership Includes Free Shirt Giveaway and Exclusive Curated Shopping Sales Inspired by the Characters of USA's Hit Show

New Episodes of WHITE COLLAR Premiere Tuesday, January 18 at 10/9c

NEW YORK, NEW YORK - January 14, 2011 - USA, the #1 cable network, has partnered with Gilt Groupe (www.gilt.com), the exclusive online shopping destination, to celebrate the return of WHITE COLLAR on Tuesday, January 18 at 10/9c. This first time partnership brings WHITE COLLAR fans and Gilt members together to shop customized sales for both women and men, inspired by the classic style and sensibility of WHITE COLLAR'S Neal Caffrey (Matt Bomer), Peter Burke (Tim DeKay) and Elizabeth Burke (Tiffani Thiessen). The sales are pegged to begin following the first new episode of WHITE COLLAR, it was announced today by Alexandra Shapiro, USA's senior vice president, brand marketing and digital.

"Both Gilt Groupe and WHITE COLLAR embody a refined concept of style, so we're excited to partner with them to launch new episodes of the show," said Shapiro. "Through this relationship, we can showcase the series' iconic fashion and provide another platform for fans to engage with the WHITE COLLAR experience."

The WHITE COLLAR Gilt limited-time event will be curated by the show's season one and season two costume designer, Stephanie Maslansky, and will take place at Gilt.com/whitecollar on Wednesday, January 19, beginning at 12pmET and will last for 36 hours. This sale will consist of four distinct sales. There will be three sales that will consist of clothing and accessories inspired by the show's popular characters. One sale will be experiential through Gilt City, paying homage to New York City, where the show is based, where Gilt members and WHITE COLLAR fans will have the opportunity to dine at restaurants, visit bars and other NYC hotspots that encompass the WHITE COLLAR lifestyle. Lastly, USA and Gilt are also giving away a limited quantity of free Brooks Brothers men and women's white-collar shirts at noon ET on January 19.

"As television shows continue to inspire and influence consumers' fashion and lifestyle purchases, Gilt is excited to partner with WHITE COLLAR and USA Network to create a unique shopping experience inspired by the characters of this popular show," said Carl Sparks, president, Gilt Groupe. "In partnering with Brooks Brothers and the show's costume designer from season one and two, we've created a unique opportunity for the five million-plus viewers of WHITE COLLAR to act on the fashion and lifestyle inspirations in the show."

The collaboration marks the first time Gilt Groupe has ever partnered with a television series. As part of the promotion, WHITE COLLAR will be featured in Gilt MAN's blog, the Gilt MANual: The Daily Guide to Permanent Style, through editorial content that will describe the style and vision behind each character.

Top-rated USA series WHITE COLLAR stars Matt Bomer and Tim DeKay as an unlikely duo of con artist and FBI agent working together to put away infamous and elusive criminals. Shot entirely in and around New York City, the series also stars Willie Garson, Tiffani Thiessen, Marsha Thomason and Sharif Atkins. WHITE COLLAR was created and is executive produced by Jeff Eastin and comes from Fox Television Studios. Jeff King and Mark Goffman are co-executive producers.

Gilt Groupe is an innovative e-commerce company offering highly coveted products and experiences at insider prices. Each day, Gilt offers its members a new, curated selection of merchandise, including apparel, accessories and lifestyle products for women, men and children, home entertaining and decor, along with luxury travel packages and fantastic offers on local services and experiences. Most sales start at noon ET and last only 36 hours, making Gilt.com an addictive destination for aspirational shoppers from coast to coast.

USA Network is the #1 network in all of basic cable and is seen in over 102 million U.S. homes. A division of NBC Universal, USA is the cable television leader in original series and home to the best in blockbuster theatrical films, acquired television series and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [january 2011]  
S
M
T
W
T
F
S
      


· WHITE COLLAR (USA)





[06/09/26 - 02:03 PM]
Second Season of FX's "Adults" Premieres August 27 on FXX and Hulu
The laugh-out-loud second season will feature special guest appearances by Susie Essman, Raven-Symoné, Gaten Matarazzo, Jake Shane, Isaac Powell, Ben Marshall, Zosia Mamet and more.

[06/09/26 - 12:34 PM]
Explorer Josh Gates Returns with an Action-Packed New Season of "Expedition Unknown" Wednesday, June 24 on Discovery Channel
From far-flung jungles and remote waters to vast, unexplored caves, Gates pursues his boldest missions yet, hunting for vanished civilizations, diving deep to document lost wartime wrecks, and chasing groundbreaking evidence behind the world's most compelling mysteries.

[06/09/26 - 12:01 PM]
Netflix Top 10: Week of June 1 - "Office Romance" Sneaks to No. 1 in This Week's Top 10
Plus: "Michael Jackson: The Verdict" has grabbed viewers' attention, landing at No. 1 on the English TV list with 17.8 million views.

[06/09/26 - 11:01 AM]
Critically Acclaimed Olivier and Tony Award-Winning "Stranger Things: The First Shadow" Extends for a Final Time Both in the West End and on Broadway
Nearly 1.6 million tickets have been sold across the West End and Broadway, with over 1,500 total performances.

[06/09/26 - 10:37 AM]
"Honest Renovations" Season 4 Streaming on The Roku Channel on August 15, 2026
Jessica Alba and Lizzy Mathis renovate the homes of deserving families.

[06/09/26 - 10:29 AM]
May Continues ESPN Studio Shows' Year-Long Viewership Success
Combined, all ESPN studio shows were up 27 percent in viewership over May of 2025 and up 11% year-over-year (YOY) among younger viewers in the Persons ages 18-49 demographic.

[06/09/26 - 10:01 AM]
First Look & Date Announcement: Hulu Original "Furious"
"Furious" premieres on July 27 with three episodes on Hulu and Hulu on Disney+ for bundle subscribers in the U.S. and Disney+ internationally.

[06/09/26 - 10:01 AM]
HBO Original Documentary "Bang My Box: The Robin Byrd Story" Debuts June 30
Before the internet and the ubiquity of social media influencers, there was Robin Byrd - the spirited, anything-goes New York City public access host, clad only in her signature black crochet bikini.

[06/09/26 - 10:01 AM]
ESPN Delivers Most-Watched NCAA DI Women's College World Series on Record
The WCWS Finals, featuring Texas and Texas Tech, averaged 2.2 million viewers as the Longhorns claimed their second-straight national championship in the two-game series.

[06/09/26 - 10:01 AM]
"Celebrity Family Feud" Season 12 Key Art and Contestant Reveal
The new season will premiere Thursday, July 9 at 8 P.M. EDT on ABC and streams next day on Hulu.

[06/09/26 - 10:00 AM]
Video: Disney+ Drops Official Trailer for Supernatural Animated Series "The Doomies," Premiering June 26
When best friends Bobby and Romy accidentally open a portal to evil, their tranquil coastal town transforms into a hotspot for terrifying creatures of doom.

[06/09/26 - 09:28 AM]
FOX Entertainment Global Secures International Sales for Breakout U.S. Series "Best Medicine"
Leading the international rollout, Best Medicine will premiere exclusively on Sky and streaming service NOW in the UK and Ireland, starting on Tuesday, June 9.

[06/09/26 - 09:01 AM]
Teyana Taylor to Receive the Icon of the Year Award at the "BET Awards" 2026 Sponsored by Hyundai
A true creative force, Teyana Taylor has evolved from a multiplatinum singer-songwriter into an award-winning actress, visionary director, producer, choreographer, and fashion-forward style icon.

[06/09/26 - 08:04 AM]
Video: Apple TV Debuts Delightful Trailer for "Camp Snoopy" Season Two, Premiering Globally Friday, June 26
In season two, Snoopy and the Beagle Scouts are looking forward to carefree time in the majestic landscape of Camp Spring Lake.

[06/09/26 - 08:03 AM]
Now Streaming - "Sports Illustrated Swimsuit Runway Show" on Hulu
Hulu is bringing the energy and spectacle the "Sports Illustrated Swimsuit Runway Show" to audiences nationwide, with the special now streaming on Hulu and Hulu on Disney+ for bundle subscribers in the U.S.