or


[06/26/12 - 06:34 AM]
FOX and Shine America Announce Walmart as an Official Sponsor of Culinary Smash Hit "MasterChef"
The on-air integrations will "highlight Walmart's premium selection and wide assortment of top quality USDA Choice steaks, which are available in stores nationwide."

[via press release from FOX]

FOX AND SHINE AMERICA ANNOUNCE WALMART AS AN OFFICIAL SPONSOR OF CULINARY SMASH HIT "MASTERCHEF"

Walmart To Be Featured in On-Air and Online Integrations

The Search for America's Best Amateur Cook Continues Tonight on FOX

Fox Broadcasting Company (FOX) and Shine America announced today that Walmart is an official sponsor of MASTERCHEF's third season. Walmart's partnership with MASTERCHEF will be featured in three exciting challenges this season, the first of which airs tonight, Tuesday, June 26 (9:00-10:00 PM ET/PT) on FOX. The on-air integrations will highlight Walmart's premium selection and wide assortment of top quality USDA Choice steaks, which are available in stores nationwide.

In tonight's episode, the Top 13 amateur cooks compete in a mystery box challenge featuring Walmart's USDA Choice T-Bone steaks and a variety of fresh produce and spices, all of which cost less than $15 total. In this challenge, the first of three on-air integrations, judges Gordon Ramsay, Joe Bastianich and Graham Elliot will award the contestant who cooks the most imaginative and well-executed dish with a significant advantage in the next round.

Later this season, in the other Walmart on-air integrations, the remaining contestants will visit a rodeo and work in teams to prepare an outstanding steak meal for 101 hungry cowboys. Finally, in an intense pressure test, the amateur cooks facing elimination will create three steak dishes using Walmart USDA Choice steaks.

In addition, Walmart will sponsor and be featured in exclusive content that can be seen on www.fox.com/MasterChef, as well as Walmart's YouTube channel; official Facebook page, www.facebook.com/walmart; and Twitter page, www.twitter.com/walmart.

The competition heads to the beach next Monday, July 2 (9:00-10:00 PM ET/PT) as the judges split up the remaining contestants into three teams to compete in a food truck challenge. Each team will create a delicious menu for beachgoers. The team that earns the most money wins the challenge, while the losing team faces elimination in a pressure test. On Tuesday, July 3 (9:00-10:00 PM ET/PT), Graham Elliot joins the amateur cooks in the MASTERCHEF kitchen and whips up his own dish using the mystery box ingredients. But the intensity reaches a boiling point for the remaining contestants as they face a double elimination that will send not one, but two amateur cooks home.

MASTERCHEF is produced by Shine America and One Potato Two Potato and is based on the format created by Franc Roddham and Shine. Shine International handles distribution for the MASTERCHEF format. Elisabeth Murdoch, Eden Gaha, Robin Ashbrook, Gordon Ramsay, Adeline Ramage Rooney, Patricia Llewellyn and Ben Adler serve as executive producers.

"Like" MASTERCHEF on Facebook at www.facebook.com/MasterChef. Follow the series on Twitter @MASTERCHEFonFOX and join the discussion at #masterchef.

About Walmart:

Wal-Mart Stores, Inc. (NYSE: WMT) serves customers and members more than 200 million times per week at over 10,000 retail units under 69 different banners in 27 countries. With fiscal year 2012 sales of approximately $444 billion, Walmart employs more than two million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting http://walmartstores.com, and on Facebook at http://facebook.com/walmart and on Twitter at http://twitter.com/walmart. Online merchandise sales are available at http://www.walmart.com and http://www.samsclub.com.

About Shine America:

Shine America is a world leader in producing and distributing compelling scripted and unscripted television and digital content, building brands through the leveraging of its intellectual property and creating integrated marketing opportunities for advertisers. Shine America is known for popular and award-winning original series including "The Biggest Loser," "Tabatha Takes Over," "Shear Genius" and "The Buried Life"; adaptations of Shine Group formats MASTERCHEF, "One Born Every Minute" and "Parental Control"; long-running scripted hits "The Office," "Ugly Betty" and "The Tudors"; and more than 20 groundbreaking original online series on MSN, Yahoo!, YouTube premium channels and other platforms, many of these produced in partnership with global brands such as Toyota, Kraft Foods, Subway and Microsoft. Through its distribution arm, Shine International, Shine America distributes its extensive library of programming and formats to more than 150 countries.

About One Potato Two Potato:

One Potato Two Potato was co-founded by Gordon Ramsay and Optomen Television in 2008 to exclusively create and produce worldwide content for Ramsay ventures across all media, including television, digital and publishing. Renowned for award-winning original programming, the company produces high-quality TV shows on both sides of the Atlantic, including HOTEL HELL, making its debut late summer 2012 and the smash hit MASTERCHEF, both for FOX; as well as "Gordon Ramsay Behind Bars" and "Gordon's Great Escape" for Channel 4 in the U.K.; and "My Kitchen," for UKTV's Good Food Channel. Ramsay's groundbreaking and hugely popular Channel 4 series, "Cookalong Live," aired as a special on FOX and has since become a successful format around the world. OPTP is also currently in development on several exciting unscripted and scripted projects, within and beyond the food genre, for network, cable and digital platforms in the U.S., U.K. and Australia. OPTP distributes its hugely popular TV programming and formats to more than 200 territories via Optomen International. The company became part of the All3Media group in 2010. Find out more about One Potato Two Potato at www.onepotatotwopotato.tv.





  [june 2012]  
S
M
T
W
T
F
S
     


· MASTERCHEF (FOX)





[03/30/26 - 01:00 PM]
CBS Announces Season Finale Airdates for 2025-2026
The network today announced season finale dates for its original primetime comedies, dramas and unscripted series for the 2025-2026 broadcast season.

[03/30/26 - 12:42 PM]
NBC Sports Delivers Largest MLB Opening Day Audience on Record for Multi-Game Presentation
The two-game presentation averaged 2.7 million viewers across NBC and Peacock, based on official Nielsen Big Data + Panel and digital data from Adobe Analytics.

[03/30/26 - 12:10 PM]
"Greys Anatomy" Returns for Season 23 on ABC
The network confirmed the news on social media today.

[03/30/26 - 11:02 AM]
Investigation Discovery's "Hollywood Demons" Returns with Season 2 Premiere on April 20, 2026
New episodes will continue to pull back the glamorous curtain of fame and dissect pivotal moments in popular culture to expose the hidden sacrifices, struggles, and scandals that accompany life in the spotlight.

[03/30/26 - 10:36 AM]
"Dr. Pimple Popper: Breaking Out" Returns for Season 2 Premiering Mondays at 9P/8C Starting April 20 on Lifetime
As the 2025 Critics Choice Real TV Award winner for Female Star of the Year, Dr. Lee continues her relationship with Lifetime as she mentors up-and-coming protégés and helps more patients suffering from painful, complex, and often life-altering dermatological conditions.

[03/30/26 - 10:14 AM]
BET Launches the Creator Studio with "The Jason Lee Show" to Premiere April 8 as Flagship Series from New Digital-First Platform
With new episodes dropping every Wednesday, the series combines access to Lee's day-to-day life with sit-down conversations alongside his celebrity guests.

[03/30/26 - 10:03 AM]
FOX Sports and The Workshop Content Studios Announce New Original College Basketball Documentary "March in the Garden" Premiering April 1 on FS1
The film, presented by Pacific Life, offers an all-access look at the tradition, stakes and legacy surrounding the 2026 Men's Big East college basketball tournament at Madison Square Garden.

[03/30/26 - 10:01 AM]
Ready, Set, "Danny Go!" The Beloved Children's Show Is Coming to Netflix
Starting April 6, five episodes packed with fan-favorite songs like "'Ka-Pow!' Superhero Dance" and action-filled adventures like "Escape from Tiger Island!" are coming to Netflix.

[03/30/26 - 10:01 AM]
Video: HBO Releases Second Trailer for Season Three of the HBO Original Drama Series "Euphoria," Debuting April 12
A group of childhood friends wrestle with the virtue of faith, the possibility of redemption, and the problem of evil.

[03/30/26 - 09:01 AM]
The 90th Masters Tournament Begins on Amazon Prime Video, Thursday April 9th
Teeing off at 1:00 p.m. ET on both days, Prime Video will open this year's first and second rounds with two additional hours of live Tournament coverage on Thursday, April 9 and Friday, April 10, as the best players in the world converge to compete for a coveted Green Jacket.

[03/30/26 - 08:31 AM]
Emmy-Winning Comedy Superstar Wanda Sykes Celebrates Her Legacy for Her Third Netflix Comedy Special
"Wanda Sykes: Legacy" premieres globally on Netflix on May 19.

[03/30/26 - 08:15 AM]
CBS News Boosts Its Investigative Unit with Five New Award-Winning Journalists
Joining the investigative unit immediately are: former Washington Post journalist Daniel Gilbert; The Free Press writer Gabe Kaminsky; and CBS News' Laura Geller, Jake Rosenwasser and Callie Teitelbaum.

[03/30/26 - 08:03 AM]
Video: "This First House" - Official Trailer - The Roku Channel
From the producers of "This Old House," a team of young experts guide two millennial families through the process of buying, fixing up, and moving into their first home.

[03/30/26 - 07:01 AM]
BritBox Announces Second Season of "Lynley," Now in Production
Leo Suter returns as DI Tommy Lynley and revealed news of the second season, along with details of new and returning cast members, during an appearance on "On the Box: The BritBox Podcast."

[03/30/26 - 07:01 AM]
Video: "Vitrerie Joyal" - Official Trailer - Prime Video
Dive into the world of "Vitrerie Joyal," the new series by Martin Matte, following the daily life of a Quebec family-run business in the 1990s.