Primetime Ratings Report For the week of June 12-18, 2006
ABC Ranks No. 1 for the Week Among Adults 18-49, Winning 4 Nights
And Airing the Top 3 Television Programs in the Key Sales Demographic
�NBA Finals on ABC� Grow by 1.2 Million Viewers and 9% in Adults 18-49 from Last Year, the Second-Highest Numbers for the NBA Championships on ABC
�2006 NBA Finals on ABC� Qualify as the No. 1 TV Program on Each Night in
Adults 18-49, Leading the Network to Victory on Every Evening of Coverage
ABC Takes First Place on Tuesday in Viewers and Young Adults,
Posting its Strongest Summer Tuesday Night Numbers in 2 Years
With Coverage of the 2006 NBA Finals, ABC Wins
Its Second Consecutive Thursday Among Adults 18-49
ABC Wins Friday Night in Adults 18-49, With ABC News� �20/20�
Ranking No. 1 in its 10pm Time Period for the 3rd Time in 4 Weeks
ABC Wins Sunday Evening Among Adults 18-49, as the
�NBA Finals Game 5� is the Highest-Rated Yet for the 2006 Series
WEEK No. 39:
ABC ranked No. 1 during the week of June 12, 2006 among Adults 18-49 (2.5/8), leading 4 of 7 nights in the key sales demographic (Tuesday, Thursday, Friday and Sunday). ABC held the No. 1 network position for the week in each of the men demographics (M18-34 � 2.1/8, M18-49 � 2.6/9 and M25-54 � 2.8/9) and was the top-rated broadcaster with Kids 2-11 (1.3/5).
� Boosted by continuing coverage of the 2006 NBA Finals, ABC�s delivery jumped from the prior week by 1 million viewers (6.8 million vs. 5.8 million) and by 19% in Adults 18-49 (2.5/8 vs. 2.1/7).
Rankings: With the �2006 NBA Finals on ABC,� between Dallas and Miami, the Net aired the Top 3 TV programs during the week in Adults 18-49: �NBA Finals on ABC-GM 5� � No. 1, �NBA Finals on ABC-GM 3� � No. 2, and �NBA Finals on ABC-GM 4� � No. 3. The NBA Championship�s Game 5 stood as TV�s most-watched telecast of the week. With a replay of �The Wonderful World of Disney: Lady and the Tramp,� ABC claimed the No. 1 broadcast program for the week in Kids 2-11.
Monday
�Wife Swap� (8:00-9:00 p.m.)
A repeat of ABC�s �Wife Swap� drew 6.1 million viewers and a 2.3 rating, 7 share among Adults 18-49, placing second in both Nielsen measures. ABC led the hour among Women 18-49 (3.2/9) and Women 25-54 (3.5/9).
�Supernanny� (9:00-10:00 p.m.)
Growing from its lead-in in both Total Viewers and Adults 18-49, a rebroadcast �Supernanny� took second in its time period to Fox�s season premiere of �Hells Kitchen� in Adults 18-34 (2.3/7) and across each of the key women demographics: Women 18-34 (3.2/9), Women 18-49 (3.6/9) and Women 25-54 (3.9/9).
�How to Get the Guy� (10:00-11:00 p.m.)
The series premiere of �How to Get the Guy� took second place during the 10 o�clock in the hour in both Total Viewers (4.3 million) and Adults 18-49 (1.8/5), posting increases over the Network�s performance the prior week (4.0 million & 1.5/4 on 6/5/06).
Tuesday
Broadcasting the �2006 NBA Finals Game 3� (Dallas-Miami), ABC took first place on Tuesday night in Total Viewers (9.2 million) and Adults 18-49 (3.6/11).
� ABC produced its strongest summertime Tuesday night performance among Total Viewers and Adults 18-49 in 2 years � since 6/15/04, when it aired Game 5 of the 2004 Lakers-Pistons� NBA Championship.
� As the Miami Heat came from behind to beat the Dallas Mavericks 98-96, cutting Dallas� advantage in the series to 2-1, ABC�s �2006 NBA Finals Game 3� (9:01 p.m. � 12:13 a.m.) qualified as the No. 1 TV program on Tuesday among Total Viewers (12.3 million), as well as across all key adult and men demographics: Adults 25-54 (5.5/15), Adults 18-49 (5.1/15), Adults 18-34 (4.8/12), Men 25-54 (6.8/19), Men 18-49 (6.5/20) and Men 18-34 (6.1/20).
� Versus Game 3 of the year ago NBA Finals between the San Antonio Spurs and the Detroit Pistons (on 6/14/05), the �2006 NBA Finals on ABC � Game 3� was up by 1.7 million viewers (12.3 million vs. 10.6 million) and by 13% in the key Adult 18-49 sales demographic (5.1/15 vs. 4.5/13).
Thursday
For the second week in a row, coverage of the 2006 NBA Finals helped ABC win Thursday night among Adults 18-49 (3.3/11). The Network again dominated Thursday night across the key men demographics, outpacing its nearest competitors by sizeable margins: Men 18-34 +95% (3.9/15), Men 18-49 +100% (4.2/15) and Men 25-54 +91% (4.4/14). ABC has won all 4 nights among Adults 18-49 with its coverage of the 2006 NBA Finals, as each basketball game has also ranked as the No. 1 TV program of the evening in the key young adult sales demo.
� As the Miami Heat beat the Dallas Mavericks by a score of 98-74 to even up the championship series 2-2, the �2006 NBA Finals on ABC � Game 4� (8:59 p.m. � 12:09 a.m.) stood as the most-watched TV program on Thursday (11.6 million) and also ranked as the No. 1 television show of the evening in the key adult demographics and across each of the key men categories: Adults 18-34 (4.4/15), Adults 18-49 (4.6/15), Adults 25-54 (4.8/14), Men 18-34 (5.8/21), Men 18-49 (6.1/21) and Men 25-54 (6.3/20).
� Versus Game 4 of last year�s NBA Championship Series between San Antonio and Detroit (on 6/16/05), the Dallas-Miami �2006 NBA Finals on ABC � Game 4� increased by 6% in Total Viewers (11.6 million vs. 10.9 million) and by 5% in the key Adult 18-49 sales demographic (4.6/15 vs. 4.4/12).
Friday
ABC took first place on Friday night among Adults 18-49 (1.6/6).
�America�s Funniest Home Videos� (8:00-9:00 p.m.)
A repeat telecast of �America�s Funniest Home Videos� drew 5.8 million Total Viewers and a 1.4 rating, 6 share among Adults 18-49, winning the hour in viewers.
�20/20� (10:00-11:00 p.m.)
ABC News� �20/20� led the final hour of prime in Total Viewers (7.5 million) and across each of the adult demographics: Adults 18-34 (1.4/6), Adults 18-49 (2.2/8) and Adults 25-54 (2.8/9). �20/20� attracted its largest audience of the summer and has ranked No.1 in its time for the 3rd time in 4 weeks in the key Adult 18-49 sales demographic.
Sunday
For the second straight Sunday the 2006 NBA Finals (Dallas at Miami) put ABC into first place during primetime among Adults 18-49 (3.4/10). The Network beat its nearest competition on the evening by 42% in the key Adult 18-49 sales demographic (CBS = 2.4/7). ABC has been the highest-rated network on Sunday in Adults 18-49 on 20 of the past 21 weeks. ABC also dominated the night across each of the key men demographics, beating its nearest competitor by 42% among Men 18-34 (3.3/12), by 74% among Men 18-49 (4.0/13) and by 63% among Men 25-54 (4.4/12).
� ABC turned in its most-watched summertime Sunday night since September 2004 (8.7 million) � since 9/19/04.
� With the Miami Heat beating the Dallas Mavericks by a score of 101-100 in OT to go up 3-2 in the NBA Championship Series, the �2006 NBA Finals on ABC � Game 5� (8:59 p.m. � 12:40 a.m.) was Sunday�s No. 1 TV program among Total Viewers (14.3 million), along with all key adult and men demographics: Adults 25-54 (6.3/18), Adults 18-49 (5.9/18), Adults 18-34 (5.4/18), Men 25-54 (7.1/23), Men 18-49 (7.6/23) and Men 18-34 (6.8/22).
� Compared to Game 5 of last year�s NBA Finals between San Antonio and Detroit (on 6/19/05), Game 5 of the 2006 NBA Finals was up by 1.2 million viewers (14.3 million vs. 13.1 million) and by 5% in the key Adult 18-49 sales demographic (5.9/18 vs. 5.5/16). It was the highest-rated telecast so far for the 2006 NBA Finals.
� Through five games of the series, the 2006 NBA Finals are up by 12% among Total Viewers (12.5 million vs. 11.2 million) and by 9% in Adults 18-49 (5.1/16 vs. 4.7/14) over last year�s five game average. It qualifies as ABC�s second-highest-rated NBA Championship Series since it began airing the Finals in 2003.
Source: Nielsen Media Research (Live+SD), week of 6/12/06, or as dated.
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