or


[05/31/13 - 06:01 AM]
USA Network's Characters Unite Campaign and CB2 Team Up to Celebrate Pride Month This June
Through in-store, on-air and digital promotions, the month-long effort will aim to foster greater tolerance and acceptance.

[via press release from USA]

USA NETWORK'S CHARACTERS UNITE CAMPAIGN AND CB2 TEAM UP TO CELEBRATE PRIDE MONTH THIS JUNE

Month-Long In-Store, On-Air and Digital Promotion to Help Combat Hate and Discrimination and Support GLSEN's Efforts to Ensure Safe Schools for All Students

NEW YORK - May 31, 2013- In celebration of Pride Month, USA Network's award-winning Characters Unite public service initiative is teaming with CB2, the modern home furnishings and accessories destination, for a special multi-platform campaign to help combat hate and discrimination. Through in-store, on-air and digital promotions, the month-long effort will aim to foster greater tolerance and acceptance and benefit GLSEN (Gay, Lesbian & Straight Education Network), the leading national education organization focused on ensuring safe schools for all students.

Under the banner of the Characters Unite "I Won't Stand For..." initiative to combat hate and discrimination and CB2's "Room for All" message that unkindness of any type should not be accepted, CB2 stores nationwide will be holding special promotions throughout the month of June. In each store, there will be prominently displayed co-branded signage and a graffiti wall encouraging consumers to speak out and share that they will no longer stand for bullying, homophobia, harassment or any other form of hate. In addition, CB2 stores in Los Angeles, New York, San Francisco and Chicago will host Pride Month exclusive parties, activities and a sweepstakes -- including a $500 CB2 gift card giveaway.

As part of the promotion, CB2 stores and cb2.com will sell a messenger bag, of which a portion of the proceeds ($30) will go to support GLSEN's work in high schools across the country. The messenger bag will retail for $79.95.

USA will drive consumer engagement via a customized Characters Unite "I Won't Stand For..." Public Service Announcement (PSA) which will run on-air throughout June, encouraging viewers to go to CB2 stores or to join the campaign via digital and social media. Both CB2 and Characters Unite will have additional information and resources on their websites and will direct people to a Facebook app where they can create their own personal "I Won't Stand For..." photo to share with friends and family.

"We're thrilled to team with CB2 to celebrate Pride Month and to increase the visibility of our shared mission to help stop hate and discrimination and promote greater respect and acceptance." said Toby Graff, USA Network's senior vice president, public affairs. "Our nation has made great progress, but there is still more work to be done and we are proud to support GLSEN's critical efforts to make sure that LGBT students are safe in their schools and their communities."

Locations and dates for the USA Network Characters Unite and CB2 in-store Pride Month events include:

· Los Angeles - Saturday, June 1st, 12:00pm 3:00pm - CB2 West Hollywood Store (8000 W. Sunset Blvd, Los Angeles, CA 90046).

· New York City - Thursday, June 6th, 5:00pm - 7:00pm - CB2 Soho Store (451 Broadway, New York, NY 10013).

· San Francisco - Saturday, June 22nd, 1:00pm - 3:00pm - CB2 Union Square Store (34 Ellis Street, San Francisco, CA 94102).

· Chicago - Saturday, June 29th, 2:00pm - 4:00pm - Cb2 Lincoln Park Store (800 w. North Ave, Chicago, IL 60642).

For more information about the CHARACTERS UNITE campaign, visit www.charactersunite.com.

ABOUT CB2

Founded in 2000 and headquartered in Chicago, CB2 is a modern home furnishings and accessories destination from Crate and Barrel, offering innovative and affordable design solutions for apartment, loft, home and office. From mid-century-inspired accessories to classic barware to contemporary furniture, CB2 is ideal for urban-dwellers, with many furnishings scaled perfectly to fit small spaces.

ABOUT USA

NETWORK The #1 network in all of basic cable for an unprecedented seven straight years, USA Network is seen in over 102 million U.S. homes. USA is a leader in scripted programming with a powerful stable of originals, spectacular live television and is home to the best in blockbuster theatrical films, a broad portfolio of acquired series and entertainment events. A trailblazer in digital innovation and storytelling, USA is defining, driving and setting the industry standard for Social TV. USA is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal. The award-winning website is located at http://www.usanetwork.com. Characters Welcome.





  [may 2013]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[03/11/25 - 04:01 PM]
Video: "Kian's Bizarre B&B" - Official Teaser - Netflix
On a remote island, Kian84 hosts a quirky B&B escape, where BTS' Jin and Ji Ye-eun lead guests through playful exploits and delightful chaos.

[03/11/25 - 03:01 PM]
Video: "Devil May Cry" - Official Trailer - Netflix
When a mysterious villain threatens to open the gates of Hell, a devilishly handsome demon hunter could be the world's best hope for salvation.

[03/11/25 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" also improved year to year in Total Viewers and Adults 18-49.

[03/11/25 - 12:01 PM]
Netflix Top 10 Week of March 3: "Running Point" Scores, "Plankton: The Movie" Makes a Splash in This Week's Top 10
With an A-list cast led by Robert De Niro, the political-themed limited series "Zero Day," about a devastating cyberattack, was a hit again this week, landing at No. 2 on the English TV list (7.5 million views).

[03/11/25 - 10:13 AM]
"NBA Saturday Primetime on ABC": Boston Celtics Victory Over Los Angeles Lakers was Most-Watched NBA Regular-Season Game Across Any Platform in Seven Years (Excluding Christmas)
The March 8 broadcast peaked with 5,342,000 viewers from 9:15-9:29 p.m. ET.

[03/11/25 - 10:02 AM]
Bravo's "The Valley" Returns for Season Two on Tuesday, April 15 at 9 P.M. ET/PT
Returning this season are Danny & Nia Booko, Luke Broderick & Kristen Doute, Jason & Janet Caperna, Brittany Cartwright, Jasmine Goode, Jesse Lally, Michelle Saniei, Jax Taylor and Zack Wickham.

[03/11/25 - 10:00 AM]
Season Four of "Hacks" Debuts April 10
The 10-episode season debuts with two episodes.

[03/11/25 - 09:00 AM]
Video: From Creator Chris Brancato, MGM+ Original Series "Godfather of Harlem" Debuts Exhilarating Season Four Trailer and Key Art Starring Fan Favorites Forest Whitaker and Rome Flynn
In season four, Bumpy Johnson (Forest Whitaker) continues his bloody war for control of Harlem against New York's Mafia families, while contending with the arrival of gangster Frank Lucas (Rome Flynn).

[03/11/25 - 09:00 AM]
We TV Answer Fans' Plea for More of "The Braxtons"
"The Braxtons" is currently in production and is slated to premiere this fall, airing exclusively on We TV and streaming exclusively on ALLBLK.

[03/11/25 - 08:16 AM]
Prime Video Adds Hall-of-Famer Carl Edwards and Dynamic Trio of Pit Reporters to Round Out Announce Team for Inaugural NASCAR Campaign
The expanded lineup brings together a host of familiar faces for racing fans, as an exclusive, five-race package of NASCAR action debuts with the Coca-Cola 600 from Charlotte Motor Speedway on May 25.

[03/11/25 - 08:08 AM]
Nickelodeon Announces All-New Animated Series "Wylde Pak," Moving in This Summer
Inspired by co-creators and executive producers Paul Watling and Kyle Marshall's family life, the 26-episode comedy series follows half siblings Lily and Jack as they learn to navigate new family dynamics under one roof for the first time.

[03/11/25 - 08:01 AM]
Video: "The Dad Quest" - Official Trailer - Netflix
"Gallo," a TV producer, faces an unexpected twist in his life when he discovers that he is not Benito's biological father.

[03/11/25 - 08:00 AM]
Video: New Trailer - U.K. Hit Series "Big Boys" Season 3
The final season of the hit British series makes its U.S. debut on March 25.

[03/11/25 - 08:00 AM]
"The Flip Off" Delivers HGTV's Highest-Rated Freshman Series Since 2022
The six-episode season attracted nearly 14 million total viewers across linear and streaming since its premiere on Wednesday, January 29.

[03/11/25 - 07:50 AM]
Viewers Cast Their Votes as Rock's Biggest Bands Square Off in AXS TV's March Music Battle of the Bands, Running from March 17 Through April 7
The tournament will start with 64 iconic bands from across the rock spectrum, with a slew of dream matchups that will pare the field down until only two remain.