or


[04/12/11 - 07:32 AM]
The Style Network Announces New Makeover Series "Glam Fairy," A Spin-Off of the Network's Ratings Powerhouse Docu-Soap "Jerseylicious"
The premiere of the "Glam Fairy" special on January 30 drew nearly 250,000 total viewers.

[via press release from Style]

The Style Network Announces New Makeover Series "Glam Fairy," A Spin-Off of the Network's Ratings Powerhouse Docu-Soap "Jerseylicious"

New One-Hour Makeover Format Show from Endemol USA Follows Outrageous New Jersey Makeup Artist Alexa Prisco

Glam Fairy (n) - A name signifying one who has the capacity to transform a person by waving metaphorical wands thereby releasing a Glamazon.

Los Angeles, April 12, 2011 - The Style Network has ordered ten episodes of "Glam Fairy," a spin-off of the network's most-watched and highest-rated series, "Jerseylicious." Produced by Endemol USA, the new makeover format show takes viewers inside the glittery, high-energy world of makeup artist extraordinaire and "Glam Fairy" herself, Alexa Prisco. After leaving the Gatsby Salon, Alexa establishes a new business headquarters - 'The Glam Factory' - to serve as home base where she can showcase her makeover magic and build up clientele. Each fashion and beauty-centered episode will follow Alexa, accompanied by her team of "fairies," as she takes on new clients and uses her signature New Jersey style to transform women with hot new looks for all kinds of special occasions. The series will premiere this October on Style.

"I'm thrilled that the hit status of 'Jerseylicious' has spawned 'Glam Fairy' and launched Alexa from a pivotal character in the series to the star of her own makeover show. Her tremendous viewer popularity and extensive expertise make her a natural to continue to sprinkle her fairy dust over more deserving women with her own show," said Salaam Coleman Smith, President, The Style Network.

"'Glam Fairy' is the first exciting spin-off of the growing 'Jerseylicious' brand," said David Goldberg, Chairman of Endemol North America. "Our show's loyal and growing fan base has obviously responded to Alexa's talent and vibrant personality, and we couldn't be happier to extend our partnership with Style for another successful series."

Alexa Prisco is one of the top on-location airbrush makeup artist in New York and New Jersey, and her "fairies," including her best friend and client liaison John, and "Jerseylicious" hairstylist Briella, have business booming despite having just opened their new headquarters, 'The Glam Factory.' Providing hair, makeup and even photo services to women looking to be glamorous is not an easy task and one Alexa can't take on by herself so she decides to hire a young new assistant, also named Alexa, who is eager to follow in her glittery footsteps. Dubbed A2, the new assistant looks to be a promising addition to the 'Glam Fairy' team and shares Alexa's vision in taking business to the next level, but will need to earn her position as a reputable fairy.

In the new series, Alexa and her team's transformations will include a Weight Watchers group who have reached their goal weight and want to celebrate with "after" photos; a group of military wives looking to spice themselves up with retro "pin-up" shots, and a woman who wants to celebrate being 40 and single with a makeover and grand entrance at her "Fab at 40" birthday party. Each emotional episode culminates in a big reveal showcasing Alexa and her team's astounding makeovers.

In addition to revealing Alexa's life-changing makeovers, the series also explores her personal life, including Alexa's attempt to get her body back in shape when the team signs up for a "glammy boot camp." Alexa also begins to think about her future family life and explores a variety of options, including freezing her eggs. And in an effort to clear Glam Factory's spiritual energy, Alexa directs her team to hire a real-life Ghostbusters company.

The premiere of the "Glam Fairy" special on January 30, 2011 drew nearly 250,000 total viewers, which exceeded the time period average by more than +70% thanks to a strong delivery among Women 18-34. The special has gone on to reach over three million total viewers to date. In the special, Alexa showcased her makeover magic on a group of "boring" sorority girls, turning them into total babes by making their beauty on the outside match what's on the inside.

"Glam Fairy" is produced by Endemol USA for The Style Network. Three-time Emmy winner Alex Duda is the Executive Producer, joined by Style Executive Producers Sarah Weidman and Merah Chung.

About The Style Network

The Style Network is the destination for women 18-49 with a passion for the best in relatable, inspiring and transformational lifestyleprogramming. Style currently counts 67 million cable and satellite subscribers and is one of the fastest growing women's networks in the U.S. Mystyle.com keeps women up-to-date on all of the latest fashion and beauty news on the web. Style's popular series include "Ruby," "Giuliana & Bill," "Clean House," "Jerseylicious," "Kimora: Life in the Fab Lane," "How Do I Look?" "Too Fat for 15: Fighting Back" and "Whose Wedding is it Anyway?" The Style Network is a network ofNBCUniversal Entertainment & Digital Networks and Integrated Media, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.

About Endemol USA

Endemol USA is a leading producer of television programming specializing in unscripted andscripted genres for network and cable television. David Goldberg is Chairman of Endemol North America. The company produces the hit shows "Wipeout," "Extreme Makeover: Home Edition," "Jerseylicious" and "Big Brother." Endemol USA is a division of the Endemol Group, a leading international content developer, producer and distributor of television andonline programming. The company, headquartered in the Netherlands and the UK, has subsidiaries and joint ventures in 26 countries, including the major European markets, the U.S., South Africa, Argentina, Brazil, Mexico and Australia. Endemol is owned by a consortium consisting of Goldman Sachs Capital Partners, Mediaset Group and Cyrte Group. For more information, please visit http://www.endemolusa.tv. Endemol is a privately held company.





  [april 2011]  
S
M
T
W
T
F
S
     


· GLAM FAIRY (STYLE)
· JERSEYLICIOUS (STYLE)











[10/01/14 - 01:01 PM]
AMC Revolutionary War Drama "Turn: Washington's Spies" Begins Production on Second Season
The show will film in and around Richmond, Virginia, including at two historic locations in Williamsburg; Colonial Williamsburg's Historic Area and on the campus of the College of William & Mary.

[10/01/14 - 12:12 PM]
ESPN Extends Dick Vitale's Contract Through 2016-17
Vitale will call some of the season's top games across ESPN networks, including regular-season action primarily on ESPN and ESPN2 and the Men's Final Four for ESPN International.

[10/01/14 - 11:05 AM]
Celebrate the Holidays with "CMA Country Christmas" Hosted by Jennifer Nettles
The special, which features Jennifer Nettles hosting for the fifth year, airs this holiday season on the ABC Television Network.

[10/01/14 - 11:04 AM]
ABC to Encore "Once Upon a Time" Premiere This Sunday, Push "AFHV" Return by One Week
Look for season 25 of "America's Funniest Home Videos" to now launch on Sunday, October 12 at 7:00/6:00c.

[10/01/14 - 11:00 AM]
FX Networks Orders Comedy Pilot "Pariah"
Comedian Bill Burr stars in the project, about a volatile TV personality who is exiled from show business and forced to navigate society as a man with no apparent skills.

[10/01/14 - 10:49 AM]
Holidays at Food Network Get Even Sweeter with New Series "Holiday Baking Championship"
Hosted by Bobby Deen, the series premieres Sunday, November 9 at 9:00/8:00c on the cable channel.

[10/01/14 - 10:14 AM]
National League Division Series Presented by Budweiser Coverage Begins Friday, Oct. 3 on FOX Sports 1 & FOX Deportes
This week, MLB postseason coverage comes to FOX Sports 1 for the first time as America's new sports network is scheduled to televise up to eight games of the National League Division Series.

[10/01/14 - 10:14 AM]
ESPN's Audience up for Fiscal Year; U.S. Networks also Rise as a Group
ESPN spins the numbers for the fiscal year to date.

[10/01/14 - 10:14 AM]
"Tosh.0" to Debut Family-Friendly Episode Tuesday, October 7 at 10 p.m. on Comedy Central
"Comedy isn't about being clean or dirty, it's about appealing to as wide an audience as possible so I can sell more tickets to my stand-up shows," said Tosh.

[10/01/14 - 10:07 AM]
AMC to Debut "Better Call Saul" Music Video This Sunday, October 5 at 7:15pm ET/PT During the Final Night of The "Breaking Bad" Binge
The song is performed by country artist Junior Brown.

[10/01/14 - 10:00 AM]
OWN: Oprah Winfrey Network Delivers Growth Across Key Demos in Third Quarter
OWN spins the numbers for the third quarter of 2014.

[10/01/14 - 09:47 AM]
New Seasons of Hit Showtime(R) Comedy Series "Shameless," "House of Lies" and "Episodes" to Return Sunday, January 11th
Emmy-nominees William H. Macy, Don Cheadle and Matt LeBlanc are back with their respective series.

[10/01/14 - 09:46 AM]
Bounce TV Posts Double-Digit Viewership Gains in Third Quarter
Bounce TV spins the numbers for the third quarter of 2014.

[10/01/14 - 09:29 AM]
"NCIS: New Orleans" Retains 95% of Its Premiere in Viewers and 92% in Adults 18-49
CBS spins the numbers for Tuesday, September 30.

[10/01/14 - 09:15 AM]
Travel Channel's "Booze Traveler" Sends Host Jack Maxwell on the Ultimate Spirit'ual Journey
The series follows Jack Maxwell as he sets out across the globe to find the world's most interesting beverages and the people who drink them.