or


[02/14/13 - 03:25 PM]
USA Network Unveils "Psych" The S#cial Sector - A New Interactive Murder Mystery Launches February 15
The eight-week multiplatform murder mystery builds on the success of the Emmy-nominated, fan favorite HashTag Killer.

[via press release from USA]

USA NETWORK UNVEILS "PSYCH" THE S#CIAL SECTOR - A NEW INTERACTIVE MURDER MYSTERY LAUNCHES FEBRUARY 15

Building on Emmy-Nominated Success of PSYCH HashTag Killer, the New Social TV Thriller Makes Fan Generated Content a Part of the Experience

The Seventh Season of PSYCH Premieres on USA Network, Wednesday, February 27, 10/9c

February 14, 2013 - New York - USA Network is launching PSYCH The S#cial Sector, a new eight-week multiplatform murder mystery this Friday, February 15. Building on the success of the Emmy-nominated, fan favorite HashTag Killer, The S#cial Sector centers around an online reality competition in which contestants are sequestered in an unknown location and one contestant is voted off each week. When Shawn and Gus (series stars James Roday and Dulé Hill) discover the eliminated contestants are turning up dead, they enlist self-professed PSYCH-Os to become their Digital Assistants and help find the location of the reality show's house and catch the killer. Fans will help Shawn and Gus solve the case through a series of real-time communications, mini-games, crowding-sourcing challenges and an interactive Fan Theory Board where fans can post video responses to weekly challenges from the PSYCH characters. Directed by Kirsten Nelson (co-star Chief Vick), this parallel digital storyline can be played via desktop or tablet at SocialSector.usanetwork.com and Tweeted using #SocialSector.

"PSYCH The S#cial Sector is the next evolutionary step in storytelling as it engages our fans by bringing them into the story with their own social and video-based content which they can share with other viewers and become part of a fantastic show experience," said Jesse Redniss, senior vice president, Digital, USA Network. "This Social TV activation reflects our ongoing efforts to push the boundaries of storytelling across every screen and harness the immense power of fandom by creating a deeper connection our viewers."

When The S#cial Sector opens, fans find Shawn (Roday) enjoying his latest web addiction, the online reality TV show "The S#cial Sector" - a last-man-standing competition featuring six contestants and a mysterious host, sequestered in an unknown location. The Host explains to viewers but NOT to the contestants that this is a deadly game - when a contestant is eliminated, they die. Shawn and Gus will interact with their Digital Assistants as they attempt to figure out where and why the contestants are being killed off. An integral part of solving this case is The Fan Theory Board in which Shawn and Gus will elicit help from the Digital Assistants, comment on those theories that intrigue them the most, and pull the best theory of the week directly into the game. Fans will also earn points on Club PSYCH to receive tangible goods, invaluable signed collectables and show related rewards.

"My involvement in The S#cial Sector has made an impact on me as an actor and director because I appreciate how these Social TV extensions are changing our craft by going beyond the linear experience to direct engagement with our fans," said Kirsten Nelson, co-star, PSYCH. "As this launches, I'm looking forward to seeing how our fans plunge into this social murder mystery and interact not only with Shawn and Gus, but with each other to help solve the crime."

The S#cial Sector was overseen by the executive producers Chris Henze, Kelly Kulchak and Steve Franks, as well as the writers of the project Brittany Hilgers, Tory Walker and Daniel Carter. It was created in conjunction with 30 Ninjas, a creator of cutting-edge transmedia entertainment, and SocialSamba, the leader in social storytelling technology, as well as Ralph, a creative agency specializing in creating content for the entertainment industry, and Theatrics.com, a collaborative video storytelling platform enabling the incorporation of user generated content.

The #1 network in all of basic cable for seven consecutive years, USA Network is seen in over 102 million U.S. homes. USA is a leader in scripted programming with a powerful stable of originals, spectacular live television and is home to the best in blockbuster theatrical films, a broad portfolio of acquired series and entertainment events. Viewers come to USA to find television's best in critically-acclaimed and award-winning original programming. A trailblazer in digital innovation and storytelling, USA is defining, driving and setting the industry standard for Social TV. USA is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal. The award-winning website is located at www.usanetwork.com . Characters Welcome.

USA Network is a program service of NBCUniversal Cable a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [february 2013]  
S
M
T
W
T
F
S
     


· PSYCH (USA)





[07/22/14 - 01:49 PM]
Hide the Donuts! FXX Is Bringing Homer Simpson's Dome to Comic-Con
Starting in August, FXX will become the cable network home for all seasons of "The Simpsons," excluding seasons airing in their first run on FOX.

[07/22/14 - 01:47 PM]
HGTV Still Tops on Sundays - "Flipping the Block" One of HGTV's "Best Series Premieres Ever"
HGTV spins the numbers for Sunday, July 20.

[07/22/14 - 01:14 PM]
Velocity's Hit Car Restoration Series "FantomWorks" Returns for Season Two on Sunday, July 27 at 9 and 10 PM ET/PT
Dan Short and his team kick-off Velocity's week-long summer programming event "Dream Car Week" with all-new back-to-back episodes from season two.

[07/22/14 - 12:10 PM]
Virtual Reality Meets Middle Earth - And The Muppets (!) at Warner Bros.' Star-Packed Booth for Comic-Con 2014
Plus: from Thursday through Sunday, a cavalcade of talent will be signing for fans at the Warner Bros. booth.

[07/22/14 - 12:04 PM]
Spike TV's "Comic-Con All Access" to Be Programmed and Controlled by Fans Via Social Media
Additionally, Spike will celebrate the industries "Game Changer of the Year," as voted by the fans.

[07/22/14 - 11:34 AM]
Adult Swim Once Again Ranks #1 Among Basic Cable Networks for Primetime Delivery of Adults 18-34
Turner spins the numbers for the week of July 14-20.

[07/22/14 - 11:20 AM]
TNT Wins Fourth Week in a Row, with "Major Crimes," "Rizzoli & Isles" and "The Last Ship" Leading the Pack
TNT spins the numbers for the week of July 14-20.

[07/22/14 - 11:16 AM]
Hilarious Roastmaster Jeff Ross Mentors Comics to Roast Famed Funnyman Gilbert Gottfried on NBC's "Last Comic Standing" Thursday, July 24
The result is a no-holds barred, hilarious night of comedy at the Avalon Ballroom in Hollywood, where the comics roast not only Gottfried, but also each other.

[07/22/14 - 11:13 AM]
Premiere of New American Heroes Channel Series "Gunslingers" Breaks Network Record for P2+ and HH Delivery
American Heroes Channel spins the numbers for Sunday, July 20.

[07/22/14 - 11:12 AM]
HBO Confirms Sept. 20 Debut for "On the Run Tour: Beyonce and Jay Z"
Featuring the superstars in their first collaborative tour - and their first HBO concert event - the special will tape September 12 and 13 at Stade de France in Paris.

[07/22/14 - 10:32 AM]
PBS Arts Fall Festival 2014 Kicks Off September 26
Entering its fourth season, the PBS Arts Fall Festival has become a Friday night fall tradition, reaching more than 33 million viewers since its conception in 2011.

[07/22/14 - 10:31 AM]
PBS and BBC Worldwide North America Sign Deal to Bring Fourth Season of "Call the Midwife" to U.S.
Look for a special holiday episode on Sunday, December 28 followed by season four on Sunday, March 29.

[07/22/14 - 10:30 AM]
PBS Announces New Series: "The Brain with Dr. David Eagleman"
The show will premiere in 2015 as part of the PBS "Think Wednesday" lineup of science and nature programming.

[07/22/14 - 10:29 AM]
New PBS Documentary Reveals the Untold Story of the U.S. Navy SEALs
The two-hour special premiers on Veterans Day, Tuesday, November 11 at 9:00/8:00c.

[07/22/14 - 10:28 AM]
PBS and "American Experience" Announce "Walt Disney" to Premiere Fall 2015
The film features rare archival footage from the Disney vaults, scenes from some of his greatest films, and includes interviews with animators and artists who worked with him.