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[07/02/14 - 09:57 AM] WE tv Launches "In Between," An Innovative New Digital Programming Concept to Bridge Seasons of Its Unscripted Originals First up: a new online-based series for "SWV Reunited," which launched earlier this year and returns for a sophomore season on Thursday, August 14. |
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[via press release from WE tv] |
WE tv LAUNCHES "IN BETWEEN," AN INNOVATIVE NEW DIGITAL PROGRAMMING CONCEPT TO BRIDGE SEASONS OF ITS UNSCRIPTED ORIGINALS
First Web Series Launching on WEtv.com for "SWV Reunited" Follows the Journey of Coko, Taj and Lelee Between the First and Second Seasons of the Hit Series
NEW YORK, NY - July 2, 2014 - WE tv today unveiled plans for a new online-based series that will literally "bridge" the gap between seasons of the network's unscripted shows, beginning with SWV Reunited, which launched earlier this year and returns for a sophomore season on Thursday, August 14. Titled "In Between," the all-new web content covers the lives of Coko, Taj and Lelee of the 90s R&B group "SWV - Sisters With Voices" immediately following the conclusion of season one and brings viewers along for the ride to season two through videos, blogs, photos, behind-the-scenes footage, animated GIFs and Tapestries. Each of the six "In Between" episodes, available exclusively on WEtv.com, will roll out over consecutive Mondays beginning on July 7. An advance look at the first episode is available now at http://www.wetv.com/shows/swv-reunited/in-between
"In this age of fragmented viewing, we are constantly looking for innovative ways to keep viewers engaged longer and with more WE tv content," said Marc Juris, WE tv's president. "In Between not only bridges seasons but also seamlessly connects our linear and online audiences, giving them a platform to continue the conversation year round."
Viewers will learn about a Twitter feud between Coko and Lelee, the status of Coko's solo gospel album, Taj's health scare, and management issues that leave the future of the group hanging in the balance. Each week, the new online content is presented through a personal message by one of the group members who contextualizes the upcoming content, and then closes each piece by asking users to tweet their thoughts on the issue at hand by using specially designated hashtags. The final "In Between" episode will also feature a sneak peek of the series' season two premiere episode.
In its debut season, SWV Reunited averaged 1.2 million viewers. SWV Reunited tracks the dynamic and sometimes rocky relationship of Coko, Taj and Lelee as they seek to regain their standing on the top of the music charts in a new, dynamic world where listeners stream music - often for free - and tweet their every thought.
SWV Reunited and "In Between" are produced for WE tv by Entertainment One Television (eOne), executive produced by eOne's Tara Long & John Morayniss as well as Eric Hoberman and Howie Miller. Lauren Gellert and Kate Farrell serve as the executive producers for WE tv.
Source: Nielsen. SWV (1/16/14-2/20/14, Th 10p-11p), Live+3, P2+ 000s. Subject to qualifications by request.
About WE tv
WE tv's popular slate of fresh and modern unscripted original series includes the hit shows Braxton Family Values, Mary Mary and Marriage Boot Camp, among many others. WE tv will debut its first scripted series, The Divide, from Richard LaGravenese and Tony Goldwyn, this July. Audiences connect to WE tv online at WEtv.com, on demand and in social media. WE tv is owned and operated by AMC Networks Inc., alongside its sister channels AMC, IFC and SundanceTV, and is available in over 85 million U.S. homes and across all platforms.
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[12/17/24 - 03:31 PM] ABC News' "Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 9 Versus CBS' "After Midnight" and NBC's "Late Night With Seth Meyers" "Nightline" posted double-digit gains week to week across the board: Total Viewers (+16% - 840,000 vs. 725,000), Adults 25-54 (+76% - 215,000 vs. 122,000) and Adults 18-49 (+90% - 129,000 vs. 68,000).
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[12/17/24 - 03:30 PM] ABC News Studios Announces "Manhunt: Luigi Mangione and the CEO Murder - A Special Edition of 20/20," Airing Dec. 19 at 10:01 P.M. EST on ABC The one-hour film takes a deep dive into a story that riveted the nation, providing a minute-by-minute investigation of the cold-blooded execution of United Healthcare CEO Brian Thompson and the shocking social media backlash that turned the alleged murderer into a folk hero for some.
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[12/17/24 - 12:20 PM] BET Announces Premiere of "BET Year in Black 2024," Presented by Ford - An Entertaining Recap of the Year's Most Unforgettable Moments in Black Culture The special will premiere on Sunday, December 29 at 7 PM ET/PT, with an encore airing on Monday, December 30 at 10 PM ET/PT on BET and BET HER.
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[12/17/24 - 12:02 PM] Apple's Acclaimed Hit Comedy "Bad Monkey" Lands Season Two Renewal "Since 'Bad Monkey' first made its debut on Apple TV+, this highly entertaining series became an instant fan favorite," said Matt Cherniss, head of programming for Apple TV+.
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[12/17/24 - 12:00 PM] Netflix Top 10 Week of Dec. 15: "Carry-On" Lifts Off and "Black Doves" Fly High in Netflix's Top 10 This Week Jamie Foxx's stand-up special "What Had Happened Was..." hit No. 2 (8.2 million views), and "Dead to Me" creator Liz Feldman's new murder mystery "No Good Deed" landed at No. 3 (6 million views).
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[12/17/24 - 11:12 AM] "Abbott Elementary" Holiday Special Delivers Glad Tidings - Rising +129% in Total Viewers and +410% in Adults 18-49 over Initial Live+Same Day Audience After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the "Abbott Elementary" holiday special "Winter Show" delivered holiday cheer, jumping to 6.66 million Total Viewers and 2.14 rating in Adults 18-49.
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[12/17/24 - 11:01 AM] Two New Levels Unlocked - Largest Debut for a New Animated Series and a Season 2 of "Secret Level"! Prime Video confirmed the news on social media this morning.
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[12/17/24 - 10:01 AM] Video: New Netflix Featurette Uncovers the Making of "American Primeval" Shot on location in New Mexico, the limited series is a fictionalized dramatization and examination of the violent collision of culture, religion, and community as men and women fight and die to keep or claim the lands that make up the brutal frontier of 1857.
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[12/17/24 - 10:01 AM] "IHeartradio Jingle Ball 2024" Broadcast Lineup Announced Hosted by Ryan Seacrest and Elvis Duran, the special features this year's biggest artists, including Katy Perry, twenty one pilots, Tate McRae, Meghan Trainor, Teddy Swims, T-Pain, Benson Boone, Gracie Abrams, Madison Beer, Kane Brown, Paris Hilton, The Kid LAROI, Shaboozey and NCT Dream.
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[12/17/24 - 09:00 AM] Video: "Henry Danger The Movie" - Official Trailer - Paramount+ After meeting Kid Danger superfan Missy Martin and being pulled into a portal that opens alternate realities, Henry and his inexperienced new sidekick must find their way back to Dystopia... or be trapped forever.
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[12/17/24 - 08:50 AM] Video: Watch the Trailer for "Ghosts'" Newest Hour-Long "Ghostsmas" Special, Airing Thursday, Dec. 19 on CBS In the one-hour special, a leaky water heater mishap threatens to ruin holiday plans as Sam and Jay prepare to host Jay's hard-to-please dad, Mahesh (Bernard White), difficult-to-impress mom, Champa (Sakina Jaffrey), and sister Bela (Punam Patel).
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[12/17/24 - 08:09 AM] Max Celebrates the Return of the HBO Original Series "The White Lotus" with an Exclusive Wellness Retreat and Brand Partnerships Efforts kick off on Wednesday, February 5, with The White Lotus at Four Seasons, Presented by American Express - an exclusive luxury wellness retreat that captures the essence of this upcoming season's hotel and spa in Thailand.
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[12/17/24 - 08:05 AM] TBS Sets Premiere Date for Re-Imagined Reality Hoax "The Joe Schmo Show" for Tuesday, January 21, 2025, at 9PM ET/PT Hosted by Cat Deeley, the show-within-a show takes aim at the absurdity of reality TV by making Ben, an electrician from Baltimore, believe he is competing for a chance to win $100,000 on a popular game show when he is, in fact, surrounded by a cast of highly skilled improv comedians.
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[12/17/24 - 08:02 AM] Netflix Announces Knockout New Sports Series on Mike Tyson Known as the youngest heavyweight champion in history (at the age of 20 in 1986), Tyson's legacy extends far beyond the ropes of the boxing ring, cementing him as one of the most compelling and polarizing figures of our time.
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[12/17/24 - 08:01 AM] Paramount Adds "The Big Bang Theory" to Nick at Nite and MTV Lineups Both brands will kick off their debut with marathon stunts tailored to their audiences.
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