or


[07/07/14 - 09:24 AM]
Crown Media Family Networks Unveils Dynamic New Logo for Rebranded Hallmark Movie Channel - Network to Become Hallmark Movies & Mysteries
The brand repositioning, which will come to life across digital and linear platforms on October 1, follows the successful brand redesign for sister network, Hallmark Channel 2 years ago.

[via press release from The Hallmark Channel]

CROWN MEDIA FAMILY NETWORKS UNVEILS DYNAMIC NEW LOGO FOR REBRANDED HALLMARK MOVIE CHANNEL

NETWORK TO BECOME HALLMARK MOVIES & MYSTERIES

Channel's New Name, Look and Brand Positioning to Launch Across All Platforms October 1, 2014

Crown Media Family Networks, the country's most trusted source for quality wholesome entertainment, debuted today the new look and logo for Hallmark Movie Channel's imminent rebrand to Hallmark Movies & Mysteries. The brand repositioning, which will come to life across digital and linear platforms on October 1, follows the successful brand redesign for sister network, Hallmark Channel 2 years ago.

Maintaining parent company Hallmark Cards' iconic moniker and emblem, Hallmark Movie Channel's new name and logo design emphasize the exciting next phase in the network's evolution, as it expands and redefines its mix of original programming and stakes an ownership claim on the sofside of the mystery genre. In addition, by dropping the word "channel" from its name, the network is better positioned for long term growth in a rapidly changing landscape that includes traditional linear, as well as digital platforms.

"Hallmark Movie Channel has evolved significantly over the past 24 months and it was time to refresh the network with a new name and logo that better embody its brand promise and programming mix," said Susanne McAvoy, executive vice president of marketing, communications and creative for Crown Media Family Networks. "The reimagined brand will better identify the network as a wholly distinct destination from Hallmark Channel, while more fully realizing its potential for future growth in the rapidly changing multi-screen universe."

The network's enhanced programming slate will include three Mystery Wheel movie franchises, which will debut in 2015.

ABOUT HALLMARK MOVIE CHANNEL

Hallmark Movie Channel, the second linear channel from Crown Media Holdings, Inc., simulcast in SD (Standard Definition) and HD (High Definition), is a trusted family-friendly network devoted to quality storytelling. Available in 54 million homes and one of the fastest-growing cable TV networks, Hallmark Movie Channel is a 24-hour digital cable network dedicated to bringing viewers original movies with a mix of classic theatrical films, and presentations from the acclaimed Hallmark Hall of Fame library. In today's crowded television landscape, the network offers viewers a diverse range of film genres, including mysteries, suspense, coming-of-age dramas, and epic fantasies.

Hallmark Movie Channel on Social Media: Facebook, Twitter, Pinterest





  [july 2014]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[08/24/19 - 03:42 PM]
Video: "El Camino: A Breaking Bad Movie" - Date Announcement - Netflix
The much-ballyhooed film drops Friday, October 11 on the streaming service.

[08/24/19 - 12:30 PM]
Disney Channel Greenlights "Marvel's Moon Girl and Devil Dinosaur"
The series follows the adventures of 13-year-old super-genius Lunella Lafayette and her ten-ton T-Rex, Devil Dinosaur.

[08/24/19 - 08:29 AM]
Friday's Broadcast Ratings: NFL Preseason Pushes CBS in Front
The Eye takes home top honors in total viewers and adults 18-49.

[08/23/19 - 07:01 PM]
Marvel Animation Announces Its First Full-Length Preschool Series "Marvel's Spidey and His Amazing Friends"
Geared toward preschoolers and their families, the series is set to debut in 2021 and will be the first full-length Marvel series for the Disney Junior audience.

[08/23/19 - 06:03 PM]
Ewan McGregor Will Reprise His Role as Obi-Wan Kenobi in a New Original Series, Coming to Disney+
The much-ballyhooed project was confirmed at today's D23 Expo event.

[08/23/19 - 05:49 PM]
Video: Official Trailers - Disney+ - Streaming November 12
Get your first look at "The World According to Jeff Goldblum," "Encore!," "Lady and the Tramp," "Lady and the Tramp," "The Mandalorian," "High School Musical: The Musical: The Series" and more!

[08/23/19 - 05:46 PM]
Video: "Marvel's Agents of S.H.I.E.L.D." - Season 7 D23 Expo Teaser Reveal
Just revealed at the D23 Expo 2019, we've got your first look at the final season.

[08/23/19 - 05:14 PM]
The Next Season of "The Clone Wars" Will Premiere in February on Disney+
The series returns to the streaming service after a six-year hiatus.

[08/23/19 - 05:06 PM]
Coming Exclusively to Disney+ in 2020, The Muppets Proudly Present "Muppets Now," A New Short-Form Unscripted Series
Kermit the Frog confirmed the news on social media this afternoon.

[08/23/19 - 04:33 PM]
Just Announced at D23 Expo: "Ms. Marvel," "Moon Knight" & "She-Hulk" - Original Series from Marvel Studios, Only on Disney+
The news marks the latest additions from Marvel Studios to the streaming service.

[08/23/19 - 04:20 PM]
Video: "The Ranch" Part 7 - Official Trailer - Netflix
The show's penultimate run premieres September 13, only on Netflix.

[08/23/19 - 04:10 PM]
Get a New Look at "Monsters at Work's" Tylor And Millie, Coming to Disney+ in 2020
They've graduated from Monsters University and are ready for the real world.

[08/23/19 - 04:05 PM]
"Forky Asks a Question," A Collection of Shorts from Pixar, Only on Disney+ November 12
The project will join the previously announced slate of launch series.

[08/23/19 - 03:59 PM]
Hilary Duff Is Back as Lizzie McGuire in an All-New Series, Coming Soon to Disney+
The series originally ran on sibling Disney Channel from 2001-04.

[08/23/19 - 03:56 PM]
"Phineas and Ferb The Movie: Candace Against the Universe," An Original Film, Will Be Available Exclusively on Disney+
The news kicked off a slew of announcements at today's D23 Expo event.