or


[05/30/07 - 06:45 PM]
Five Straight Months of New Cable Records: Adult Swim Posts May's Highest-Ever Total Day Delivery of Adults 18-34 and Adults 18-24
Cartoon Network spins the numbers for the month of May.

[via press release from Cartoon Network]

Five Straight Months of New Cable Records: Adult Swim Posts May's Highest-Ever Total Day Delivery of Adults 18-34 and Adults 18-24

Adult Swim Ranks #1 Across Young Adult Demos�#2 for Total Day Delivery of Adults 18-49

The delivery tidal wave continues throughout May '07 as Adult Swim charts two new basic cable records with the highest-ever May total day delivery of adults 18-34 and adults 18-24, according to preliminary data from Nielsen Media Research. Additionally, the late-night network posted basic cable's #1 total day delivery of men 18-34 and men 18-24. With strong growth across all targeted demos vs. May last year, Adult Swim also ranked #2 among basic cable networks for total day delivery of adults 18-49.

Highlights of Adult Swim's overall May performance include the following:

ADULT SWIM (Monday-Thursday, Saturday, 11 p.m.-6 a.m.; Sunday, 10 p.m.-6 a.m.) in May '07 vs. May �06

- Adults 18-34 delivery (420,000�new May basic cable record) increased by 13%, ratings (0.6) were unchanged

- Adults 18-24 delivery (265,000�new May basic cable record) improved by 22%, ratings (0.9) by 13%

- Adults 18-49 delivery (545,000) grew by 9%, ratings (0.4) were unchanged

- Men 18-34 delivery (247,000�#1 in May among basic cable) expanded by 9%, ratings (0.7) were unchanged

- Men 18-24 delivery (202,000�#1 in May among basic cable) jumped by 8%, ratings (1.1) by 10%

Adult Swim programming in May accounted for 15 of the Top 50 programs of the month among adults 18-34�more than any other network�and 14 of the Top 50 telecasts of the month among men 18-34, also more than any other network.

Adult Swim (AdultSwim.com), launched in 2001, is Turner Broadcasting System, Inc.'s network offering original and acquired animated comedy and action series for young adults. Airing overnights six days a week for a total of 45 hours weekly, Adult Swim shares channel space with Cartoon Network, home to the best in original, classic and acquired programming for children and families, and is seen in 91 million U.S. homes.

Turner Broadcasting System, Inc., a Time Warner company, is a major producer of news and entertainment product around the world and the leading provider of programming for the basic cable industry.

RATING PERIOD: 4/30/07 � 5/27/07

SOURCE: Turner Entertainment Research from Preliminary Nielsen Media Research data, based on most current data available (Live+SD data 4/30 -5/27/07 and final Live +7 prior to those dates). Complete, final data (Live+7) will be available in two weeks. These television ratings data are reproduced here with permission from Nielsen Media Research. Reproduction of these data in volume, without permission from Nielsen Media Research, is prohibited.

NOTES: All ratings based on Total U.S. Television Universe of 111,400,000 homes.





  [may 2007]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[05/03/16 - 08:45 AM]
Monday's Broadcast Ratings: "The Voice" Extends NBC's Demo Win Streak
The Peacock has taken home the adults 18-49 crown for seven consecutive Mondays.

[05/02/16 - 08:57 AM]
Sunday's Broadcast Ratings: "Little Big Shots" Tops Demo Race for NBC
The Peacock and ABC share the night's adults 18-49 crown.

[05/02/16 - 07:48 AM]
Investigation Discovery Has Best April Ever in Prime Delivery & Continues Reign as Top Network for Women
Investigation Discovery spins the numbers for the month of April.

[05/01/16 - 12:42 PM]
ESPN Averages More Than Three Million Viewers for Three-Day 2016 NFL Draft Telecast
ESPN spins the numbers for its NFL Draft coverage to date.

[05/01/16 - 08:37 AM]
Saturday's Broadcast Ratings: NBC Tops Demos with NHL Playoffs
Coverage of Pittsburgh at Washington leads the night among adults 18-49.

[05/01/16 - 08:33 AM]
Penguins-Capitals Stanley Cup Playoff Hockey Leads Saturday in 18-49
NBC spins the numbers for Saturday, April 30.

[04/30/16 - 01:17 PM]
Friday's Broadcast Ratings: CBS Tops Viewers, Splits Demo Crown with ABC
"Blue Bloods" is the night's most-watched program while "Shark Tank" tops the charts among adults 18-49.

[04/30/16 - 08:38 AM]
ABC Is #1 on Friday in Adults 18-49 as "Shark Tank" Surges to a 10-Week High
ABC spins the numbers for Friday, April 29.

[04/30/16 - 08:31 AM]
"Dateline" Grows, "Grimm" & "Caught on Camera" Maintain 100% Week-to-Week
NBC spins the numbers for Friday, April 29.

[04/29/16 - 04:26 PM]
Discovery Channel Dominates April with More Top Ten Unscripted Cable Series with Men Than Any Other Network
Discovery spins the numbers for the month of April to date.

[04/29/16 - 03:22 PM]
Science Channel Delivers Highest Rated and Most Watched April Among Total Viewers and Key Demos
Science Channel spins the numbers for the month of April to date.

[04/29/16 - 11:16 AM]
Velocity Keeps Foot on the Gas in April with High Single and Double-Digit Ratings Increases
Velocity spins the numbers for the month of April to date.

[04/29/16 - 09:11 AM]
"The Odd Couple" Grows to Season High Adults 18-49 Rating
CBS spins the numbers for Thursday, April 28.

[04/29/16 - 08:45 AM]
Thursday's Broadcast Ratings: CBS Tops Charts with "The Big Bang Theory"
The Eye's mainstay leads the night in both total viewers and adults 18-49.

[04/29/16 - 08:37 AM]
"Scandal" Gains Adults 18-49 and Draws a 6-Week High in Total Viewers
ABC spins the numbers for Thursday, April 28.