THE CW UNVEILS FALL 2013 KEY ART

New Key Art Will be Used in The CW's Outdoor, Print and Digital Launch Campaigns for the New Series

August 26, 2013 (Burbank, CA) - The CW has revealed the key art designs for the 2013 Fall Launch campaign for its three new series: THE ORIGINALS, THE TOMORROW PEOPLE and REIGN.

THE ORIGINALS premieres Thursday, October 3, (9:00-10:00 p.m. ET) as the original family from "The Vampire Diaries," Klaus (Joseph Morgan), Elijah (Daniel Gillies), and Rebekah (Claire Holt), find a new home in New Orleans, a city now run by Klaus's former protégée Marcel (Charles Michael Davis). THE ORIGINALS moves to its regularly scheduled night and time on Tuesday, October 8, (8:00-9:00 p.m. ET). The key art features Morgan (back center), Gillies (back right), Holt (back left) and Davis (front seated). The copy reads: Bad Blood.

The action-packed THE TOMORROW PEOPLE, premiering Wednesday, October 9, (9:00-10:00 p.m. ET), stars Robbie Amell as a young man with special abilities that he is only beginning to understand. The key art features Amell (center), Peyton List (left) and Luke Mitchell (right). The copy reads: Different is Dangerous.

REIGN stars Adelaide Kane in the untold story of the young Mary, Queen of Scots. The series premieres Thursday, October 17 (9:00-10:00 p.m. ET). The key art features Kane (center), Torrance Coombs (left) and Toby Regbo (right). The copy reads: Love is the Most Dangerous Subject.

Credits for all The CW key art: Creative Director - Rick Frey, Photography - Frank Ockenfels.