[03/09/12 - 09:11 AM]
Oxygen Media Partners With ACTV8.ME for "The Glee Project" Season Two
Oxygen will utilize ACTV8's technology "to power experiences that reward fans with exclusive access to contenders and the opportunity to receive on-air recognition."

[via press release from Oxygen]


AUSTIN, TX - March 9, 2012 - Oxygen Media announced a partnership with ACTV8.ME to power its new Social TV platform for "The Glee Project" season two, premiering this summer 2012. Oxygen will offer fans the opportunity to experience a talent-powered, relationship-driven social TV platform that connects them directly to the series contenders over the course of the entire competition. The spinoff competition series, which awards one winner a seven episode arc on "Glee," will return with 14 talented and unique contenders -- two more than season one -- additional themes and all new music. The announcement was made today from the South by Southwest(R) (SXSW(R)) Conference in Austin, Texas.

"We had ambitious goals for pushing the boundaries of engagement and ACTV8.ME proved to be the partner and platform to deliver on them," said Jennifer Kavanagh, Senior Vice President, Digital, Oxygen Media. "The most valuable reward we can offer fans is access to the talent they love. The core of our Social TV platform is about engaging to earn experiences."

Oxygen will utilize ACTV8's technology to power experiences that reward fans with exclusive access to contenders and the opportunity to receive on-air recognition. Throughout the season, select super fans will participate in exclusive live video chats with their favorite contenders, and one lucky fan will even get to meet their favorite contender face-to-face. Building upon the social success of "The Glee Project" season one, Oxygen and ACTV8.ME will also create a second screen experience that is essential to the series. During each episode, fans will be able to unlock new content, use their mobile devices to share their favorite moments from the show in real-time, and to participate in challenges and homework assignments issued by the contenders. Fans will also have access to exclusive synchronized content that compliments the viewing experience during the second season.

Mark Burnett, one of the most successful global producers and the acknowledged pioneer of reality programming in the U.S., partnered with ACTV8.ME in December 2011 to usher in a whole new world of audience participation and integration with television.

"Oxygen's partnership with ACTV8.ME as their social TV platform of choice aligns with my belief that ACTV8 is the cutting-edge solution for second-screen content," said Burnett.

ACTV8.ME delivers what it calls a "complete global media integration platform." The platform synchronizes a user's mobile device or tablet to any live or recorded video broadcast and not only provides rich interactive content to the user's device related to the programming, but also feeds viral hooks into Facebook and Twitter. With its proprietary technology, ACTV8.ME has married broadcast and cable television to the two largest social media platforms on the planet, and then made this all interactive, thus creating the ultimate uber-platform. Their powerful technology enables ACTV8.ME to deliver a host of program enhancements, line extensions, quizzes, trivia, gaming and sales experiences in conjunction with any TV programming.

Brian Shuster, CEO of ACTV8.ME said, "We are very excited to be working in partnership with the innovative and creative teams at Oxygen Media, they will truly define a new landscape of connectivity to the audience."

The announcement of Oxygen Media's partnership with ACTV8.ME comes during the South by Southwest(R) (SXSW(R)) Conference in Austin. Jennifer Kavanagh, Senior Vice President of Digital, Oxygen Media, is a Presenter on the conference panel entitled "Integrating Brands into Social Television" on Saturday, March 10 from 9:30 - 10:30 a.m.

"The Glee Project" season two will return with Ryan Murphy and Dante Di Loreto continuing as executive producers along with series executive producers Michael Davies and Shauna Minoprio of Embassy Row. Murphy will once again join casting director Robert Ulrich, choreographer and "Glee" co-producer Zach Woodlee and vocal coach Nikki Anders in the final deliberations of each installment of the series.

About ACTV8.ME

ACTV8.ME empowers hit TV shows with its technology working alongside major TV networks and production partners, ACTV8.ME delivers a "complete global media integration platform," which brings amazing new user experiences to life in next-generation TV connectivity. ACTV8.ME leads the way in developing and designing new second-screen interactive TV interfaces and mobile applications that facilitate discovery of content and users' relationships with it. with its proprietary technologies, ACTV8.ME marries broadcast and cable television to the two largest social media platforms on the planet, and then makes it all interactive, thus creating the ultimate ´┐Żber platform.

Its second-screen platform was built with a vision and focus to empower cable TV subscribers to interact with TV content, while integrating social channel engagements, such as Facebook and Twitter, and a new digital ad model that creates a first of its kind, one-to-one relationship with the consumer. their deployments enhance the TV viewing experience by providing interactivity, social game mechanics, community sharing and exclusive offers in the form of real-time digital coupons.

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content including "The Glee Project," "Bad Girls Club," and "Tori & Dean: Home Sweet Hollywood," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. "The Glee Project" is a winner of a 2012 Gracie Award which honors programming created for women, by women and about women for "Outstanding Reality Show." A social media trendsetter, Oxygen is a leading force in engaging modern young women, wherever they are, with popular, award winning features online including www.OxygenLive.com, the real time social viewing party that is also available as an app for the iPhone and iPad. Oxygen is available in 79 million homes, and can be found online and on mobile devices at www.oxygen.com. Follow us on Twitter at www.twitter.com/OxygenPR. Oxygen Media is a service of NBCUniversal.

  [march 2012]  


[10/13/15 - 02:42 PM]
"The Wiz Live" Key Art
Get your first look at David Alan Grier as the Cowardly Lion, Shanice Williams as Dorothy, Ne-Yo as the Tin Man and Elijah Kelley as the Scarecrow.

[10/13/15 - 02:38 PM]
Katie Nolan's Takedown of Greg Hardy Sets "Garbage Time" Digital Viewership Record
FOX Sports spins the digital numbers from Wednesday, October 7 to date.

[10/13/15 - 02:15 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, October 12.

[10/13/15 - 01:16 PM]
National Geographic Channel and Bill Nye Tackle Climate Change with a Little Muscle from Arnold Schwarzenegger
"Explorer: Bill Nye's Global Meltdown" premieres Sunday, November 1 at 8:00/7:00c.

[10/13/15 - 01:01 PM]
New Daytime Show Hosted by Harry Connick, Jr. Sold to FOX Television Stations
"Harry" will be hosted by multi-award winning musician, singer, composer, actor and legendary live performer Harry Connick, Jr. and will air on the Fox owned TV stations in 17 markets.

[10/13/15 - 12:55 PM]
MLB ALDS Comes Down to the Wire with Two Deciding Game 5s Tomorrow on FS1 & FOX Deportes
Kevin Burkhardt, Eric Karros, Frank Thomas and C.J. Nitkowski kick things off with a pre-game show at 3:00 PM ET.

[10/13/15 - 12:26 PM]
The Simpsons "Treehouse of Horror" Marathon to Air October 25 - October 31 on FXX
Said stunt features all 25 spooktacular "Treehouse of Horror" episodes airing in consecutive order.

[10/13/15 - 11:28 AM]
Video: WGN America Unveils Provocative First Trailer for the Highly Anticipated New Drama "Outsiders"
David Morse, Thomas M. Wright and Ryan Hurst co-star in the series, premiering in early 2016.

[10/13/15 - 11:27 AM]
DIY Network Premieres "Miami Flip" on October 21
In the series, licensed contractor and fearless renovator Carolina Sullivan showcases her keen eye for buying low and selling high as she and her team gut outdated Miami properties and renovate them into gorgeous modern homes to sell.

[10/13/15 - 11:22 AM]
Hallmark Channel Reaps Top Ratings with Premiere of Latest Original Movie, "Harvest Moon"
The Hallmark Channel spins the numbers for Saturday, October 10.

[10/13/15 - 11:08 AM]
ABC Television Network Gives Hit New Drama Series "Quantico" a Full Season Order
Season to date, "Quantico" ranks as Sunday's No. 1 scripted broadcast show in Adults 18-49, improving the 10 o'clock hour for ABC by 44%.

[10/13/15 - 10:41 AM]
Starz Shocks Fans with a Surprise Screening of "Ash vs Evil Dead" at New York Comic-Con 2015
Nearly 2,400 fans were treated to the surprise screening at the Hammerstein Ballroom in New York City.

[10/13/15 - 10:26 AM]
FX to Air Special Halloween Marathon of the Hit FOX Show "Scream Queens"
Spend Halloween night with FX, catching up on the first six episodes of the new FOX horror comedy.

[10/13/15 - 09:59 AM]
Donald Trump to Host "SNL" on Nov. 7 with Musical Guest Sia
Trump previously hosted "SNL" on April 3, 2004.

[10/13/15 - 09:08 AM]
H.R. Pufnstuf Returns to Kids TV for First Time in Over 45 Years in Sid & Marty Krofft's Preschool Hit "Mutt & Stuff" on Nickelodeon
Featuring H.R. Pufnstuf, Cling and Clang, Freddy the Flute and the Rescue Racer, the special is part of an additional 20 episode order that Nickelodeon has greenlit, bringing the total to 40 for "Mutt & Stuff's" first season.