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[01/05/23 - 11:30 AM]
Paramount+ and Delta Team Up to Deliver Exclusive In-Flight Streaming Experience
Starting this spring, Delta loyalty members on planes originating in the U.S. will have access to a special free trial of the Paramount+ Premium service of popular content that spans breaking news, championship sports and a mountain of entertainment.

[via press release from CBS]

PARAMOUNT+ AND DELTA TEAM UP TO DELIVER EXCLUSIVE IN-FLIGHT STREAMING EXPERIENCE

Delta Is First Domestic Airline Partner for Paramount+

NEW YORK - Jan. 5, 2023 - Paramount+ and Delta today announced an exclusive partnership that will bring the premium streaming service to millions of Delta SkyMiles Members. Starting this spring, Delta loyalty members on planes originating in the U.S. will have access to a special free trial of the Paramount+ Premium service of popular content that spans breaking news, championship sports and a mountain of entertainment.

"Partnerships with some of the world's largest and strongest consumer brands, such as the one we announced today with Delta, have been key to the market-leading growth of Paramount+ by engaging new consumers with our unmatched streaming offering," said Jeff Shultz, chief strategy officer and chief business development officer at Paramount Streaming. "With this deal, Paramount and Delta are bringing every SkyMiles Member the full breadth and depth of Paramount+, all while 30,000 feet above the ground."

As a marquee partner in the launch of Delta Sync Exclusives hub, Paramount+ will offer members the opportunity to customize their in-flight entertainment experience via their personal mobile device with big, broad and beloved hits from across every genre. From critically acclaimed original series such as TULSA KING and CRIMINAL MINDS: EVOLUTION and recent blockbuster movies such as TOP GUN: MAVERICK and SMILE to family friendly hits such as PAW PATROL and BLUE'S BIG CITY ADVENTURE and a deep library of perennial global hits such as SURVIVOR, NCIS and SPONGEBOB SQUAREPANTS, Paramount+ features content for every traveler.

"Delta customers expect nothing but the very best each time they fly, and that includes industry-leading reliability, memorable service, engaging entertainment and - now - free, fast streaming Wi-Fi," said Ranjan Goswami, S.V.P. of customer experience design at Delta Air Lines. "Paramount not only represents the best of the streaming industry, but they also share our passion for delivering personalized experiences fit to individual customers in ways that bring the experience in the sky closer to what you would find at home."

With fast, free Wi-Fi rolling out across Delta's fleet of more than 700 Viasat-equipped aircraft by the end of 2023, the airline is giving members even more ways to enjoy their next flight. And with unlimited access to the entire Paramount+ library, including live events and championship sports, Paramount+ will complement Delta's award-winning onboard experience alongside other premium partnerships that integrate customers' most-loved brands into their journey.

About Paramount+

Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service, combines live sports, breaking news and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world's biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream CBS News Streaming Network for 24/7 news, CBS Sports HQ for sports news and analysis.

For more information about Paramount+, please visit www.paramountplus.com and follow @ParamountPlus on social platforms.





  [january 2023]  
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