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[10/28/14 - 10:29 AM]
HBO, Starbucks and Chase Partner with Twitter, Ustream, iHeartRadio and the American Forces Network to Bring "The Concert For Valor" to Audiences Everywhere
The live stream enables non-HBO subscribers as well as online-only households to access the concert and show their support for our nation's veterans.

[via press release from HBO]

HBO, STARBUCKS AND CHASE PARTNER WITH TWITTER, USTREAM, iHEARTRADIO AND THE AMERICAN FORCES NETWORK TO BRING "THE CONCERT FOR VALOR" TO AUDIENCES EVERYWHERE

First of its Kind Veterans Day Concert Available Online via Live Stream with Social Media Partner Twitter And Powered by Ustream, iHeartRadio Offers Live Simulcast and The American Forces Network Brings Concert to Military Personnel and Families Living Abroad

NEW YORK, October 28, 2014 -- THE CONCERT FOR VALOR, a first-of-its kind concert on Veterans Day to honor the courage and sacrifice of American's veterans and their families, will be delivered to a broad audience via multiple distribution channels, it was announced today.

The Nov. 11 event, hosted by HBO, Starbucks and Chase, to be presented live from the National Mall in Washington, D.C. at 7:00 pm, ET / 4:00 pm, PT, will be available to online audiences nationwide via a live stream with social media partner Twitter and powered by Ustream at TheConcertForValor.com and via @HBO or @TwitterTV on Twitter. The live stream enables non-HBO subscribers as well as online-only households to access the concert and show their support for our nation's veterans.

"Twitter is dedicated to helping people connect with the things that matter most to them, so we're thrilled that we can help bring Veterans, those in active duty and their families, closer to the Concert for Valor. No matter where you are in the world, you'll be able to experience the concert as its happening and join the conversation on Twitter," said Andrew Adashek, Head of TV at Twitter.

Ustream, the largest live video platform, will allow viewers around the world to share in the Concert for Valor excitement through its social integration with Twitter. The event also holds significant importance for Ustream CEO Brad Hunstable, a West Point graduate who served for the U.S. Marine Corps.

"As a veteran, I take great pride in supporting this holiday with so many great musical artists and offering a live concert experience for fans around the world," said Hunstable. "We started Ustream based on my experiences in the military as a way for soldiers to share important moments with friends and family, so it's nice to see that idea come full circle and support our troops in the process."

An audio feed of the concert will also be simulcast live on nearly 70 iHeartMedia radio stations nationwide and on a customized "Concert for Valor" digital station on iHeartRadio, iHeartMedia's digital radio service.

In addition, the American Forces Network will deliver the concert to American servicemen and women, the Department of Defense and other US government civilians and their families stationed abroad via their worldwide radio and television broadcast networks.

The concert will feature a broad array of talent from the worlds of music and entertainment, including Jack Black, The Black Keys, Bryan Cranston, Eminem, Jamie Foxx, Dave Grohl, Jennifer Hudson, Jessie J., George Lopez, Metallica, John Oliver, Rihanna, Bruce Springsteen, Carrie Underwood, Bob Woodruff and Zac Brown Band, as well as special appearances by Tom Hanks, Will Smith, Steven Spielberg, Meryl Streep, Oprah Winfrey and Reese Witherspoon among many others.

HBO and Twitter will provide live social coverage from the concert via #TheConcertForValor, including content published using SnappyTV and housed at TheConcertForValor.com. Viewers can experience behind-the-scenes action by following Tweets from a Twitter Mirror which will be stationed backstage.

THE CONCERT FOR VALOR will provide a national stage for ensuring that veterans and their families know that their fellow Americans' gratitude is genuine. Millions of people, including veterans, active duty service members, their families and Americans from all walks of life are expected to watch the free concert in person, on television, and now online as well, with the goal of raising awareness for veterans service organizations dedicated to education, wellness, reemployment and reintegration. The event will be presented from the National Mall between the Capitol and the Washington Monument, and HBO will offer its affiliates the opportunity to open the signal, allowing nonsubscribers to view the special.

The live event will be executive produced by Gary Goetzman, Tom Hanks and Joel Gallen, who will also direct.

About HBO

Home Box Office, Inc. is the premium television programming subsidiary of Time Warner Inc. and the world's most successful pay TV service, providing the two television services - HBO(R) and Cinemax(R) - to approximately 127 million subscribers worldwide. The services offer the most popular subscription video-on-demand products, HBO On Demand(R) and Cinemax On Demand(R) as well as HBO GO(R) and MAX GO(R), HD feeds and multiplex channels. Internationally, HBO branded television networks, along with the subscription video-on-demand products HBO On Demand and HBO GO, bring HBO services to over 70 countries. HBO and Cinemax programming is sold into over 150 countries worldwide.

About Twitter

Twitter (NYSE: TWTR) is a global platform for public self-expression and conversation in real time. By developing a fundamentally new way for people to consume, create, distribute and discover content, Twitter enables any voice to echo around the world instantly and unfiltered. The service can be accessed at Twitter.com, on a variety of mobile devices, and via SMS. Available in more than 35 languages, Twitter has more than 271 million monthly active users. For more information, visit discover.twitter.com or follow @twitter.





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