or


[05/16/13 - 06:09 AM]
USA Network's Characters Unite Campaign Expands Relationship with the NFL
Super Bowl champion Ray Rice will be among the players featured in the weekly vignettes that highlight NFL stars sharing their personal stories of overcoming discrimination.

[via press release from USA]

USA NETWORK'S CHARACTERS UNITE CAMPAIGN EXPANDS RELATIONSHIP WITH THE NFL

NEW YORK - May 16, 2012 - USA Network announced today that it is expanding its Characters Unite collaboration with the National Football League. The initiative, which works to combat hate and intolerance, kicks off with a new series of vignettes during the NFL regular season and culminates with the third annual NFL CHARACTERS UNITE hour-long special documentary premiering around Super Bowl XLVIII. Super Bowl champion Ray Rice will be among the players featured in the weekly vignettes that highlight NFL stars sharing their personal stories of overcoming discrimination and helping a young person facing similar challenges today. Launching in November 2013 on-air, online and in select stadiums around the nation, the series will be offered as a sponsorship opportunity to marketing partners looking to align their brand to the important cause of promoting greater respect and acceptance. The announcement was made in conjunction with USA's Upfront (#USAupfront), which is being held today at Pier 36 in New York.

"We are proud to expand the collaboration between Characters Unite and the National Football League. With the combined resources of the top cable network and the top professional sports league, we can exponentially increase the reach and impact of our shared effort to combat hate and bullying - two critical issues facing today's youth," said Toby Graff, USA's Senior Vice President, Public Affairs. "The powerful and courageous stories of the NFL stars taking part will help to inspire greater respect, tolerance and acceptance.

"Each of the eight heart-warming and inspiring vignettes will profile a NFL star who serves as a role model, using his own experiences to mentor a young person who is experiencing similar prejudice and discrimination today. Among those featured will be Rice, Baltimore Ravens running back and Super Bowl XLVII champion, who will be tackling the problem of bullying and teen suicide in conjunction with his efforts through Ray Rice Charitable Fund.

The vignettes will be broadcast on-air, and viewers can delve deeper into the series online, where there will be even more background on the emotional stories behind each player and young person. The documentary will kick off Characters Unite Month in February 2014, a time when USA Network shines a brighter spotlight on the initiative and the importance of promoting greater respect and acceptance.

"We are pleased to continue working with Characters Unite to highlight the positive impact NFL players have on their communities," said Tracy Perlman, NFL Vice President of Entertainment Marketing and Promotions. "We look forward to working with USA Network and The Hochberg Ebersol Company to tell these important stories."

"Each year, it is one of our company's great honors to produce 'NFL Characters Unite,'" said executive producer Charlie Ebersol. "We are thrilled that USA Network, the NFL and its players will continue to truly inspire teens while giving viewers an often ignored first person depiction of the cycle of negativity that we all should be fighting to end with today's youth.

"Previous players who participated in NFL CHARACTERS UNITE included Baltimore Ravens linebacker Jameel McClain, Pittsburgh Steelers strong safety Troy Polamalu, New York Giants Pro Bowl defensive end Justin Tuck, Arizona Cardinals Pro Bowl MVP wide receiver Larry Fitzgerald, Atlanta Falcons Pro Bowl tight end Tony Gonzalez, New Orleans Saints star tight end Jimmy Graham, former Pittsburgh Steelers wide receiver and Super Bowl XL MVP Hines Ward, and NBC's Football Night in America analyst and Super Bowl-winning Indianapolis Colts head coach Tony Dungy. The films have been narrated by former NBC's Football Night in America Emmy-winning sportscaster Cris Collinsworth.

NFL CHARACTERS UNITE was created by The Hochberg Ebersol Company and executive produced by company co-founders Charlie Ebersol and Justin W. Hochberg. The 2012 documentary was produced in by Paul Pawlowski and P3 Entertainment and directed by Ezra Edelman (HBO's Magic and Bird: A Courtship of Rivals). For more information on CHARACTERS UNITE, visit www.charactersunite.com.

ABOUT USA NETWORK

The #1 network in all of basic cable for an unprecedented seven straight years, USA Network is seen in over 102 million U.S. homes. USA is a leader in scripted programming with a powerful stable of originals, spectacular live television and is home to the best in blockbuster theatrical films, a broad portfolio of acquired series and entertainment events. A trailblazer in digital innovation and storytelling, USA is defining, driving and setting the industry standard for Social TV. USA is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal. The award-winning website is located at http://www.usanetwork.com. Characters Welcome.

ABOUT THE HOCHBERG EBERSOL COMPANY:

The Hochberg Ebersol Company (THE Company) was founded in 2010 by entertainment industry veteranJustin Hochberg and television/film producer Charlie Ebersol. THE Company creates, packages and produces groundbreaking programming in the unscripted, multi-camera comedy, docu-series, and competition formats, for a range of leading broadcast and cable networks. Credits include "The Great Escape" (TNT), "NFL Characters Unite" and "The Moment" for USA, and "Race to the Scene" (Reelz Channel). THE Company operates a full-service branded entertainment agency, clients have included "Shaq Vs.," Dick Clark Productions and "Hell's Kitchen" for Fox, as well as advertising companies including DirecTV, NASCAR, Skype, Caesar's Palace, Proctor & Gamble, Notre Dame college, the CIA, Department of Homeland Security, Camping World and Sports Illustrated. THE Company operates in-house post facilities, which includes CGI capabilities. THE Company is represented by Michael Kagan at ICM and Bill Abrams of Abrams Garfinkel Margolis Bergson, LLP.





  [may 2013]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[09/19/14 - 09:15 AM]
Cartoon Network's Hit Series "Regular Show" Is Back for a Not-So-Regular Sixth Season Premiering Thursday, October 9 at 7:30 p.m. (ET/PT)
The Emmy-winning series was created by JG Quintel and produced by Cartoon Network Studios.

[09/19/14 - 08:40 AM]
"The Biggest Loser" Ranks as the #1 Non-Sports Telecast on the Big 4 Last Night in Every Key Measure
NBC spins the numbers for Thursday, September 18.

[09/19/14 - 08:31 AM]
Thursday's Broadcast Ratings: CBS Dominates with "Thursday Night Football"
The Eye easily wins the night in both total viewers and adults 18-49.

[09/19/14 - 08:01 AM]
"The Graham Norton Show" Returns to BBC America Saturday, October 4, 11:00 PM ET
In the premiere episode, Denzel Washington, Peter Capaldi and Gemma Arterton will join each other on Graham's infamous orange sofa.

[09/19/14 - 07:42 AM]
CNBC's "The Filthy Rich Guide" Series Premiere on Wednesday, October 8 at 10PM ET/PT
The five-episode series is "a fun, fast-paced guide that catalogues the ways in which the .01 percent spend their money."

[09/18/14 - 04:56 PM]
Fall Premiere of OWN's "For Better or Worse" Delivers 1.2 Million Viewers
OWN spins the numbers for Wednesday, September 17.

[09/18/14 - 02:50 PM]
"90 Day Fiance" - TLC's #1 New Series of 2014 - Returns October 19, 2014
In the second season, six new couples decide to take a chance on love and bring their spouses-to-be stateside.

[09/18/14 - 01:17 PM]
NBC Announces Partnership and Integration with Nissan as Exclusive Automotive Sponsor of Emmy Award-Winning Hit "The Voice"
"The Voice Official App" will further enhance the viewer experience across the show from the blind auditions, battles, knockouts all the way to the live playoffs as well as giving fans, for the first time, the ability to use the app to vote for their favorite artists live during the broadcast of the show.

[09/18/14 - 01:15 PM]
Hallmark Channel's "Cedar Cove" Ranks #1 in Primetime Among Households, Women 25-54, and Total Viewers in Live+3 Performance
The Hallmark Channel spins the numbers for Saturday, September 13.

[09/18/14 - 01:06 PM]
National Spotlight Shines on Jeter's Final Series on FOX; Pirates' Playoff Push on FOX Sports 1 to End MLB Regular Season
Today, FOX Sports announced unprecedented, side-by-side national coverage of Major League Baseball's final regular season Saturday with two compelling games side-by-side on the FOX broadcast network and FOX Sports 1.

[09/18/14 - 01:00 PM]
Central Perk Pop-Up Creates "Friends" Fan Frenzy in Lower Manhattan
The store (located at 199 Lafayette Street, on the corner of Broome) officially opened to the public Wednesday, September 17.

[09/18/14 - 12:20 PM]
John Legend and Lee Ann Womack Make Musical Magic on "CMT Crossroads"
Said installment premieres Friday, September 26 at 10:00/9:00c on the cable channel.

[09/18/14 - 11:57 AM]
ESPN's Double Digit Audience Increases Generate Most-Viewed WNBA Playoffs Since 2007
ESPN spins the numbers for its WNBA postseason coverage to date.

[09/18/14 - 11:46 AM]
Texas Native Jane Slater Hired as New Longhorn Network Reporter
She most recently worked for CBS in Dallas covering the Dallas Cowboys, Texas Rangers, Dallas Mavericks, Dallas Stars and college programs SMU, TCU and North Texas.

[09/18/14 - 11:33 AM]
"The Tonight Show," "Late Night" Dominate Broadcast Timeslot Competition for Week of Sept. 8-12
NBC spins the late-night numbers for the week of September 8-12.