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HALLMARK CHANNEL ORIGINAL �MURDER 101,� STARRING DICK VAN DYKE, SCORES AS NETWORK�S HIGHEST-RATED MYSTERY MOVIE EVER
Hallmark Channel�s premiere of its new Mystery Movie �Murder 101,� starring
Dick Van Dyke, scored a 2.2 household rating with 1.6 million homes on Saturday,
January 7 (9 pm ET/PT). This becomes the network�s highest-rated Mystery Movie ever.
The Mystery Movie franchises also include: �Mystery Woman,� starring Kellie Martin,
�Jane Doe,� starring Lea Thompson and �McBride,� starring John Larroquette.
�This outstanding performance is a great way to kick off 2006 and the next cycle
of our popular Mystery Movie franchises. It is especially sweet coming on the heels of
our record-breaking ratings last year,� said David Kenin, Executive Vice President,
Programming, Hallmark Channel. �We are really pleased with the consistent attention
the Mystery Movies receive and we will showcase more of them in the coming weeks.�
�Murder 101� was the second-highest-rated ad-supported cable movie of the
day. It was viewed by an average of 2.2 million viewers P2+ and nearly 3 million
unduplicated viewers P2+.
Source: Nielsen Media Research, 1/07/06
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