HALLMARK CHANNEL CEMENTS TOP 10 STATUS BY SCORING HIGEST-EVER-RATED OCTOBER
Network Delivers All-Time October Highs in
Homes and Key Demos
Hallmark Channel, a leader in family-friendly content and original movies, looks
like it has pulled up a permanent seat at the top 10 ad-supported cable networks� table.
Continuing its record-breaking performance, established in the just finished third quarter
where it ranked #7 in Prime Time household ratings, Hallmark Channel announced
today it has delivered its highest-ever-rated October in the network�s history among
Total Day and Prime Time household delivery.
In Prime Time, Hallmark Channel saw its highest-ever October delivery of homes
(825,000), A18-49 (213,000), W25-54 (183,000) and W18-49 (135,000). In Total Day,
the channel saw its highest-ever October delivery of homes (524,000), W25-54
(129,000) and W18-49 (98,000).
Hallmark Channel continues to rank among the top 10 ad-supported cable
networks for HH ratings in both Prime Time (1.1) and Total Day (0.7). The network also
ranked in the top 10 in P2+ (0.3) and W25-54 (0.3) in October.
�The phenomenal ratings growth that we are seeing month after month
underscores Hallmark Channel�s value to its cable operators and relevance to viewers as
a high-quality, family-friendly entertainment destination,� said David Kenin, Executive
Vice President, Programming. �We are thrilled with this ongoing performance and look
forward to providing audiences with a truly unique and unparalleled viewing experience
with our upcoming slate of original movies and our new on-air look and feel.�
Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-
hour basic cable network that provides a diverse slate of high-quality entertainment
programming to a national audience of 75 million subscribers. The top tier program
service is distributed through more than 5,300 cable systems and communities as well
as direct-to-home satellite services across the country. Hallmark Channel consistently
ranks among the top 10 ad-supported cable networks in Total Day and Prime Time
household ratings. Crown Media also operates a second 24-hour linear channel,
Hallmark Movie Channel.