or


[04/12/11 - 07:32 AM]
The Style Network Announces New Makeover Series "Glam Fairy," A Spin-Off of the Network's Ratings Powerhouse Docu-Soap "Jerseylicious"
The premiere of the "Glam Fairy" special on January 30 drew nearly 250,000 total viewers.

[via press release from Style]

The Style Network Announces New Makeover Series "Glam Fairy," A Spin-Off of the Network's Ratings Powerhouse Docu-Soap "Jerseylicious"

New One-Hour Makeover Format Show from Endemol USA Follows Outrageous New Jersey Makeup Artist Alexa Prisco

Glam Fairy (n) - A name signifying one who has the capacity to transform a person by waving metaphorical wands thereby releasing a Glamazon.

Los Angeles, April 12, 2011 - The Style Network has ordered ten episodes of "Glam Fairy," a spin-off of the network's most-watched and highest-rated series, "Jerseylicious." Produced by Endemol USA, the new makeover format show takes viewers inside the glittery, high-energy world of makeup artist extraordinaire and "Glam Fairy" herself, Alexa Prisco. After leaving the Gatsby Salon, Alexa establishes a new business headquarters - 'The Glam Factory' - to serve as home base where she can showcase her makeover magic and build up clientele. Each fashion and beauty-centered episode will follow Alexa, accompanied by her team of "fairies," as she takes on new clients and uses her signature New Jersey style to transform women with hot new looks for all kinds of special occasions. The series will premiere this October on Style.

"I'm thrilled that the hit status of 'Jerseylicious' has spawned 'Glam Fairy' and launched Alexa from a pivotal character in the series to the star of her own makeover show. Her tremendous viewer popularity and extensive expertise make her a natural to continue to sprinkle her fairy dust over more deserving women with her own show," said Salaam Coleman Smith, President, The Style Network.

"'Glam Fairy' is the first exciting spin-off of the growing 'Jerseylicious' brand," said David Goldberg, Chairman of Endemol North America. "Our show's loyal and growing fan base has obviously responded to Alexa's talent and vibrant personality, and we couldn't be happier to extend our partnership with Style for another successful series."

Alexa Prisco is one of the top on-location airbrush makeup artist in New York and New Jersey, and her "fairies," including her best friend and client liaison John, and "Jerseylicious" hairstylist Briella, have business booming despite having just opened their new headquarters, 'The Glam Factory.' Providing hair, makeup and even photo services to women looking to be glamorous is not an easy task and one Alexa can't take on by herself so she decides to hire a young new assistant, also named Alexa, who is eager to follow in her glittery footsteps. Dubbed A2, the new assistant looks to be a promising addition to the 'Glam Fairy' team and shares Alexa's vision in taking business to the next level, but will need to earn her position as a reputable fairy.

In the new series, Alexa and her team's transformations will include a Weight Watchers group who have reached their goal weight and want to celebrate with "after" photos; a group of military wives looking to spice themselves up with retro "pin-up" shots, and a woman who wants to celebrate being 40 and single with a makeover and grand entrance at her "Fab at 40" birthday party. Each emotional episode culminates in a big reveal showcasing Alexa and her team's astounding makeovers.

In addition to revealing Alexa's life-changing makeovers, the series also explores her personal life, including Alexa's attempt to get her body back in shape when the team signs up for a "glammy boot camp." Alexa also begins to think about her future family life and explores a variety of options, including freezing her eggs. And in an effort to clear Glam Factory's spiritual energy, Alexa directs her team to hire a real-life Ghostbusters company.

The premiere of the "Glam Fairy" special on January 30, 2011 drew nearly 250,000 total viewers, which exceeded the time period average by more than +70% thanks to a strong delivery among Women 18-34. The special has gone on to reach over three million total viewers to date. In the special, Alexa showcased her makeover magic on a group of "boring" sorority girls, turning them into total babes by making their beauty on the outside match what's on the inside.

"Glam Fairy" is produced by Endemol USA for The Style Network. Three-time Emmy winner Alex Duda is the Executive Producer, joined by Style Executive Producers Sarah Weidman and Merah Chung.

About The Style Network

The Style Network is the destination for women 18-49 with a passion for the best in relatable, inspiring and transformational lifestyleprogramming. Style currently counts 67 million cable and satellite subscribers and is one of the fastest growing women's networks in the U.S. Mystyle.com keeps women up-to-date on all of the latest fashion and beauty news on the web. Style's popular series include "Ruby," "Giuliana & Bill," "Clean House," "Jerseylicious," "Kimora: Life in the Fab Lane," "How Do I Look?" "Too Fat for 15: Fighting Back" and "Whose Wedding is it Anyway?" The Style Network is a network ofNBCUniversal Entertainment & Digital Networks and Integrated Media, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.

About Endemol USA

Endemol USA is a leading producer of television programming specializing in unscripted andscripted genres for network and cable television. David Goldberg is Chairman of Endemol North America. The company produces the hit shows "Wipeout," "Extreme Makeover: Home Edition," "Jerseylicious" and "Big Brother." Endemol USA is a division of the Endemol Group, a leading international content developer, producer and distributor of television andonline programming. The company, headquartered in the Netherlands and the UK, has subsidiaries and joint ventures in 26 countries, including the major European markets, the U.S., South Africa, Argentina, Brazil, Mexico and Australia. Endemol is owned by a consortium consisting of Goldman Sachs Capital Partners, Mediaset Group and Cyrte Group. For more information, please visit http://www.endemolusa.tv. Endemol is a privately held company.





  [april 2011]  
S
M
T
W
T
F
S
     


· GLAM FAIRY (STYLE)
· JERSEYLICIOUS (STYLE)





[02/23/18 - 11:08 AM]
"Paterno" Debuts Saturday, April 7 on HBO
Starring Al Pacino in the title role, the drama centers on Penn State's Joe Paterno in the aftermath of the Jerry Sandusky sexual abuse scandal.

[02/23/18 - 10:18 AM]
Starz Original Series "Vida" Showrunner and Executive Producer Tanya Saracho Inks Exclusive Multi-Year Deal with Starz
Under the pact, Saracho will develop new projects for the network and continue as showrunner and executive producer on "Vida."

[02/23/18 - 10:05 AM]
Paramount Network's "Bar Rescue" Returns for Season Six on Sunday, March 11
"Bar Rescue" returns with all new episodes featuring bar owners across the US looking for one more chance at success.

[02/23/18 - 10:00 AM]
Netflix and Constantin Film Announce the Start of Production of "Polar"
Mads Mikkelsen, Vanessa Hudgens, Katheryn Winnick and Matt Lucas star in the film.

[02/23/18 - 09:31 AM]
Video: Take a Behind-the-Scenes Look at the Making of "Everything Sucks!"
The footage was shot entirely on handheld video cameras by the cast during production.

[02/23/18 - 08:31 AM]
Disney Channel Greenlights "Amphibia" and "The Owl House"
The network has also ordered a season four pickup for Disney TVA's Annie Award-nominated "Star vs. The Forces of Evil" from creator Daron Nefcy.

[02/23/18 - 08:30 AM]
Thursday's Broadcast Ratings: NBC Holds Onto Top Spot with Winter Olympics
The Peacock continues its streak among total viewers and adults 18-49.

[02/23/18 - 08:24 AM]
Maxine Peake & Brian Gleeson Join Desiree Akhavan in "The Bisexual"
The six-part series will be made available via Hulu in the United States.

[02/23/18 - 08:02 AM]
Video: Netflix Unleashes the "Queer Eye" Fab Five on One of Their Own!
The Fab 5 from "Queer Eye" took Netflix's Los Angeles headquarters by storm, making over their IT department known as the NERDS.

[02/23/18 - 05:01 AM]
90th Oscars(R) Performers Announced
Gael GarcĂ­a Bernal, Mary J. Blige, Andra Day, Natalia Lafourcade, Miguel, Keala Settle, Sufjan Stevens and Oscar winner Common will perform this year's nominated songs at the 90th Oscars ceremony.

[02/23/18 - 01:04 AM]
Netflix Announces Three New Originals From India
"We are thrilled to work with some of the world's most talented writers and producers to bring these stories to life for India and the world," said Erik Barmack.

[02/22/18 - 11:19 PM]
Development Update: Thursday, February 22
Updates include: NBC flips time periods for "A.P. Bio," "Champions"; Taye Diggs cast in The CW's "Spencer"; and Bellamy Young to topline "False Profits" for ABC.

[02/22/18 - 07:13 PM]
CMT Announces "Nashville's" Midseason Premiere on June 7, Followed by Series-Ending Finale July 26
When the series returns this summer, "Nashville" will feature two new recurring roles with the additions of Ronny Cox and Mia Maestro.

[02/22/18 - 06:02 PM]
VH1's Emmy(R) Award-Winning "RuPaul's Drag Race" Ru-veals New Cast for Historic 10th Season
The supersized season of "RuPaul's Drag Race" premieres on Thursday, March 22 and will feature 90-minute episodes, giving fans more fashion, lip-syncs and drag than ever before.

[02/22/18 - 02:49 PM]
Tony and Emmy Award Winner Kristin Chenoweth Is Ready to Kill It on Season Two of NBC's "Trial & Error"
The premiere for the second season of "Trial & Error" will be announced at a later date.