TNT�s THE RON CLARK STORY Draws 6.8 Million Viewers, Ranks as Ad-Supported Cable�s #1 Original Movie for the Year to Date among Young Adults
JOHNSON & JOHNSON SPOTLIGHT PRESENTATION� Starring Matthew Perry Scores as Week�s Top Program among Key Adult Demos and Persons 2+; TNT�s Hit Series THE CLOSER Takes Top Spot among Households
TNT Ranks as Ad-Supported Cable�s #1 Network for the Week Among Adults 25-54 and Households in Prime Time, Adults 18-49 and Adults 25-54 in Total Day
TNT�s original-programming strategy continues to deliver huge dividends as the network celebrates the premiere of its latest JOHNSON & JOHNSON SPOTLIGHT PRESENTATION�, THE RON CLARK STORY, which was watched by more than 6.8 million viewers and which now ranks as ad-supported cable�s #1 original movie for the year to date among adults 18-34 and adults 18-49, according to preliminary data from Nielsen Media Research. The drama starring Matthew Perry also scored as ad-supported cable�s top program for the week among adults 25-54, adults 18-49 and persons 2+, while TNT�s blockbuster series THE CLOSER continued its stunning second season by ranking as the top program for the week among households.
Overall, TNT won the week as ad-supported cable�s #1 network in prime time among adults 25-54 and households, as well as in total day among adults 18-49 and adults 25-54.
Ratings highlights for TNT:
-- The Sunday, Aug. 13, 8 p.m. premiere of THE RON CLARK STORY averaged 6,816,000 persons 2+ and currently holds the title as ad-supported cable�s #1 original movie telecast of the year among adults 18-34 (1,211,000) and adults 18-49 (2,917,000).
-- THE RON CLARK STORY ranked as ad-supported cable�s #1 program for the week among adults 18-49 (2,917,000), adults 25-54 (3,174,000) and persons 2+ (6,816,000).
-- THE RON CLARK STORY is TNT�s highest-rated JOHNSON & JOHNSON SPOTLIGHT PRESENTATION� ever among all key adult demos, viewers and households, outdelivering 2002�s Emmy�-winning Door to Door.
-- TNT�s Monday, Aug. 7, telecast of TNT�s hit series THE CLOSER ranked as ad-supported cable�s #1 program for the week among households (5,137,000) and #2 program behind THE RON CLARK STORY among adults 25-54 (2,731,000) and persons 2+ (6,445,000).
-- THE CLOSER continues to rank as ad-supported cable�s #1 scripted original series for the year to date among adults 25-54 (2,745,000); persons 2+ (6,553,000); and households (4,954,000).
-- In prime time for the week, TNT ranked as ad-supported #1 network among adults 25-54 (1,362,000) and households (2,185,000).
-- In total day, TNT was tops for the week among adults 18-49 (672,000) and adults 25-54 (684,000).
THE RON CLARK STORY stars three-time Emmy� nominee Matthew Perry (Friends, The West Wing) as of the country�s most inspiring teachers. The movie, directed by Emmy� and two-time Directors Guild of America Award nominee Randa Haines (Children of a Lesser God, Something about Amelia) from a script by Max Enscoe & Annie DeYoung (Wuthering Heights), follows the tale of an energetic, creative and idealistic young teacher who leaves his small North Carolina hometown to teach in a New York City public school. Through his passionate use of special rules for his classroom, highly innovative teaching techniques and an undying devotion to his students and helping them cope with their problems, Clark is able to make a remarkable difference in the lives of his students. For one young girl trying to attend school while helping to raise her brothers and sisters, he offers a chance for her to overcome her situation and become one of the class� top students. For a young man with a penchant for graffiti, he offers an ideal outlet for artistic expression. Even when he is almost overcome by pneumonia, Clark continues to work with his students, hoping that he can raise their test scores to an acceptable level, or possibly even higher.
As a result of his achievements, Clark won Disney�s prestigious Teacher of the Year Award and was featured in Oprah�s O magazine as her first Phenomenal Man of the Year. He has also written several successful books on education and child rearing.
TNT will present encores of THE RON CLARK STORY Thursday, Aug. 17, at 9 p.m. and 11 p.m. (ET/PT); Saturday, Aug. 26, at noon (ET/PT); and Sunday, Aug. 27, at 9 a.m. and 11:30 p.m. (ET/PT). The movie was directed by Randa Haines (Children of a Lesser God, Something about Amelia) from a script by Max Enscoe & Annie DeYoung (Wuthering Heights). Granada America and MAGNA Global Entertainment produced THE RON CLARK STORY, with Howard Burkons (John Q), Brenda Friend (Joan of Arc) and Sunta Izzicupo (Joan of Arc) serving as executive producers.
Turner Network Television (TNT), a division of Turner Broadcasting System, Inc., is television�s destination for drama and one of cable�s top-rated networks. It offers original movies and series, including the blockbuster detective series The Closer, starring Emmy�, Golden Globe� and Screen Actors Guild Awards� nominee Kyra Sedgwick; Saved, a new character-driven drama starring Tom Everett Scott; and next year�s eagerly anticipated television event The Company, executive-produced by Ridley Scott and starring Chris O�Donnell, Michael Keaton and Alfred Molina. TNT is also home to powerful one-hour dramas, such as Without a Trace, Law & Order, Las Vegas, Cold Case, ER, Charmed and Judging Amy; broadcast premiere movies; compelling prime-time specials, such as the Screen Actors Guild Awards�; and championship sports coverage, including NASCAR and the NBA. TNT is also available in high-definition.
Turner Broadcasting System, Inc., a Time Warner company, is a major producer of news and entertainment product around the world and a leading provider of programming for the television industry.
Weekly Ratings Period: 8/7/06-8/13/06
Source: Turner Research from Preliminary Nielsen Media Research data, based on most current data available (Live+SD). Complete and final data (Live+7) will be available in two weeks. Prime time is M-Su 8-11pm. Total Day reflects total programming hours for each network as reported by Nielsen. The following networks do not program the entire M-Su 6a-6a daypart: A&E, ABC Fam, ADSM, Bio, CMDY, CNBC, Court TV, Discovery, ENT, FX, FOOD, GAME, HIST, HGTV, Lifetime, NAN, NGC, NICK, OXY, HALL, TLC, TSOU, WE, WGN and SPIKE. All ratings based on Total U.S. Television Universe of 110,200,000 homes. Movie rankings include all ad-supported program telecasts coded as feature films in Nielsen Media Research systems. (Data for Sunday 3 a.m.-6 a.m. not yet available.)