[03/10/11 - 06:02 AM]
CBS Television Studios and Instagr.am Announce Promotional Tie-In for "NCIS: Los Angeles"
The winner of the "Flaunt Your City" campaign will be featured in the season finale, airing Tuesday, May 17 at 9:00/8:00c.

[via press release from CBS]


First-of-Its-Kind Partnership Combines Hit Network Television Series and Popular Photo Sharing App for Nationwide Photography Campaign

Winning Fan's Photo Will Appear in Season Finale Episode on Tuesday, May 17

LOS ANGELES - March 10, 2011 - CBS Television Studios and Instagr.am announced today a unique promotional partnership utilizing the global hit series, NCIS: LOS ANGELES.

Through Instagr.am, the popular photo sharing app, users can access exclusive behind-the-scenes show photography shot by the cast and producers. At the same time, NCIS: LOS ANGELES fans and Instagr.am users will be encouraged to share their favorite hometown photos of unique or iconic locales in their city, with an opportunity for their photo to be featured in the series' season finale.

The NCIS: LOS ANGELES "Flaunt Your City" campaign begins today, Thursday, March 10, and runs through Friday, April 1 at 6:00 PM, PT. The cast and producers will review and choose an Instagr.am photo, which will be integrated into the season finale on May 17 at 9:00 PM, ET/PT. Fans can view photo submissions from cast and other fans on Instagr.am (#NCISLA), Facebook (http://www.facebook.com/NCISLA) and CBS.com.

"'NCIS: Los Angeles' has always utilized photography in a unique way. Whether in sweeping images of the Los Angeles skyline or surveillance photos of a suspect, photos are a vital part of our storytelling process," stated Shane Brennan, Executive Producer. "We're excited to partner with Instagr.am to give our fans a behind-the-scenes look at our show, as well as see what photos they send us of their own hometowns."

"We're thrilled to team up with 'NCIS: Los Angeles' to bring viewers a new way to participate with the show," stated Instagr.am CEO Kevin Systrom. "I believe it underscores the forward-thinking nature of the CBS team to adopt Instagr.am to create a brand new experience for their viewers. Not only are we excited to see the behind-the-scenes look that the cast and crew will provide, we can't wait to browse the gorgeous photos viewers will send in of their hometown. It's a one-of-a-kind partnership that expands what social media means to business today, and we're glad to be part of it."

Directions to Participate in "Flaunt Your City":

1. Download the Instagr.am app to your iPhone (only available on iPhone, iPad and iTouch)

2. Follow the NCIS: LOS ANGELES cast on Instagr.am

3. Take photo of your favorite hometown spot with the app

4. HASHTAG your photo with #NCISLA

5. Upload all photographs by April 1, 2011, at 6:00 PM, PT

For complete instructions of the campaign, please visit www.facebook.com/NCISLA. *Data charges may apply for use of the Instagr.am app.

About Instagr.am

The popular social photo sharing application, Instagr.am, is a fast, beautiful and fun way to share your life with friends through a series of pictures. Snap a photo with your iPhone, choose a filter to transform the look and feel, send to Facebook, Twitter or Flickr - it's all as easy as pie. At present, the platform has about 2 million users who upload approximately 290,000 photos per day.


In its second season, NCIS: LOS ANGELES is the #2 scripted series (only behind NCIS) and averages 18 million viewers. The series stars Chris O'Donnell, LL COOL J, Daniela Ruah, Barrett Foa, Eric Christian Olsen, Renee Felice Smith and Linda Hunt. It is executive produced by Shane Brennan, R. Scott Gemmill and John P. Kousakis. The show's Instagr.am handle is NCISLA and cast handles are: ceod, llcoolj, DanielaRuah, BarrettFoa, ericcolsen and reneefelicesmith. CBS Television Studios' Twitter handle is @CBSTVStudios and www.cbstelevisionstudiosinsider.tumblr.com.

  [march 2011]  


[10/24/16 - 02:45 PM]
"Frozen," Walt Disney Animation Studios' Blockbuster Film, Makes Its Network Broadcast Premiere on ABC This Holiday Season
Look for "The Making of Frozen: A Return to Arendelle" that same night, Sunday, December 11 on the Alphabet.

[10/24/16 - 02:19 PM]
Video: MTV's "Sweet/Vicious" First Look Promos!
MTV's new series starring Eliza Bennett and Taylor Dearden and created by Jennifer Kaytin Robinson premieres November 15.

[10/24/16 - 01:21 PM]
TLC & Discovery Family to Premiere "Unichef: Uniting Through Food" on Thursday, November 17
The special will premiere at 7/6c on TLC followed by an encore presentation at 9/8c on Discovery Family Channel.

[10/24/16 - 01:20 PM]
Louis C.K., Ryan Reynolds, Tracy Morgan and More Join the Guest List as TBS's "Conan" Heads to New York for a Week of Shows
It will also continue O'Brien's string of innovative road show broadcasts from cities across the United States and around the globe.

[10/24/16 - 12:38 PM]
Food Network Gets Festive for the Holidays with the Return of "Cake Wars: Christmas"
Jonathan Bennett hosts the six hour-long episodes filled with the most over-the-top Christmas cake confections ever seen.

[10/24/16 - 11:21 AM]
Hallmark Movies & Mysteries' "Most Wonderful Movies of Christmas" 2016 Original Movie Premieres
"Love Always, Santa" will kick things off Sunday, November 6 on the cable channel.

[10/24/16 - 11:15 AM]
National Geographic Channel Announces Unprecedented and Historic Global Release of "Before the Flood"
"In our minds, there is no more important story to tell, no more important issue facing our planet than that of climate change," said Courteney Monroe.

[10/24/16 - 10:26 AM]
"Underfire: The Untold Story of PFC. Tony Vaccaro," Recounting the Life of a WWII Combat Infantryman and War Photographer, Debuts Nov. 14 on HBO
The film chronicles the life and vision of this remarkable man, exploring how photography defines the way the public perceives armed conflict, and revealing the sheer difficulty of survival while taking photos in a war zone.

[10/24/16 - 10:26 AM]
The CW Orders New Seasons of "Whose Line Is It Anyway?," "Penn & Teller: Fool Us," and "Masters of Illusion" for Summer 2017
The new seasons of these series will return as part of The CW's 2017 Summer schedule, with dates and times to be announced later.

[10/24/16 - 10:23 AM]
Video: Four New Promos for FX's New Drama Series "Taboo" Starring Tom Hardy
The new original series from Tom Hardy and Ridley Scott premieres early 2017.

[10/24/16 - 10:09 AM]
Video: Amazon Releases Retro 80s Commercial for "Red Oaks" Season 2
Look for the new season to premiere on Amazon Prime Video November 11.

[10/24/16 - 09:13 AM]
Amazon Original Series "The Grand Tour" Announces Studio Recording in Nashville, TN
"The Grand Tour" will launch in 4K on Friday, November 18 exclusively for Amazon Prime members.

[10/24/16 - 08:54 AM]
Seahawks-Cardinals "SNF" Leads Preliminary Results for the Night Among the Big 4 in Every Key Measure
NBC spins the numbers for Sunday, October 23.

[10/24/16 - 08:43 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Keeps NBC on Top
The Peacock once again leads the evening among total viewers and adults 18-49.

[10/24/16 - 07:55 AM]
Mike Tirico to Make Horse Racing Debut as Host of NBC's Primetime Coverage of the 2016 Breeders' Cup
"What a great event and venue for my maiden voyage with our incredibly talented horse racing team," Tirico said.