or


[09/13/05 - 12:00 AM]
Season Finale of We: Women's Entertainment's "American Princess" Scores as Highest Rated Original Telecast in Network's History

[via press release from WE: Women's Entertainment]

Season Finale of WE: Women's Entertainment's "American Princess" Scores as Highest Rated Original Telecast in Network's History

New York, NY, September 13, 2005 - WE: Women's Entertainment announced today that the network received record ratings with the season 1 finale of its original series, "American Princess" (10p-11p), Sunday, September 11. The finale garnered a stellar 0.8 HH rating, marking it as the highest rated original telecast in WE's history. WE's new series, "American Princess" followed twenty young women who competed to make their childhood fairy tale dream a reality by participating in a variety of challenges designed to test their skills, character, and suitability for a princess lifestyle.

"American Princess" on 9/11/05 achieved a 0.8 HH RTG from 10p-11p making it:

- The #1 rated original telecast in WE's history

- The #1 rated original telecast for the 04-05 cable broadcast season

- The #4 rated telecast (original series or movie) in WE's history

- The #1 ranked WE telecast (original series or movie) for W18-49 & W25-54 delivery in WE's history

"'American Princess' is a breakthrough series and we are very excited with the success we are seeing," stated Kim Martin, WE's General Manager & Executive Vice President. "During my first eight months as WE's General Manager, the network has been committed to producing quality original programs. Today's announcement signifies that our plan is not only taking shape, but also driving the network towards future success."

In this cross between "America's Top Model" and "The Princess Diaries," a group of regular American Janes are sent to England for "Blue Blood Boot Camp" as they compete for an actual royal British title. With the help of celebrity judges such as Princess Diana's butler, Paul Burrell, real-life princess (and actress) Catherine Oxenberg, billionaire impresario, Richard Branson, den mother Jean Brooke-Smith and a cast of royal experts and watchers, these women compete to become the first American princess. The hour-long, six-episode series premiered in August.

The record ratings score with "American Princess" comes on the heels of a successful summer for WE. The network's ratings increased by +50% from Summer '04 (0.2) to Summer '05 (0.3), making it the #3 network for Prime ratings growth (compared to networks in 50+ million homes). In addition, 70% of WE's top 10 rated telecasts in the 04-05 season to date, aired from Jun-05 to Aug-05. American Princess debuted on WE 8/7/05 with a 0.42 HH rating. Summer '05 was also WE's best summer ever for audience size and concentration, with HH delivery up +14% from Summer '04, and demo delivery and VPVH levels for W18-49 and W25-54 at their highest summer levels.

About WE: Women's Entertainment
WE: Women's Entertainment is a subsidiary of Rainbow Entertainment Services, which also includes AMC and IFC Companies. WE: Women's Entertainment features the largest collection of women's interest films, inspiring original series and topical specials. The network is currently available in over 55 million homes.

Source:

Nielsen Media Research, 9/11/05 WE American Princess 10p-11p telecast.

Nielsen Media Research, Summer 04 05/31/04 - 08/29/04 vs. Summer 05 05/30/05 - 08/28/05; Prime M-Su 8p-11p Telecasts.

Nielsen Media Research, 12/31/01 - 09/11/05; Total Day M-Su 10a-5a Telecasts

Nielsen Media Research, 04-05 Season 09/27/04 - 09/11/05; Total Day M-Su 10a-5a Telecasts





  [september 2005]  
S
M
T
W
T
F
S
    


· AMERICAN PRINCESS (WE)
· AMERICA'S NEXT TOP MODEL (CW)









most recent ratings | view all posts
[07/04/15 - 08:45 AM]
"Dateline NBC" Is the #1 Big 4 Telecast of the Night in Adults 18-49 and 25-54
NBC spins the numbers for Friday, July 3.

[07/04/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, NBC Share Demo Crown in Repeat Battle
CBS then is the most-watched network last night.

[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.

[07/03/15 - 08:39 AM]
ABC's "Astronaut Wives Club" Improves Its Hour - "Rookie Blue" Holds 100% of Its Premiere
ABC spins the numbers for Thursday, July 2.

[07/03/15 - 08:30 AM]
"Food Fighters" Ties for #2 in Its Time Period Among the Big 4 Networks in Adults 18-49
NBC spins the numbers for Thursday, July 2.

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:42 AM]
NBC Encores Tie for the Wednesday Win Among the Big 4 in 18-49
NBC spins the numbers for Wednesday, July 1.

[07/02/15 - 08:40 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye's "Big Brother" is the night's top program among adults 18-49.

[07/01/15 - 04:47 PM]
OWN's "The Haves and the Have Nots" Sets New Record as Most-Watched Season Premiere in Network History with 3.3 Million Viewers
OWN spins the numbers for Tuesday, June 30.

[07/01/15 - 02:31 PM]
Bounce TV Posts its Most-Watched Quarter Ever in Second Quarter 2015
Bounce TV spins the numbers for the second quarter of 2015.

[07/01/15 - 01:44 PM]
FOX-Record 8.4 Million Watch USA Defeat Germany and Advance to FIFA Women's World Cup 2015 Final
FOX Sports spins the numbers for Tuesday, June 30.

[07/01/15 - 11:02 AM]
Teen Beach Craze Swells as 7.5 Million Viewers Tune in for the Premiere of "Teen Beach 2" on Disney Channel
Disney Channel further spins the numbers for Friday, June 26.

[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[07/01/15 - 09:52 AM]
"Zoo" Premieres as the Summer's Most-Watched New Scripted Series
CBS spins the numbers for Tuesday, June 30.