[03/15/07 - 11:55 AM]
The CW's Beautiful Reality: Top Model Takes Time Period's Top Spot in Target Demos
The CW spins the numbers for Wednesday, March 14.

[via press release from The CW]

The CW�s Beautiful Reality: Top Model Takes Time Period�s Top Spot in Target Demos

March 15, 2007

The CW�s flagship series America�s Next Top Model landed in the top spot from 8-9:00p.m. among adults 18-34 (2.8/9-tie), women 18-34 (4.4/13), teens (2.9/11) and female teens (4.5/16), according to preliminary live plus same day Nielsen ratings for Wednesday, March 14. Top Model ranked second among adults 18-49 (2.4/7) and women 18-49 (3.6/10), behind only Fox.

Top Model improved over last week by 8% in adults 18-34, 7% in women 18-34, 20% in adults 18-49, 20% in women 18-49 and 13% in viewers (5.2mil)

In a real rarity, last night�s Pussycat Dolls encore actually improved on its Tuesday original airing across the board, gaining 31% in adults 18-34 (2.1/6), 29% in women 18-34 (3.1/8), 45% in adults 18-49 (1.6/4), 44% in women 18-49 (2.2/6) and 40% in total viewers (3.5mil) from the previous night.

With an encore of Tuesday�s Pussycat Dolls, The CW topped the big 3 in adults 18-34, women 18-34, teens (2.2/8) and female teens (3.0/10).

Overall, The CW ranked second on Wednesday 8-10:00p.m. in adults 18-34 (2.5/8) and women 18-34 (3.8/11).

  [march 2007]  


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