or


[02/14/13 - 03:25 PM]
USA Network Unveils "Psych" The S#cial Sector - A New Interactive Murder Mystery Launches February 15
The eight-week multiplatform murder mystery builds on the success of the Emmy-nominated, fan favorite HashTag Killer.

[via press release from USA]

USA NETWORK UNVEILS "PSYCH" THE S#CIAL SECTOR - A NEW INTERACTIVE MURDER MYSTERY LAUNCHES FEBRUARY 15

Building on Emmy-Nominated Success of PSYCH HashTag Killer, the New Social TV Thriller Makes Fan Generated Content a Part of the Experience

The Seventh Season of PSYCH Premieres on USA Network, Wednesday, February 27, 10/9c

February 14, 2013 - New York - USA Network is launching PSYCH The S#cial Sector, a new eight-week multiplatform murder mystery this Friday, February 15. Building on the success of the Emmy-nominated, fan favorite HashTag Killer, The S#cial Sector centers around an online reality competition in which contestants are sequestered in an unknown location and one contestant is voted off each week. When Shawn and Gus (series stars James Roday and Dulé Hill) discover the eliminated contestants are turning up dead, they enlist self-professed PSYCH-Os to become their Digital Assistants and help find the location of the reality show's house and catch the killer. Fans will help Shawn and Gus solve the case through a series of real-time communications, mini-games, crowding-sourcing challenges and an interactive Fan Theory Board where fans can post video responses to weekly challenges from the PSYCH characters. Directed by Kirsten Nelson (co-star Chief Vick), this parallel digital storyline can be played via desktop or tablet at SocialSector.usanetwork.com and Tweeted using #SocialSector.

"PSYCH The S#cial Sector is the next evolutionary step in storytelling as it engages our fans by bringing them into the story with their own social and video-based content which they can share with other viewers and become part of a fantastic show experience," said Jesse Redniss, senior vice president, Digital, USA Network. "This Social TV activation reflects our ongoing efforts to push the boundaries of storytelling across every screen and harness the immense power of fandom by creating a deeper connection our viewers."

When The S#cial Sector opens, fans find Shawn (Roday) enjoying his latest web addiction, the online reality TV show "The S#cial Sector" - a last-man-standing competition featuring six contestants and a mysterious host, sequestered in an unknown location. The Host explains to viewers but NOT to the contestants that this is a deadly game - when a contestant is eliminated, they die. Shawn and Gus will interact with their Digital Assistants as they attempt to figure out where and why the contestants are being killed off. An integral part of solving this case is The Fan Theory Board in which Shawn and Gus will elicit help from the Digital Assistants, comment on those theories that intrigue them the most, and pull the best theory of the week directly into the game. Fans will also earn points on Club PSYCH to receive tangible goods, invaluable signed collectables and show related rewards.

"My involvement in The S#cial Sector has made an impact on me as an actor and director because I appreciate how these Social TV extensions are changing our craft by going beyond the linear experience to direct engagement with our fans," said Kirsten Nelson, co-star, PSYCH. "As this launches, I'm looking forward to seeing how our fans plunge into this social murder mystery and interact not only with Shawn and Gus, but with each other to help solve the crime."

The S#cial Sector was overseen by the executive producers Chris Henze, Kelly Kulchak and Steve Franks, as well as the writers of the project Brittany Hilgers, Tory Walker and Daniel Carter. It was created in conjunction with 30 Ninjas, a creator of cutting-edge transmedia entertainment, and SocialSamba, the leader in social storytelling technology, as well as Ralph, a creative agency specializing in creating content for the entertainment industry, and Theatrics.com, a collaborative video storytelling platform enabling the incorporation of user generated content.

The #1 network in all of basic cable for seven consecutive years, USA Network is seen in over 102 million U.S. homes. USA is a leader in scripted programming with a powerful stable of originals, spectacular live television and is home to the best in blockbuster theatrical films, a broad portfolio of acquired series and entertainment events. Viewers come to USA to find television's best in critically-acclaimed and award-winning original programming. A trailblazer in digital innovation and storytelling, USA is defining, driving and setting the industry standard for Social TV. USA is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal. The award-winning website is located at www.usanetwork.com . Characters Welcome.

USA Network is a program service of NBCUniversal Cable a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [february 2013]  
S
M
T
W
T
F
S
     


· PSYCH (USA)









[11/26/14 - 11:15 AM]
Watch a Sneak Peek at a Special Bite-Sized "Brooklyn Nine-Nine" Airing Thanksgiving, After the Football Game, on FOX
Said installment, guest starring Eva Longoria, then airs in full on Sunday, November 30 at 8:30/7:30c.

[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 10:45 AM]
Six Groups Battle for First Place on Wednesday, Dec. 17 in the Two-Hour Special Edition of "The Sing-Off"
Returning judges Jewel and Shawn Stockman will be joined by Fall Out Boy frontman Patrick Stump while Nick Lachey is once again set as host.

[11/26/14 - 09:56 AM]
TNT Offers On-Demand Sneak Peek of Dwayne "The Rock" Johnson's New Series "Wake Up Call"
Fans will be able to watch the sneak peek episode through the Watch TNT app & www.tntdrama.com starting Thanksgiving Day.

[11/26/14 - 09:45 AM]
Nick Jonas to Perform Hit Single "Jealous" from Self-Titled Album on Monday, Dec. 1 Telecast of "The Voice"
Hot country newcomer RaeLynn is also set to perform on the Tuesday, December 2 telecast.

[11/26/14 - 09:14 AM]
NBCSN Presents "NASCAR America" Specials Recapping the Thrilling Top Moments of 2014
The specials began airing during "NASCAR America's" 30-minute 5 p.m. ET time slot on Nov. 19, with new episodes debuting Dec. 1, 2, 10 and 11, and culminating on Dec. 16 with the Top 20 Moments of 2014.

[11/26/14 - 09:08 AM]
CBS to Broadcast Special Editions of "The Late Late Show," Jan. 5 - March 6
Judd Apatow, Will Arnett, Wayne Brady, Drew Carey, Jim Gaffigan, Billy Gardell, Sean Hayes, Thomas Lennon, John Mayer and Kunal Nayyar are among the scheduled guest hosts.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/26/14 - 08:14 AM]
USSA, NBC Sports Group and Universal Sports Network to Provide Unprecedented Coverage of 2014-15 U.S. Ski and Snowboarding Season
The partnership will result in a record 67 of hours of coverage this season across NBC, NBCSN, and Universal Sports.

[11/26/14 - 08:07 AM]
New Survey from National Geographic Channel and Kelton Global Timed to the Premiere of "Sleepless in America" Finds That Most Americans Sleep Less Than Eight Hours a Night
What's more alarming is that our efforts to get more rest could actually be doing more harm than good.

[11/25/14 - 05:08 PM]
Remaining Episodes of "Selfie" Will Be Available Weekly Starting Today on Hulu with a Plus Subscription
The series previously aired Tuesday nights at 8:00/7:00c on ABC.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:35 PM]
Video: Six New Videos for "Archer" Season Six
The electrifying new season of "Archer" premieres January 8 on FX.